Jeeni Blog

Helping the next generation of talent to build a global fanbase

Interview with Hip Hop Collective Word of Mouth

/ By Freya Devlin
Interview with Hip Hop Collective Word of Mouth

Word of mouth is a hip hop collective from Portsmouth, EJ Salako got the chance to interview members Kizz, Blessed and Sinsink at this year's Victorious Festival. The group create hip hop, UK rap and freestyle music. Taking influences from many artists including Eminem and Mic Righteous.

They discuss their competitive side with each other and how it motivates them to keep creating better music. And their creative process of linking up in their home studios to write and produce new tracks. “We’re not trying to be like anyone else, we just trying to like ourselves” – Blessed.

EJ asked the three to share each of their favourite tracks:

Kizz’s favourite solo is a track called “Ride On My Ones”,  and his favourite group track is “Curb Stomp”.

Blessed favourite solo is "Vandross" which was featured on BBC Radio Introducing. And his favourite group track has to be an unreleased one that hasn’t got a name yet. The track samples Dmx shortly after he passed away, with a respect to him because he was a huge influence on them as rappers. It will be released on their upcoming album,

Sinsink’s favourite solo is a song called “Hey Babe” because it always gets people moving on the dance floor. His favourite group track is another unreleased one with Tommy Brown titled “Saucy”.

Closing the Interview Kizz and Blessed shared their future goals with us, “As much as I’d love to be at the top of the scene but not only that in 5 years I want to be exactly here with these exact same boys, doing exactly what we do, that is 100% it, we are a family” Kizz

Blessed continued “We’re lucky enough to be where we are already and just keep going man. We’re pushing the boundaries each time we do an event, each time we host our own event or we put a track out. It’s really about putting Portsmouth on the map and being recognised. When one of us succeeds we all succeed.”

Check out the full video Interview here: Word of Mouth Inside Story Interview at Victorious Festival

20
Jan

Ariana May, 'Suffolk Bay' Single Review

At just 16, Ariana May has reached a level of musical maturity that demands respect and attention. On Suffolk Bay, her vision is translated through her expressive piano playing and is then fully realised by her sweet, graceful vocals which glide as delicately as the accompanying strings.  Ariana May has been an integral part part of Jeeni, from contributing unique and wonderful tracks to our pop channel, to being a part of our artist partnership programme with Daisy Chute. It seems as though our support has been well received too, according to some encouraging feedback from Ariana about her time with us, "I've felt so supported by Jeeni, it has been great to feel such a backing from a brilliant company!" Instead of just singing about an emotion-rich memory based in Suffolk Bay, Ariana opts to take you there instead. As well as providing atmospheric imagery, the audio of the waves creates a sort of organic alternative to a textured synth of filtered noise; the panning and treatment of which works perfectly to fill in the spatial gaps of the stripped back arrangement.  Ariana’s vocal melodies are so delicate on this single that they sometimes flitter and almost evaporate before swooping back in and folding into the warmth of the reverbed piano. As light as her voice may sound, she doesn’t let that delicate element detract from any power or intended sentiment that it holds.  The romantic imagery in the lyrics recounts a memory but can also be seen as a narration of the unfolding of the track itself, “When you felt the music go right through your bones”. The ethereal and spacey nature of Ariana’s high-register singing certainly does at times feel as though it cuts right through you. Lyrically, Ariana also references the mythical creature, sirens which mirrors an eerie and fantastical resemblance considering the nautical setting and Ariana’s enchanting vocal performance.  Deceptively simple ‘Suffolk Bay’ actually has a lot to unpack, instrumentally. The theatrical piano takes precedence in the accompaniment and strings are used to tastefully embellish choice moments of the track. A sparing approach to the strings really lends to their effectiveness and impact; they cleverly swell and disappear periodically much like the waves do. Instead of flowing in long, held notes like Ariana’s voice, the piano chugs along in a steady, pulsing rhythm, creating a complimenting relationship between the two styles.  This single came with an equally dramatic and stirring video which you can check out here: https://jeeni.com/suffolk-bay-by-ariana-may-2/  How can Jeeni support artists like Ariana May JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.  Check out Ariana's Showcase here: https://jeeni.com/showcase/arianamay/

24
Mar

Jeeni is live on Crowdcube!

