Jeeni Blog

Helping the next generation of talent to build a global fanbase

Artist Pairing Success with Ariana May and Daisy Chute

/ By Doug Phillips
Artist Pairing Success with Ariana May and Daisy Chute

Pioneers of Jeeni’s new artist pairing initiative, Daisy Chute and Ariana May sit down with Jeeni’s Ella Venvell to trade advice, take notes and reflect on the ups and downs of an independent music career.  

The aim of Jeeni’s artist pairing initiative is to create a supportive connection between like-minded musicians as a platform for them to encourage and uplift each other during their ongoing journeys in music. Last week, singer-songwriters, Ariana and Daisy provided a perfect blueprint for the initiative. 

Having already worked on six projects spanning from 2005, award-winning singer-songwriter Daisy Chute had reams of invaluable tips and experience. Despite occasionally claiming that she had ran out of decent advice, in actuality, Daisy’s insight was vast and clearly very helpful to theatrical pop prodigy, Ariana who seemed to hang on to every word. 

Daisy recommended that Ariana should embrace promotion tools, merchandise, CDs, social media techniques and live streaming, all of which has proved to be effective devices for Daisy’s journey in music. 

We listened together to Ariana’s enchanting ‘Suffolk Bay’, a moving, transportive new single featuring Ariana’s delicate, flickering vocal performance, reminiscent of The Cranberries’ late Dolores O’Riordan. A more prominent influence, as pointed out by Daisy is art pop royalty Kate Bush who, like Ariana, also began her career at just 16 years old.  

Daisy currently opts for more traditional, folk acoustic instruments for her newest project, ‘Songs of Solace’, a heartfelt and sentimental EP which guides the listener ‘through the beginning, middle and end of a relationship’. The two artists overlap in their tendencies for poetic story-telling and embrace of traditional instrumentation, however a key difference in their styles is the tone, or mood that these artists convey. Daisy presents an acoustic warmth and comfort with sweeping folk strings and guitar plucking, whereas Ariana’s singles currently have an almost chilling tone of drama and theatre whilst also being a pleasant listening experience. 

With our first venture into the initiative, Daisy Chute and Ariana May provided a model example of how it should pan out; constructive and invaluable support between artists. As Daisy put it, “It was lovely to meet Ariana and hear her music and story. I told her a bit about my music and journey in the industry and gave her any tips I’ve picked up along the way. I hope it will help her with her own musical journey and that she’ll find success now and in the future.” 

We at Jeeni can’t wait to bring more artists together and form a stronger collaborative and supportive community with our platform. 

Both of these Jeeniuses have brand new EPs, out now. 

How can Jeeni support artists like Ariana and Daisy? 

JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. 

• We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. 
• We empower our audience and reward them every step of the way. 
• We promise to treat our members ethically, fairly, honestly and with respect. 
• Access to artist liaison and a supportive marketing team

Check out Daisy Chute's page on Jeeni: https://jeeni.com/?s=daisy+chute

Check out Ariana May's page on Jeeni: https://jeeni.com/?s=ariana+may 

11
Oct

Jeeni's Pick of the Week - Flamingods

Jeeni's Pick of the Week is International psych explorers Flamingods. A four-piece, multi-instrumental band from Bahrain & London who were founded in 2010. The group explores and experiments with an array of influences from western psychedelia, jazz and indie to a wide-eyed obsession with music from the East. Using a vast selection of instruments from the Middle East and Asia. The band marries this with western instrumentations of synthesisers, guitars and drums. To create a potent sound all of its own that they call ‘Exotic Psychedelia’. As well as touring the UK and Europe numerous times the band have played at many festivals. Including Glastonbury, End of the Road, Green Man, Fusion, Into the Great Wide Open, The Great Escape and SXSW. Bands like Flamingods are the type of exciting artists that Jeeni supports on our platform. By creating showcases, supporting creative talent and promoting them to an audience on jeeni.com Flamingods newest album ‘Levitation’ digs deep into themes and sounds of the early Middle East and South Asia 70s psychedelia, proto-metal and British pop. The Bahrani-bred and London-based band pull out a masterful collage. During the process of writing and recording ‘Levitation’, Flamingods found themselves living in the same continent for the first time in four years. It’s this unified process that lends a feel to the new music and has allowed them to make good on their early potential. ‘Levitation’ is the follow-up to their breakthrough 2016 album ‘Majesty’ and follows their ‘Kewali’ EP release for Moshi Moshi in 2017 and a one-off release with Dan Carey for his Speedy Wunderground singles club. Since the release of ‘Majesty’, Flamingods have been travelling the globe. Spreading their exotic psychedelia to the masses and getting people dancing from Austin to Amsterdam. You can catch Flamingods performing live Saturday, October 16th at the Wild Paths Festival in Norwich. JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. Firstly we give creatives, independent artists and performers a showcase for their talent and services. Secondly we empower our audience and reward them every step of the way.Thirdly we promise to treat our members ethically, fairly, honestly and with respect. Lastly and most importantly they keep 100% of everything they make. Check out Flamingods showcase here on Jeeni: Flamingods | Showcase | JEENI. Along with other showcases to add to your playlist.

