Own a stake in this Portsmouth-based start-up for just £10, and help musicians gain recognition and revenue!

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Own a stake in this Portsmouth-based start-up for just £10, and help musicians gain recognition and revenue!

Jeeni, the social music platform that brings artists closer to their fans – and shares revenue ethically – is poised to become the first Portsmouth-based start-up to go on Crowdcube for its third round. We have already raised 95% of our £100K target in four days. If you want to see our pitch click HERE.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We’re standing by to raise £100,000 for 2.4% with a pre-market valuation£4M,” says Jeeni founder Shena Mitchell. “And while we are already negotiating with several major investors, the beauty of Crowdcube is that the artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase. We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more now than ever and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out. This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our IoS and Android apps."

When the financial backing has been secured and we go live, we’ll be creating new jobs in the area, which is great for the local economy. When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is needed more than ever.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success! We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube. To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

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23
Jun

Emiliyah and the MightyZ Allstars at The Queens Hotel Southsea

COMPETITION TIME WIN FREE ACCESS FOR A GROUP OF 6 The Queens Hotel Southsea Sunday 13th June 2021. Emiliyah and the MightyZ Allstars are a collective of talented musicians fronted by lead singer Emiliyah Witkiewicz. The band perform original new reggae music, while still staying faithful to reggae roots from the 1970s and early 1980s. Emilia ‘Emiliyah’ Witkiewicz from Warsaw is a true vocal phenomenon. Without doubt the most exciting new talent on the Reggae scene. Never formally trained, she started her musical journey with Jazz, Blues and Soul music before finally choosing reggae. Singing from her heart always, Emiliyah has already worked with and supported names like Janet Kay, Vivian Jones, Winston Reedy, Kenny Knots ,Starky Banton, Luciano to name but a few. Joined with immensely talented musicians – ‘the Mighty Z All-stars’. Consisting of Stuart ‘MightyZ’ Inglis on bass, Bri Cotter on guitar, J Sealy on Drums and Cajon, James ‘The Jazz Priest’ Richardson on keyboards and Clinton ‘Rock’ Jones on lead guitar. Emiliyah and the MightyZ Allstars will be performing at the Summer Garden Party hosted at The Queens Hotel Southsea along with The Majestic, Sunday 13th June 2021. How to win: All you have to do is like and share this blog post and we will enter you into the draw to be announced Saturday Night 12 June 2021 at 8pm. Full Details of event can be found at: https://book.events/queensgardenparty/2021-06-13/30015 #funky #upbeat #uplifting # emiliyahandthemightyzallstars #blogs #reggaemusic #band #livemusic #jamacianmusic #guitar

04
Jun

A $0.003 reward?! We’re Twitching at the thought!

