Jeeni Blog

Helping the next generation of talent to build a global fanbase

Top Ten Tips on How To Promote your Music Independently

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Top Ten Tips on How To Promote your Music Independently

Let's set the scene. We believed there would be a load of "How to Videos..." giving expert advice to help musicians, artists and performers along their merry way. We thought just Google it and the rest would be simple. But the quality of what we have found raises the question, "how helpful are these videos really, and do musicians and performers use them"? Do these videos add real value?

To find out more, we're asking the new 400 Unsigned Artist Community members what they think. Maybe they have found a video or a blog which changed their fortunes, and they are willing share and let us know why it had such an impact. Let's see how far this forum opens new discussions and debate.

Having listened to Jasmine from Ditto in the video below, we started to think that our first job might be to start a discussion around "how to promote and market your work".

So you don't have to watch the whole 7 minute video, we have just listed the headlines to get a discussion going. (approx. 60 seconds read time)

1. Making great music, music always comes first.

2. Play as often as you can, make them remember you. Put on a killer live show and make an impact.

3. Start locally, go nationally and then head out on tour. Ed Sheeran says he played at least a thoiusand shows, before he became known in the music industry.

4. Create a website and build a mailing list - which links to your music, bio, promo images, tour dates, mailing list and sign-up form.

5. Get your social media sorted! Keep a consistent brand identity! Include competitions, polls, track snippets, press shots, backstage videos. Use targeted social adds, do not use mass advertising.

6. Check out what other successful performers are doing and learn from them, rather than starting from scratch.

7. Get your tracks PLAYLISTED.

8. Manage your own PR and contact journalists directly. Create an Electronic Press Kit, write a press release, upload your music, send to bloggers & journalists.

9. Surround yourself by the right people. Just because you are independent, that does not mean you have to do everything on your own.

10. Know your audience and focus on your niche!

So that's it folks, let's create our own list and add value to this vital conversation. If you would like to join the new Unsigned Artists Community check us out and send in a request to join today.

https://www.facebook.com/groups/2529935880656436/?source_id=459365401133253

https://vimeo.com/396502327

24
Nov

Black Friday Jeeni PC Sale On Now!

Jeeni are excited to announce that we will be taking part in the Black Friday sales madness by offering 5% off all exclusive Jeeni products with discount code BF2021, available now!  Save up to £85 for a Jeeni PC that best suits you, whether it’s gaming, productivity or storage.  Chillblast is the UK’s most awarded PC manufacturer and so Jeeni are delighted to be partnered with them with these exclusive Jeeni PCs. PCs designed for musicians and creatives Free UK delivery Five year warranty 5% off with code BF2021 Trust Pilot: five star rating Ready-built or customisable to suit your needs Free Jeeni membership with each order, worth £85 Finance options available Get a Jeeni PC for an all-time lowest price at: https://www.chillblast.com/celebrity-pcs/jeeni-pcs 

16
Feb

Big Frank & MazeyJune - ‘Sun Outside’ Single Review

This chilled out hip-hop callback from Big Frank beckons the summer with the help of MazeyJune’s soulful voice.  London based chillhop producer, Big Frank releases his first single since his brilliant ‘Phases of Nature’ album from 2017. Another new Jeeni artist, Big Frank’s resurgence on the scene is certainly one to watch and Jeeni can’t wait to build up our soul, hip-hop and RnB channels with his upcomming tracks.   His 2017 album fully showcased Frank’s understanding, appreciation and prowess in instrumental hip-hop. Although some of the best producers often release unaccompanied beat tapes and projects such as Madlib and the late J Dilla, it seems now that Big Frank is looking to collaborate, beginning with the up-and-coming MazeyJune.  ‘Sun Outside’ sees Frank with his staple effortlessly serene and well-rounded beats accompanying MazeyJune’s free-flowing, enchanting melodies. Frank does well to leave plenty of room for Mazey to shine with scaling vocalisations and expressive passages of lyrics. The steady strums of a nylon-stringed guitar bounce around and reverberate across all other parts of the instrumental and it creates an almost eerily large space in which the single sits. This, along with nearly unplaceable background notes and drones provide a strong sense of atmosphere for this short, yet promising single.  MazeyJune’s voice is fluid, dark and velvety smooth. Occasionally, her soulful and wavering vocal tone is reminiscent of Celeste and other times, she steps low and deep like the legendary Nina Simone; an adaptable and impressive voice from MazeyJune.  Considering how well ‘Sun Outside’ turned out, let’s hope that this single means that more is coming from both Big Frank and MazeyJune. Check out the brand-new single here: https://jeeni.com/sun-outside-mazeyjune-and-big-frank/ And check out Big Frank's showcase on Jeeni here: https://jeeni.com/showcase/bigfrank/ How can Jeeni support artists like Big Frank?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  album review album review album review • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.   

03
Mar

Jeeni's Official Photographer is outstanding.

WOW check out Sharron Goodyear's recent photo shoot with Suzy Bastone who lives in Brazil. Sharron is an Award-Winning International Photographer and Film Maker, having won Fashion & Boudoir Photographer of the Year through the Master Photographer Association, Sharron has 14 years of industry experience. Suzy Baston says: "A huge thank you to Sharron Goodyear Photographer for these amazing new business shots that made me feel just that. From the UK to Brazil, we had a wonderful ‘virtual shoot’ through FaceTime of all things! Social distancing to the extreme. Who knew photos could be so wonderful in this way? I’d forgotten how fun photo shoots can be and wow, what a huge difference to my own poxy attempts. It certainly is testament to Sharron’s amazing talent. This wonderful woman is an international award-winning photographer known for creating empowering portraits of entrepreneurs to help them establish more visibility online. With her sense of integrity and personal shine she naturally possesses, she makes it so easy for us to ‘feel beautiful’ in our own skin. A part of confidence-building I shall forever stand by." Sharron specialises in working with entrepreneurs, musicians, performers and artists from around the world. Her photo-shoots are VIRTUAL, enabling her to work with a global client base, directly from her studio, helping us gain greater visibility on our social media as a result. Sharron is super-talented, very professional, has a real eye for positioning the camera, and has perfect attention to detail, the ideal combination of skills for Jeeni artists and performers. Sharron says: “Being a photographer is a great privilege for me and it has given me the opportunity to document so many beautiful aspects of people’s life journeys. Some of these people are now great friends. I am lucky enough to say I am truly passionate about what I do. Many people hide away from having their photographs taken because they don’t feel confident in how they look in front of the camera or don’t think they are photogenic. My mission is to change that belief and I want to take the best photograph you have ever seen of yourself. The VIRTUAL sessions are incredibly good fun and very relaxed and I will give you lots of direction to help you feel at ease. At the time of booking, I will talk you through everything you need to know so there are no need for nerves – just excitement! I can take a range of photos through an IPhone connection or Zoom, whatever you would prefer from the comfort of your own home anywhere in the world.”   We highly recommend that you get your VIRTUAL shoot booked NOW. Check out Sharron https://sharrongoodyear.com Click HERE to visit or return to jeeni.com