Jeeni Blog

Helping the next generation of talent to build a global fanbase

Own a stake in this Portsmouth-based start-up for just £10, and help musicians gain recognition and revenue!

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Own a stake in this Portsmouth-based start-up for just £10, and help musicians gain recognition and revenue!

Jeeni, the social music platform that brings artists closer to their fans – and shares revenue ethically – is poised to become the first Portsmouth-based start-up to go on Crowdcube for its third round. We have already raised 95% of our £100K target in four days. If you want to see our pitch click HERE.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We’re standing by to raise £100,000 for 2.4% with a pre-market valuation£4M,” says Jeeni founder Shena Mitchell.  “And while we are already negotiating with several major investors, the beauty of Crowdcube is that the artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase.  We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more now than ever and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out.  This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our IoS and Android apps." 

When the financial backing has been secured and we go live, we’ll be creating new jobs in the area, which is great for the local economy.  When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is needed more than ever.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success!  We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube.  To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

22
Oct

Jeeni Weekly Round-up #2

Jeeni's weekly round-up of music and entertainment news. One in three music industry jobs were lost during pandemic In a report by UK Music, it was revealed that one in three music industry jobs have been lost as a result of the coronavirus pandemic. The findings were published annual report, This Is Music 2021. According to the report, there has been a "devastating impact" on the music industry with 69,000 fewer jobs in 2020- a drop of 35%. Additionally, it was found that the music industry's contribution to the UK economy fell by 46%, from £5.8bn in 2019 to £3.1bn in 2020. Coronavirus enforced shutdowns of venues caused live music revenues in the UK to collapse by around 90 per cent in 2020, leaving many musicians, studio and venue staff without work. Music streaming market facing competition inquiry The UK’s competition watchdog is to launch an inquiry into the music streaming market and whether it is competitive and fair. Streaming services such as Spotify, Apple Music, Amazon and Youtube will be looked at by The Competition and Markets Authority (CMA). CMA chief executive Andrea Coscelli said: “The UK has a love affair with music and is home to many of the world’s most popular artists. We want to do everything we can to ensure that this sector is competitive, thriving and works in the interests of music lovers." COVID is 'creating a new genre' for live music Lockdowns have forced musicians to think of new ways to perform their music live. Many performing sets over live streaming to a worldwide audience. We've seen more cinematic experiences done by artists such as The Weeknd with his medley performance of Save Your Tears/In Your Eyes at last November's American Music Awards. Alex Lill, the creative force behind The Weeknd's recent videos and live performances, used a "single-shot tracking style and moved it outside onto the bare streets of Los Angeles, transforming the real-world Covid backdrop into his stage. Complete with fireworks, timed pyrotechnics and high-angle shots, it made the location and its atmosphere an active part of the performance." International touring DJ Hot Since 82 took to the sky using a hot air balloon as a new venue. Coldplay recieving backlash over "eco-friendly" world tour Coldplay has pledged to make their world tour eco-friendly, which will be powered with solar panels and kinetic dance floors. They have also modified effects such as lasers to be more energy-efficient, building their set from more sustainable materials such as bamboo and have pledged to plant a tree for every ticket sold. However, the band have received backlash that they will be continuing to fly by private jet. "And the people that give us backlash for that kind of thing, for flying, they're right. So we don't have any argument against that. Singer Chris Martin told the BBC " "We could stay at home and that may be better. But we want to tour and we want to meet people and connect with people - so try and do it in the cleanest way possible." Jeeni has always been eco-friendly and is something we are very conscious of as a company. Our audiences enjoy entertainment without the cost and pollution of travel, and all Team Jeeni works from home and meet up online. In Jeeni News Jeeni is Hiring! We are currently recruiting for the following roles: • Role 1: Marketing Assistant• Role 2: Marketing Executive (Digital Marketing)• Role 3: Marketing Executive (Public Relations)• Role 4: Jnr Developer• Role 5: Jnr Developer• Role 6: WordPress Specialist• Role 7: Senior Developer• Role 8: Senior Developer• Role 9: Sales Executive• Role 10: Sales Executive• Role 11: Partnership Co-ordinator These are Kickstarter Scheme positions (candidate must be aged between 16-24 and on, or have applied for, Universal Credit. If you'd like to apply for any of the above roles please send your resume to shena@jeeni.com

02
Dec

Artist Focus: Ariana May - Singer, Songwriter

Ariana May is a 16-year-old British singer-songwriter whose classical training in piano and singing from an early age has culminated in a deep love of composing and performing. Her style is a pot-pourri of alternative, pop, indie, rock and folk music. Ariana has a wide compass of influences: ranging from Kate Bush, Supertramp, AURORA and Birdy to Johannes Brahms, Leonard Bernstein, Michael Legrand, John Barry and Justin Hurwitz.  Her passion for musicals and film soundtracks has led her to work on writing and orchestrating her own musical based on a classical novel, set in modern-day. Loving poetry so passionately has made her profoundly invested in writing metaphorical lyrics to help portray the emotion in her songs.  Ariana May’s aim is for her songs to move people and to help free their trapped emotions.  “Express yourself honestly and without any inhibitions” is Ariana May’s motto. Suffolk Bay is Ariana May's debut single, a highly nostalgic song about reminiscing over a romance that never even happened. The synergy between the wistful tune and the crashing waves will unlock your forgotten memories.  You can watch our full interview with Ariana May here: Ariana May Inside Story Interview. Where she talked about her influences, inspirations and how platforms like Jeeni are helping artists like her to promote their work to a wider audience. Check out Ariana’s Showcase at: https://jeeni.com/showcase/arianamay/

20
Mar

Independent Musicians & Performers have 365 Days to Celebrate

Happy Birthday IMAP!   A year ago today Jeeni founding directors decided they wanted to create a supportive, free, public, non-judgemental, democratic, kind and sharing organic eco-system for independent musicians and performers across the globe. Independent Musicians and Performers (IMAP) Community managed by Jeeni was launched this time exactly one year ago. Jeeni CEO & founding Director who manages the community group said: "Seven days a week for the entire 365 days we personally supported and promoted independent artists across the globe. Sharing and showcasing the creatives and we are now members of 300 + other Facebook groups with potential outreach to 4.3m members, with access to over 34K videos. All of this has been achieved at NO cost, just our time and passion resulted in organic growth during the Pandemic. We are absolutely delighted and very proud of our effort and commitment to our members. But we could not have done it with all our members so a massive congratulations to all of you." Today we're celebrating our first anniversary, and what an amazing year it’s been. Our thanks to each and every one of you. We have loved every minute of it, and we’ve grown stronger all the time. Over 3,300 members, sharing, liking, posting, interacting and supporting one another through these challenging times. We've been connecting and promoting unsigned singers, musicians, performers, poets, dancers and DJs every step of the way, 7 days a week for the last 365 days. We have broadcast two global Festivals featuring Grammy Award-winners alongside brand new talent, and our next Festival will be live-streamed around the world on Saturday 10th April to spotlight some of our favourite IMAP members plus some very special guests. And it’s been a great year for Jeeni, where we run the IMAP group for you. 1,800 artist showcases, 105 Channels, 139 Celebrity Fanbases and over 2 million audience outreach. We have welcomed 11 new Team Jeeni members to match singers and songwriters with bands, mentors and experienced professionals, safe and securely online, and we’ve supported artists raising money from investors and platforms like AmplifyX, Patreon and Rocket Fuel. With £350,000 investment from 422 investors to develop Jeeni as the ethical alternative for Independent Musicians and Performers like you, let’s party for our birthday! Help us celebrate and join Jeeni.com right now.