13
Dec

Artist Focus: Baby Panna

The Portsmouth Rapper’s raw, tongue skipping, quick style of rapping is very unique. His raps are a breath of fresh air due to the spoken word, poetry style. Depth and meaning in lyrics are Baby Panna’s forte, you can’t help but digest, despite the pace at which he spits. He keeps up a consistent, fast pace in most of his music, yet it’s still remarkably easy to follow and understand which is rare. He has an alikeness to names such as Hopsin, Immortal Technique, Akala, Capital Steez and Wretch 32 in his lyricism, while his voice has similarity to President T or a British Famous Dex.  Baby Panna addresses a lot of current issues we encounter today, such as the ‘Instagram’ popularity/filter façade, love, his demons, materialism and those against him. These hot topics make for some very interesting listening, he is clearly very clued up on for example spirituality, politics, class systems and relationships, which he heavily delves into in each of his tracks.  His track ‘T1GR355’ particularly grabbed my attention, the lo-fi style of cut up samples communicates a brilliantly romantic energy while he professes his adoration for a ‘Golden Tigress’ he cannot commit to. The chopped-up guitar and low frequency, oscillating bass adds a lot of emotion and finesse to the track, reminding me of certain romantic Slowthai songs such as ‘Feel Away’. The track ends with an emotional call from who I assume is the aforementioned ‘Golden Tigress’.  ‘Grinding’ is a soulful, happy, lighthearted hip hop track, as Baby Panna speaks well of his will to work, progress, and that of his friends. The strings make a great backing for a song of such a topic, you can tell he really enjoyed writing this as it’s got a real bounce to it. That and the positive energy of the song make it truly catchy. The hook is also very catchy, reminding me of ‘New Freezer’ by Rich the Kid and Kendrick Lamar.  There’s also a certain Eminem quality to his speed and rhyming patterns, particularly in ‘Murder She Wrote’. The upbeat, fast moving, start-stop nature of the tune is really interesting. While the detuned sounding, almost creepy beat is very unique and hard hitting. Baby Panna does incredibly well to keep up with the beat, that is around 87bpm but in double time.   Baby Panna has made his own sound which is brilliant, the alternative rap enthusiast would love his music and the topics he covers. The production in itself is also very different and fresh, we love artists like Baby Panna.  Check out Baby Panna on Jeeni here: https://jeeni.com/?s=baby+panna How can Jeeni support artists like Baby Panna? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.• We empower our audience and reward them every step of the way.• We promise to treat our members ethically, fairly, honestly and with respect.• Access to artist liaison and a supportive marketing team.

12
Oct

Kickstart Scheme - Jeeni Marketing Executive Freya Devlin

   Launched by Rishi Sunak last September as a result of the COVID-19 pandemic. The Government’s Kickstart Scheme provides funding to employers to create jobs for 16–24-year-olds who are receiving Universal Credit and at risk of long-term unemployment. Jeeni have already successfully taken on young people through the scheme and will continue doing so. The successful Kickstart employees are taken on for initial placement of up to 6 months. And given training to learn new skills, and ongoing support to look for long-term, permanent work. What was your role within Jeeni? My title within Jeeni was marketing executive, but my responsibilities were very broad. Everything from content planning, crowdfunding, PR and copywriting. Although I mostly focused on promoting Jeeni events, writing blogs and social media management. What skills did you believe you have developed during your time at Jeeni? I’ve developed many skills everything from SEO to project planning. But most of all I believe I’ve developed my soft skills such as team working, critical thinking, and communication. Working remotely it's important to utilise time management and to be extremely organised, so these are skills I've further developed. Additionally, I've been encouraged to work both independently and collaborate with colleagues. In doing so I have become more self-sufficient as well as improving my interpersonal skills. What did you enjoy the most during your time at Jeeni? Overall, I have enjoyed my entire experience working at Jeeni as part of the Kickstart Scheme. A few notable things would definitely be promoting various types of artists, marketing for events and working alongside a team who are passionate about the work that they do. Seeing the success of projects I've worked on and the experience I've gained has helped me become more confident in my own capabilities. Do you have any tips for future Jeeni employees, that will help them succeed?  I think that it’s important to trust in your own abilities while also taking on board advice from others and learning along the way. Jeeni is such a supportive company, that encourages creativity and personal growth. So I believe that just being yourself and working hard will guarantee success. What would you say are some of the best aspects / features of Jeeni?  Jeeni is an incredible platform for creatives to share their work, they are treated fairly while keeping everything that they earn. It's a welcome contrast to the majority of streaming services that are available. Jeeni shines a spotlight on independent artists who otherwise may struggle to be heard over the noise of big record labels. Furthermore, Jeeni supports all types of creatives not just music artists but dancers, animators, voice actors and more. Do you have any suggestions on how Jeeni could perhaps be more effective as an overall streaming platform? To just keep improving on what they are already doing and to remain focused on independent talent. Goals for the future? I’d like to keep learning and improving my skills, take on bigger projects, and hopefully be working for a company that values its staff, customers, and creative talent just as Jeeni does. It's been a great opportunity to work with Jeeni through the Kickstart Scheme. And the experience I've gained will continue to support me throughout my career.