Grab your share of JEENI - the ethical entertainment platform.   It's official! Jeeni has been approved by market-leaders Crowdcube, with the Jeeni valuation up from £2.4million to £5million in the short time since Covid dealt musicians and performers a hammer-blow. Now you can help keep entertainment back where it belongs and boost the careers of new talent by investing in Jeeni's brand new funding round HERE.   With no adverts, no fakes and no hype, Jeeni is putting 5,000 musicians and performers in front of a 4 million audience, and promising that their artists keep 100% of everything their earn via the Jeeni platform. Jeeni promise to treat their artists and audiences ethically, fairly and with respect, and will use your investment to expand their databases and boost their value even more.   If you like the sound of that, then Jeeni is live on Crowdcube now, and ready to welcome you on board. Click on the link right here to find out more about investing in Jeeni.   * and of course, investments of this nature carry risks to your capital. Please invest aware.    

07
Feb

Ace Bermuda - ‘WTF is Ace Bermuda?’ (Feat. Jada Freeman & Profiiit) Single Review

If the elusive, grand and electrifying Ace Bermuda were a TV show, ‘WTF Is Ace Bermuda’ would be their theme song. The collective’s first official release perfectly encapsulates the group’s innovative intentions and collaborative nature.  The first official emergence of Ace Bermuda has been literally years in the making and although they took their sweet time to release a track, the debut has smashed all expectations. Brand new to Jeeni, we’re so lucky to catch this group at the genesis of their refreshing and wild style of alt hip-hop/electronic fusion.  This act consists of a core partnership of Jake Thomas and Jacob Richardson, two evil-genius producers, who work overtime for the chief himself, Mr. Ace Bermuda. The semi-retired industry legend watches from a distance and nods his approval as the two do his creative bidding.  ‘WTF Is Bermuda’ is a living, breathing organism which shifts and morphs around whoever takes to the mic at any given time. Where other electronic based producers might copy and paste chunks of identical audio to flesh out a track, the Bermuda beat-makers give each bar attention, care and detail. Similarly, neither feature steals the show, but instead are balanced and work together incredibly well.   American rapper, Profiiit brings a stone-cold iciness to the middle section of the track. His second verse is accompanied by a harsh, yet distant synth that snakes alongside his un-faltering bars and propels the part even higher. East London’s Jada Freeman sing/raps her smooth, and captivating featured verse as the track begins to peak and wind down. The reverb settings and panning given to her vocalisations brings an ethereality to her voice which adorns the outro with charm and beauty.  A potential reason behind Ace Bermuda's ambiguous sense of identity is also subtly addressed here on the group's debut single, another reason why this track is important to the act's timeline and history. A repeating verse heard at the beginning of the track and throughout, criticises those who value their image above a message that they could be expressing, "Look, another self promoter, spread your face, not your voice". This ideology was infamously held by the late MF DOOM; the masked rapper was known for occasionally sending imposters in his stead at live shows to outline the unimportance of his actual identity. This is an interesting stance in the music industry, which luckily has been continued with acts like Ace Bermuda. Check out Ace Bermuda’s showcase on Jeeni: https://jeeni.com/showcase/AceBermuda/   The Ace Bermuda masterminds have a lot more up their sleeve. Follow the group on socials:  Instagram: https://www.instagram.com/ace.bermuda/   Twitter: https://twitter.com/ace_bermuda  Facebook: https://www.facebook.com/ace.bermuda.927   They also have an upcomming live show with ‘Naytiive’ at Fiddler’s Elbow, Camden on the 12th of February: https://www.ticketweb.uk/event/limited-tickets-naytiive-support-the-fiddlers-elbow-tickets/11537915?pl=hotvox&edpPlParam=%3Fpl%3Dhotvox   How can Jeeni support artists like Ace Bermuda?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.