Zeeteah Massiah on Music, Performing and Life during 2020

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Zeeteah Massiah on Music, Performing and Life during 2020

Zeeteah Massiah is a Number One Billboard Dance Chart star who specialises in Reggae, Jazz and house music. Like many artists, the last year has provided many challenges for Zeeteah, but also a host of new opportunities and ventures that would have never otherwise have been possible. We asked her to tell us about her experiences over the last year whilst we count down to Jeeni's online JAM festival.

It’s been the craziest year ever, but we’ve made it through thirteen months in and out of lockdown. At the beginning of 2020, I unveiled a brand-new sound and a wicked new band, and I was full of high hopes for the year. I was excited and ready to go. And then Covid hit.

It took me three weeks into the first lockdown to come to terms with the fact that I wouldn’t be going on stage again for a long time. I was in a fog for weeks and then I thought: just because I can’t be on stage doesn’t mean I can’t make music. I suddenly had an impulse to record a new version of an old song that I’ve always loved – United We Stand by Brotherhood of Man. It seemed so right for that moment. Paul, my husband and musical partner, understood immediately the sound I was looking for, and we set to work in our studio.

Three of my favourite musicians played on the track – remotely, of course – and family and friends in London, Germany and the Caribbean filmed lovely cameos for the video. It was such fun to do, and it got a wonderful response. You can check it out on Jeeni.

And then a man called George Floyd died in Minnesota, and we were all plunged into a very different mood.

I didn’t realise how painful many of my feelings about race were, and how deeply they were buried, until I started telling Paul, with tears in my eyes, about growing up in London as a young black girl from Barbados. I was constantly made to feel a certain way simply because of the colour of my skin. Here we are in 2021 and, sadly, many things are still the same.

At one point I blurted out to Paul, “You don’t know how it feels to be Black”. He took those words and turned them into a song called You Don’t Know. We recorded it and made the video in July. It’s one of the most heartfelt things I’ve done, and I’ve been amazed by the incredible response it’s had and so grateful for the wonderful feedback.

I did manage to squeeze in three London gigs in the gaps between the lockdowns: a reggae gig in Chelsea, and jazz gigs in Hampstead and in the West End. Better than nothing – and in fact, they were all lovely events.

When it became clear that there weren’t going to be any more gigs, I decided to start doing live sessions at home with some of my favourite musicians and sharing them on YouTube. And so, the Massiah Sessions were born. We’ve released nine videos so far, in a variety of styles, and there are more to come.

I was also invited to add vocals to a new rock album by a dear friend in Germany. Thanks, Günther – it was a blast.

In February, I did a livestream with guitarist Marcin Bobkowski for a charity called Educ’aid Africa, run by Isa Bell, which is helping to provide music education to schools in Benin. A recent DNA test revealed that many of my ancestors were from Benin, and so the project had a special meaning for me. It was my first livestream, and I loved it.

I’m going to be doing another one on 10 April, and hopefully regularly after that – join us at zeestream.live if you can!

And so now here we are, approaching the end of what we pray will be the final lockdown. And soon I’ll be back on stage in front of a live audience doing what I love best. My first live gig of 2021 will be on Thursday 27 May at Crazy Coqs in London’s West End.

Maybe see you there?

In the meantime, I wish you all the best for what will, hopefully, end up being a much better year.

Zeeteah will also be performing in the JAM festival which is a collaboration between Jeeni, AmplifyX and MultiView Media and will be held at 12 noon Los Angeles time, 8pm London time on Saturday April 10th 2021. To find out more about the JAM Festival check out our events on Facebook. https://fb.me/e/1etPauFMV