Twitch has always been popular amongst the gaming community. It was created initially in 2011 as a platform for gamers to use in order to live stream as well as broadcast live Esports events and competitions and has since retained on average 15million daily users. With so much more of our time spent online due to the Covid-19 pandemic, Twitch has expanded in regard to what they broadcast and live stream: talk shows are growing in popularity as well as live streamed music to name but a couple. As the date for the resumption of normality approaches and with it the reopening of concert halls and live shows, one can speculate as to what will happen to those artists that have decided to make use of these live streaming platforms as a source of income. Twitch users reportedly spend three times as much time on the platform as on Sportify and YouTube so the potential for it to be a very lucrative platform for music makers and artists is what has been looked into by Will Page, an economist who runs Tarzan Economics. He worked alongside various teams in order to understand how live streaming and live music may co-exist in the future. “Live streaming won’t go away when live music returns.” -Will Page In 2002, one of the first music streaming services Rhapsody, offered a $9.99 monthly price which is the same as what we see today for similar music streaming services. What is provided is also pretty much the same as what was offered in 2002; fans remain largely disconnected from their favourite artists, they are unable to offer direct compensation to creators, and ‘cross-usage’ occurs frequently as a listener is often subscribed to multiple platforms. “None of the on-demand streaming services that have since sprung up enable immediate engagement, this is a relic of the music industry of old.” -Will Page User engagement is something that both Twitch and Jeeni offer, and not only does it allow the fans to be more involved with the artists they love, but it allows the artists to be fairly compensated, a huge issue which is now being petitioned against by the Broken Record Campaign. See our last blog post for more information and ways that you can support the campaign. According to Will Page, the typical music streaming model has approached the way in which artist are compensated in one way: “the platform aggregates all the streaming data and revenues from a specific market and product over a specific time period, divides an artist’s share by that sum, and allocates revenues proportionately. Get 1% of all the streams, and you’ll get 1% of all the money. This has spurred much debate within the industry, as heavy streamers are effectively subsidised by light streamers, or as Quartz controversially put it: Your Spotify and Apple Music subscriptions pay artists you never listen to.” In essence, the modelling simply just isn’t fair, and neither rewards the artists or their fans for supporting them. The way in which Twitch brings in money, however, varies across three methods similar to Jeeni: Creator Channel Subscriptions, Bits allow users to support creators directly on the service, and advertising. Will Page made a comparison between creator earnings on Twitch, which average at $0.15 per-hour-per-user, with that of global streaming services at which the rate per-stream is set at roughly $0.003. By taking the $0.003 per stream and multiplying by 17 (assuming a song lasts 3 minutes this equates to an hour of listening time), then applying an average 20% royalty rate, this results in a creator’s “revenue-per-hour listened” at just $0.01. My jaw dropped, did yours? Twitch has proved it can monetise over 10 times better than music streaming, however this only applies to creators’ most loyal fans that tune in on a regular basis. "If you keep the full $100 of each true fan, then you need only 1,000 of them to earn $100,000 per year." -Kevin Kelly, The Technium, 2008 Do you want to spend hours watching your favourite gamer and at the same time, fairly compensate and reward them for their time and effort? Well of course. What Twitch does for gamers, we want to do for music makers and artists here at Jeeni. Look out Twitch, we’ll meet you at the finish line.

06
Dec

Artist Focus: Barbudo

If you were to picture yourself at a beach festival, with an Aperol Spritz in hand, the funky sound of Barbudo would be sure to get you moving. The brothers Ben & Harry Stanworth plus their best friend Elliott Salter, hailing from Havant (South of England) have created their own unique blend of modern Funk, Soul and Disco, with some Psychedelic chord progressions throughout their discography. The sweet vibes of Barbudo take inspiration from Michael Jackson, Chic, The Bee Gees and Prince, artists that Ben & Harry’s parents would often play to them at home during their days out on the disco scene. Parliament, Funkadelic and Anderson .Paak are three names they said they would love to support at a live show, and this is hardly surprising considering their style! Their track ‘Realise the Reality’ I found notably brilliant, with the knock of a ‘Thundercat’ beat, but written in a major key. The song encapsulates their playful, joyful identity. You could say they make you want to talk about that ‘Secret Admirer’ (their 2018 single). Ben’s seemingly nonchalant tone is brilliantly confident and elegant, with great vocal licks and kicks that are very original and identifiable. Their track ‘Magnolia Mansion’ is a great flagship to their genre stirring pot. A classic bassline and an excellent, clean drum beat sure to get a crowd moving. Their cool use of chords on a Wurlitzer type electric piano gives a lovely chilled vibe to the verses, before the clearly disco influenced guitar brings us to the front and center stage of the ‘Magnolia Mansion’. Overall, I have been blown away by Barbudo, and await their next release. Their melodies have definitely struck a chord with me (pun intended). How can Jeeni support artists like Barbudo? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. • We empower our audience and reward them every step of the way. • We promise to treat our members ethically, fairly, honestly and with respect. • Access to artist liaison and a supportive marketing team Check out Barbudo’s Jeeni page: https://jeeni.com/?s=barbudo

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