Top Ten Tips on How To Promote your Music Independently

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Helping the next generation of talent to build a global fanbase

Top Ten Tips on How To Promote your Music Independently

Let's set the scene. We believed there would be a load of "How to Videos..." giving expert advice to help musicians, artists and performers along their merry way. We thought just Google it and the rest would be simple. But the quality of what we have found raises the question, "how helpful are these videos really, and do musicians and performers use them"? Do these videos add real value?

To find out more, we're asking the new 400 Unsigned Artist Community members what they think. Maybe they have found a video or a blog which changed their fortunes, and they are willing share and let us know why it had such an impact. Let's see how far this forum opens new discussions and debate.

Having listened to Jasmine from Ditto in the video below, we started to think that our first job might be to start a discussion around "how to promote and market your work".

So you don't have to watch the whole 7 minute video, we have just listed the headlines to get a discussion going. (approx. 60 seconds read time)

1. Making great music, music always comes first.

2. Play as often as you can, make them remember you. Put on a killer live show and make an impact.

3. Start locally, go nationally and then head out on tour. Ed Sheeran says he played at least a thoiusand shows, before he became known in the music industry.

4. Create a website and build a mailing list - which links to your music, bio, promo images, tour dates, mailing list and sign-up form.

5. Get your social media sorted! Keep a consistent brand identity! Include competitions, polls, track snippets, press shots, backstage videos. Use targeted social adds, do not use mass advertising.

6. Check out what other successful performers are doing and learn from them, rather than starting from scratch.

7. Get your tracks PLAYLISTED.

8. Manage your own PR and contact journalists directly. Create an Electronic Press Kit, write a press release, upload your music, send to bloggers & journalists.

9. Surround yourself by the right people. Just because you are independent, that does not mean you have to do everything on your own.

10. Know your audience and focus on your niche!

So that's it folks, let's create our own list and add value to this vital conversation. If you would like to join the new Unsigned Artists Community check us out and send in a request to join today.

https://www.facebook.com/groups/2529935880656436/?source_id=459365401133253

https://vimeo.com/396502327

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17
Jan

Invest in JEENI

Grab your share of JEENI - the ethical streaming entertainment platform. Our new funding round is about to go live on Crowdcube. We've been approved by market-leaders Crowdcube and Seed Legals for our funding vision and due diligence, and our company value has nowgrown from £2.4million to £5million. Thanks to advance pledges from our wonderful Jeeni investors and followers, we've already reached £80,000 of our £150,000 target in less than 3 days. Now we want to reach 70% of our target before we go live, which means we’re likely to overfund with Crowdcube in record-breaking time, just like we have done in our previous rounds. The value of Jeeni lies in our IP and user databases, and here’s where these stand at the start of the 2023.• 4million total audience access across all media.• 200,000 Jeeni artist online followers.• 57,000 Jeeni partner online followers.• 20,000 Jeeni business online followers.• 5,000 registered independent musicians and performers.• 4,000 registered social media champions.• 2,500 artist showcases.• 500 award nominees.We have money in the bank, no loans, no debt, no creditors, no factor-invoicing, and a zero burn-rate. We will use your investment to expand our databases and boost our value for exit by acquisition. We invite you to join in now, before we go live on Crowdcube, so simply email shena@jeeni.com with the amount you’d like to pledge, and she’ll add you to our priority list. We look forward to hearing from you and welcoming you on board!

07
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Julience - ‘Love Lies Cold’ Single Review

Julience’s continues his one-man effort in keeping rock alive with this impactful hard rock ballad, ‘Love Lies Cold’. Hailing from The Netherlands, Julience moved to Manchester to pursue his dream in music where he has been harking back to the golden age of rock ever since. This single is the multi-instrumentalist and singer-songwriter's second single and Jeeni is excited to be able to feature Julience’s fantastic throw-back tracks on our rock and guitar channels as they release. Check out Jeeni’s rock channel here, https://jeeni.com/channel/all-channels/rock/. And check out Julience’s Jeeni showcase here, https://jeeni.com/showcase/julience/?view=about. Rock music is very robust; time and time again, it has come so close to disappearing only to revive itself and evolve to fit better into modern music climates. The difference with Julience is that he refuses to dilute the music he loves to conform to fit anything other than himself. Even in the infancy of his discography, he’s gained recognition and respect for keeping an older form of rock alive in the present day. Julience has been featured on over 30 playlists on streaming platforms with titles like ‘Punk Goes Pop’, ‘Retro Now Rock’ and ‘Rock ‘n Roll isn’t Dead’. The only modernisation Julience grants himself is the clarity and up-to-date standard in his production and performances. Something specific that separates Julience from other modern rock groups is his truly guitar-centric compositions. It can sometimes feel as though the art of the guitar solo is slowly getting lost and becoming something of an artifact but Julience’s electric interjections teased from the very beginning eventually come to fruition as a finger-tapping, string-bending celebration of musicianship that ties the entire piece up. Among the rock n roll hall of fame legends that Julience clearly looks up to, specific inspirations that come to mind from 'Love Lies Cold’ include Billy Idol, Guns N’ Roses and most notably, Iron Maiden. This 80s era is where rock was at its most mainstream and so Julience’s decision to honour that time is a lot of fun. It’s also so satisfying to see him fill in a market for those that weren't quite ready to say goodbye to those days. Check out ‘Love Lies Cold’ here: https://jeeni.com/love-lies-cold-julience/. How can Jeeni support artists like Julience? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. album review album review album review • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. • We empower our audience and reward them every step of the way. • We promise to treat our members ethically, fairly, honestly and with respect. • Access to artist liaison and a supportive marketing team.

21
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Get Gaming for Halloween!

With Halloween approaching, many games have spooky events taking place over this period. There's a screaming variety of games to choose from and we are dead sure there's one that will get you trembling. Firstly, Call of Duty Warzone has an event running from the now to the 2nd of November called ‘The Haunting’! There are new scary skins available including the Scream franchise’s Ghostface! As well as new weapons and other bundles including items for the game's zombies mode. Secondly, the Nintendo game Animal Crossing has many new Halloween items available from Nooks Cranny, the games very own island shop as well as the clothing store. Players can buy Halloween treats and costumes alike. They have also introduced a new Day of The Dead festival within the game which we are sure will be very successful. The spooky month is running through to October 31st so don’t miss out. ‘Fury of the Damned’ from Sea of Thieves is scheduled to run until November 7th! During this, you battle skeleton camps and hordes, and if you complete enough challenges you can win rewards. And don't forget Fortnite and Overwatch with the drop of many new skins for players to use, and other games such as Rocket League and Pokemon Unite also getting involved in all sorts of monstrous ways. Be sure to check if your favourite game has any special content we haven’t mentioned already! Jeeni is proud to be partnering Chillblast, the UK’s most awarded gaming PC manufacturer. Whether you are a console gamer or are already a PC gamer be sure to visit Gaming PCs by Chillblast | Budget, 4K, VR Gaming PCs. Visit Jeeni PCs (chillblast.com) to take a look at our very own Jeeni gaming PCs. Free UK delivery, 5-star Top-Rated on Trustpilot, 5 Year Warranty, monthly payment options from just £21, they're a dead cert!

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