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18
Mar

The Hardships of Getting a Job in the Music Industry

When an area of employment is as culturally, historically and economically important as the music industry, it’s hardly going to be a walk in the park to insert oneself into it. Despite the giant range of positions and opportunities, a mountain of deciding factors and conditions stand in the way of graduates and the enticing notion of working in music. Many corners of employment have their difficulties, whether it’s overwhelming competition from like-minded hopefuls or a seemingly unfair demand for experience but the music industry seems to set up these hurdles at steeper heights than most. This is why companies like Jeeni can be an answered prayer for optimistic music graduates that are seeking experience in this confusing and challenging industry. Jeeni is always looking for fresh young talent to help its gears run smoothly and efficiently so that more support can be provided and offered to unrepresented artists, meaning that Jeeni holds out a helping hand to upcoming talents in the industry in more ways than one. Music is still a growing industry with a 7% increase in employment from 2017 to 2018 (UK Music, Music By Numbers 2019 report) which sounds like a great thing and it is, however this is also a rise in competition due to an unprecedented increase in revenue from the music industry, according to Goldman Sachs, “In May 2020, Goldman Sachs estimated the entire music industry's revenue (live, recorded, and publishing) to increase from $62 billion in 2017 to $131 billion in 2030, representing a 6% CAGR. The 2030 estimate was an increase on its original prediction of $104 billion, made in October 2016.” (Toptal.com, ‘The State of The Music Industry in 2020’) Business is booming for the music world which means everyone is looking for the best and they aren’t willing to take a chance on anyone without near-impossible standards of experience. However, music graduates can begin their climb to greatness with companies like Jeeni A testimonial from Jeeni’s Marketing Leader, music production graduate, Ella Venvell offers an insight in the uphill battle that finding a future in the music industry can prove to be, “I always knew finding a job within the music industry would be challenging but I didn’t know just how hard it was! Even though I have a musical background and have a degree in music production, that alone was not enough. As the music industry is quite niche, most companies ask for years of experience to prove your abilities and knowledge, however, nowhere is willing to give you the experience!” Jeeni Marketing intern, Annesa Sukul decided to begin building up her music industry experience with Jeeni and has been a total asset to the entire company in research, maintaining artist relationships and so much more. She was taken on at Jeeni amidst her studies and given a chance to contribute her skills and hard work to the team, ‘As a music business student, it is quite difficult to get into the music industry if you don’t know where to look. Often times when someone doesn’t have experience, the first thing would be to look for a work placement or an internship. However, most of these tend to also ask for previous experience and would leave one feeling lost as to where to gain this experience.” As an intern at Jeeni, Annesa still has a say in the type of tasks she carries out and is given roles that challenges her and puts her specified skills to the test. As well as simply giving interns experience on paper, we try to truly set them up for success in their future roles by giving them chances to propose new ideas and contribute to the company in a hands-on and proactive way, which is all useful inclusions to CVs and portfolios. Annesa also has access to a supportive team to help her with her time at Jeeni in any way she needs. As Jeeni still finds itself in an early stage of its journey, we’re in a position where we can provide much-needed experience for people like Ella and Annesa to prepare them for their future careers in music and put them to good use in furthering the reach and effectiveness of Jeeni’s mission.

