
TEAM JEENI

MEL CROUCHER
Chairman & Jeeni Creator
MEL CROUCHER
Chairman & Jeeni Creator
Founder of the UK videogames industry, producer of the world’s first million-user viral campaign, builder of fan databases for global superstars & the Creator of Jeeni.

SHENA MITCHELL
C.E.O.
SHENA MITCHELL
C.E.O.
Responsible for raising $25million in private and public funds before she co-founded Jeeni. Driver of investors and audiences that make our artists money, so they can keep 100% of their profits generated through our platform.

KELLI RICHARDS
MANAGING DIRECTOR, USA
KELLI RICHARDS
MANAGING DIRECTOR, USA
Former A&R Executive EMI Music, mentored by Steve Jobs at Apple, she launched and managed the music and entertainment division, resulting in the birth of global music online, now known as Apple Music.

ROGER WATSON
AWARDS
ROGER WATSON
AWARDS
Legendary boss of Arista Records, A&R Director of Chrysalis Records, stage manager for The Beatles, producer of platinum singles and albums on both sides of the Atlantic, responsible for 500 million record sales, and head of Jeeni Awards.

FRANK ZAPPA MITCHELL
HEAD OF SECURITY
FRANK ZAPPA MITCHELL
HEAD OF SECURITY
Trained by the legendary Rufus Finn-Reddins, Frank has a nose for sniffing out threats and can lick any opposition. His message to the world is “Join Jeeni or the duck gets it!”

JITEN PATEL
SENIOR DEVELOPER
JITEN PATEL
SENIOR DEVELOPER
Jeeni technical supremo, making sure our new platform is nothing short of perfection for all users.

FRANCES MILLER
ARTIST LIAISON
FRANCES MILLER
ARTIST LIAISON
Working in the best interests of Jeeni artists, whether they are world-class celebrities or brand new talent, and our Inside Story wrangler.

MIKE NAHLIK
TROUBLESHOOTER
MIKE NAHLIK
TROUBLESHOOTER
Our back-end failsafe for the new Jeeni platform, to power us into the future.

LEE SCOTT
ACCOUNTANT
LEE SCOTT
ACCOUNTANT
MBA, AAT, ICB and CIMA, working in the best interests of our artists, our team and our investors.

SHARRON GOODYEAR
PUBLICITY
SHARRON GOODYEAR
PUBLICITY
Master Photographer Association – Photographer of the Year Winner, with a global client base. Jeeni Official Photographer for artists, performers, promotions and events. Specialist in online virtual shoots.

ANTHONY ROSE
LEGAL PARTNER
ANTHONY ROSE
LEGAL PARTNER
Responsible for the launch of the BBC iPlayer, and legal adviser to Jeeni. He is CEO of the award-winning Seed Legals, the largest legal platform for start-ups in the UK.

BEN MILES
HARDWARE
BEN MILES
HARDWARE
MD of Chillblast, the UK’s most highly-awarded PC manufacturer, producer of Jeeni-branded specialist computers for musicians, producers, mixers, photographers and videographers.

SKYLER JETT
JEENI AMBASSADOR
SKYLER JETT
JEENI AMBASSADOR
Record of the Year Winner, Grammy Award Winner, founder of Music For Global Change, “Unifying, bringing awareness, breaking down the barriers of racism using the gift of music.”

EDDIE LEVY
JEENI AMBASSADOR
EDDIE LEVY
JEENI AMBASSADOR
Founder of ATV Music (owners of the Beatles catalogue), owner of Chelsea Music, representing stars like Roberta Flack, Jeff Beck and Andrea Bocelli, and ready to represent our new generation of Jeeni stars for commercials and soundtracks.

ELLIE MILNER
JEENI AMBASSADOR
ELLIE MILNER
JEENI AMBASSADOR
Global Director of Arms Around The Child, in partnership with Europe’s largest and most successful music college, integral to Jeeni ethics policies and charity collaborations helping young people.

ROMILLY NOLAN
JEENI AMBASSADOR
ROMILLY NOLAN
JEENI AMBASSADOR
Actress, model, superconnector to the music and entertainment world, and one of the lead investors in the Jeeni project.

TONY KLINGER
JEENI AMBASSADOR
TONY KLINGER
JEENI AMBASSADOR
Lifetime Achievement Award for media executive work for legends like The Who and Deep Purple. “I am proud and excited to be an Ambassador for Jeeni. Together we are stronger, can do more, and share our knowledge and passion.”

TEDDY HAYES
JEENI AMBASSADOR
TEDDY HAYES
JEENI AMBASSADOR
Award-winning producer, film-maker and composer, and founding director of Hip Hop. “I want Jeeni artists to get the recognition they deserve and earn cash in the process.”

JOHN ALTMAN
JEENI AMBASSADOR
JOHN ALTMAN
JEENI AMBASSADOR
The musician’s musician. Royal Philharmonic Orchestra conductor, hit record maker for Bob Marley, Eric Clapton, George Michael, Diana Ross, Jimi Hendrix, Van Morrison … everyone who’s anyone.

ZEETEAH MASSIAH
JEENI AMBASSADOR
ZEETEAH MASSIAH
JEENI AMBASSADOR
No. 1 chart-topper in America, jazz diva, reggae star, world tours with Michael Jackson, Tom Jones, Sting, Robbie Williams, Paul Weller, Phil Collins.

PAUL CAPLIN
JEENI AMBASSADOR
PAUL CAPLIN
JEENI AMBASSADOR
The Voice of Reason to balance the more bizarre ideas of Jeeni’s creator. Entrepreneur of the Year award-winner, information technology mogul.

STEVE SALVARI
JEENI AMBASSADOR
STEVE SALVARI
JEENI AMBASSADOR
The go-to guy for artist development and music production, Steve has worked with a galaxy of superstars including Chaka Khan, Barry White, Billy Ocean, Lulu, Aswad and Robert Palmer.