Jeeni Blog

Helping the next generation of talent to build a global fanbase

Own a stake in this Portsmouth-based start-up for just £10, and help musicians gain recognition and revenue!

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Own a stake in this Portsmouth-based start-up for just £10, and help musicians gain recognition and revenue!

Jeeni, the social music platform that brings artists closer to their fans – and shares revenue ethically – is poised to become the first Portsmouth-based start-up to go on Crowdcube for its third round. We have already raised 95% of our £100K target in four days. If you want to see our pitch click HERE.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We’re standing by to raise £100,000 for 2.4% with a pre-market valuation£4M,” says Jeeni founder Shena Mitchell.  “And while we are already negotiating with several major investors, the beauty of Crowdcube is that the artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase.  We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more now than ever and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out.  This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our IoS and Android apps." 

When the financial backing has been secured and we go live, we’ll be creating new jobs in the area, which is great for the local economy.  When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is needed more than ever.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success!  We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube.  To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

06
Jun

Portsmouth-based music platform gears up

Jeeni, the Portsmouth-based music tech start-up, has raised over £230,000 to support unsigned artists and performers achieve their dream.  Today, Jeeni has returned to Crowdcube to raise more funds and help the cause. Founding director Mel Croucher says, “We are ahead of our original schedule, yet there is still so much more to accomplish. We need to scale our online platform globally, build our mass artist showcases, and achieve our foreign language roll-out. Then we can hit all our targets, and give our new artists the recognition they deserve.” If you want to see our pitch click HERE. Jeeni is launching their next generation platform online, with over 27,500 artists and performers subscribe to their database, and will start trading ahead of schedule. Along with Mel Croucher, who founded the UK leisure software industry, Jeeni was co-founded by Shena Mitchell, who has already raised over £20million for start-up businesses in the Solent area. They have created a formidable management team including Roger Watson, the record-label boss responsible for over 500 million record sales, Kelli Richards, who worked with Steve Jobs for over 10 years and launched Apple Music, Eddie Levy, the founder of ATV Music who owned The Beatles catalogue, and Danielle Woodyatt, former Head of Global Communications at Virgin. Jeeni is also supported by celebrity ambassadors, including John Altman, conductor of the Royal Philharmonic Orchestra, Tony Klinger, producer for The Who, and Dee “Thunderbirds” Anderson. Jeeni’s Shena Mitchell urges Portsmouth-based businesses and investors to take a look at the campaign and support the development and global roll-out of Jeeni. She says: “We are raising £100k for 2.4% with our pre-money valuation at £4M. So if you want to support a Portsmouth-based tech start-up to harness the wealth of genuine unsigned talent, then get in touch.” If you want to see our pitch click HERE. Contact details: shena@jeeni.com

05
Jun

Beta-Testers Wanted

Jeeni is a platform that we have been developing for over a year now, for Independent Musicians and Performers and is in a new beta testing phase. JEENI is a multi-channel streaming service for original and unsigned talent. Jeeni provides a showcase for musicians and performers to put their talent in the spotlight, giving superfans the power to make them stars. The Jeeni promise, is to treat their creative talent ethically, fairly, honestly and with respect. Most importantly Jeeni is committed to – No hype. No adverts. No rip-offs. No Fakes, and making sure that the artists get 100% of their direct sales. The Covid-19 pandemic has made the last year very difficult for new and emerging artists as well as established ones, which is why we believe it is now more important than ever to support not just music makers but artists across the creative industries. Jeeni is presently looking for beta-testers to help us improve the site. A beta-tester simply registers for a FREE account, then designs their own showcase by uploading their music and videos and give us feedback on their user experience. Please contact Shena@jeeni.com or call 07703567196 if you are interested and want to find out more. Check out Jeeni today: https://jeeni.com/

12
Mar

Jeeni - 'Coming Into Focus'

Friday 22 January saw the first of a month long project for Jeeni, as they work to connect directly with their members. 'Coming Into Focus' is a collection of Zoom meetings, set up for Friday afternoons at 2pm, giving performers, artists, writers and fans the chance to relay their user experiences and chat directly to the directors of the business. With music platforms under increasing scrutiny from government committees, as well as their users, now seems the perfect time to meet the feedback face to face. Jeeni's ethos of 'Ethical, Honest, Fair' means they aren't afraid to hear what many are choosing to ignore. The directors' believe their platform can offer a better way for the music industry to operate and have been striving for this for the past 3 years. From an online 'open' invite, the whole of social media was invited to register for the meeting and for a first outing, the take up was good. There was also a quick questionnaire to complete, to give an outline of usage of the platform. Once into the Zoom arena, guests were personally greeted by CEO Shena Mitchell, who gave a short briefing on the company, the reasons for starting the focus group project and it's plans going forward. The attendees were then given the 'floor' to discuss their experiences. 'Coming Into Focus' - Jeeni meeting The group was an international mix of musicians, songwriters and music fans, with their feedback being extremely positive. All were amazed musicians, artists and performers were going to be earning 100% of the income generated by their postings, merchandise and tickets. This was seen as a huge positive against other platform competitors. There were some great ideas coming from the group, which Jeeni is interested in developing further. One of the attendants, a recent graduate of The Songwriting Academy was keen to understand the process of uploading his work, and generating an income from this. Another participant, recently arrived from the Southern Hemisphere to the UK, wants to use the site and the Jeeni network to connect with fellow musicians and music fans. Shena was also told, fans want easy access to new and diverse music, rather than the constant stream of similar tracks which follow your previous choices on other platforms. The next 'Coming Into Focus' meeting is scheduled for Friday 29 January at 2pm. To receive your invite, follow the link and register your details, http://focusgroupjeeni.eventbrite.co.uk/. There is even a rumour Roger Watson, an industry legend and Jeeni ambassador, who has sold over 500-million albums in his incredible career, may join the call! www.jeeni.com