22
Oct

Jeeni Weekly Round-up #2

Jeeni's weekly round-up of music and entertainment news. One in three music industry jobs were lost during pandemic In a report by UK Music, it was revealed that one in three music industry jobs have been lost as a result of the coronavirus pandemic. The findings were published annual report, This Is Music 2021. According to the report, there has been a "devastating impact" on the music industry with 69,000 fewer jobs in 2020- a drop of 35%. Additionally, it was found that the music industry's contribution to the UK economy fell by 46%, from £5.8bn in 2019 to £3.1bn in 2020. Coronavirus enforced shutdowns of venues caused live music revenues in the UK to collapse by around 90 per cent in 2020, leaving many musicians, studio and venue staff without work. Music streaming market facing competition inquiry The UK’s competition watchdog is to launch an inquiry into the music streaming market and whether it is competitive and fair. Streaming services such as Spotify, Apple Music, Amazon and Youtube will be looked at by The Competition and Markets Authority (CMA). CMA chief executive Andrea Coscelli said: “The UK has a love affair with music and is home to many of the world’s most popular artists. We want to do everything we can to ensure that this sector is competitive, thriving and works in the interests of music lovers." COVID is 'creating a new genre' for live music Lockdowns have forced musicians to think of new ways to perform their music live. Many performing sets over live streaming to a worldwide audience. We've seen more cinematic experiences done by artists such as The Weeknd with his medley performance of Save Your Tears/In Your Eyes at last November's American Music Awards. Alex Lill, the creative force behind The Weeknd's recent videos and live performances, used a "single-shot tracking style and moved it outside onto the bare streets of Los Angeles, transforming the real-world Covid backdrop into his stage. Complete with fireworks, timed pyrotechnics and high-angle shots, it made the location and its atmosphere an active part of the performance." International touring DJ Hot Since 82 took to the sky using a hot air balloon as a new venue. Coldplay recieving backlash over "eco-friendly" world tour Coldplay has pledged to make their world tour eco-friendly, which will be powered with solar panels and kinetic dance floors. They have also modified effects such as lasers to be more energy-efficient, building their set from more sustainable materials such as bamboo and have pledged to plant a tree for every ticket sold. However, the band have received backlash that they will be continuing to fly by private jet. "And the people that give us backlash for that kind of thing, for flying, they're right. So we don't have any argument against that. Singer Chris Martin told the BBC " "We could stay at home and that may be better. But we want to tour and we want to meet people and connect with people - so try and do it in the cleanest way possible." Jeeni has always been eco-friendly and is something we are very conscious of as a company. Our audiences enjoy entertainment without the cost and pollution of travel, and all Team Jeeni works from home and meet up online. In Jeeni News Jeeni is Hiring! We are currently recruiting for the following roles: • Role 1: Marketing Assistant• Role 2: Marketing Executive (Digital Marketing)• Role 3: Marketing Executive (Public Relations)• Role 4: Jnr Developer• Role 5: Jnr Developer• Role 6: WordPress Specialist• Role 7: Senior Developer• Role 8: Senior Developer• Role 9: Sales Executive• Role 10: Sales Executive• Role 11: Partnership Co-ordinator These are Kickstarter Scheme positions (candidate must be aged between 16-24 and on, or have applied for, Universal Credit. If you'd like to apply for any of the above roles please send your resume to shena@jeeni.com

11
Feb

Weekly Round-Up #9

The latest developments and additions to Jeeni’s mission! New Content Contributed to Jeeni’s Database of Talent! New and exciting content is always being added to Jeeni’s library and the past two weeks have not been an exception. Award-winning rock-star, Eden James has added two more tracks from his extensive rock discography to Jeeni’s database. ‘Don’t Give Up’ and a live performance of ‘Bad Girl’ are now available on Jeeni. Three new artists to Jeeni have also been uploading new music this week. Hip-hop and electronic collective, Ace Bermuda have uploaded their debut single, ‘WTF Is Ace Bermuda’, as has brand-new Jeeni artist, Julience with his track, ‘Alcohol’. Alana Sukul has also put forward five new additions to Jeeni, including her newest track, ‘Good To You’ and her hit track, ‘Closer’. Jeeni regulars have also been contributing exciting new music such as Zeeteah’s brilliant ‘Wat A Ting’, Nnaomi’s ‘Hate Me’ and Maple Sky’s ‘Vision’, all three of which have been reviewed and published onto Jeeni’s blog page: https://jeeni.com/blog/ . Here are more details about the blogs we’ve published in the last two weeks. Six new reviews for Jeeni artists’ newest projects have been published since our last Weekly Round-Up! Jeeni published a full review of Nnaomi’s incredible new single, ‘Hate Me’, “Nnaomi evokes even more emotion and sentiment with her swirling, impactful and atmospheric new single, ‘Hate Me’”. Read the full review here: https://jeeni.com/blog/nnaomi-hate-me-single-review-blog-jeeni/ Listen to ‘Hate Me’ here: https://jeeni.com/nnaomi-hate-me/ Also, this week, Jeeni ambassador, Zeeteah Massiah released the playful yet important, ‘Wat A Ting’, “Zeeteah’s newest single is a brilliant, tongue-in-cheek poke at misinformation and its relentless spreading, all the while being a dancehall banger in its own right.” Read the full review here: https://jeeni.com/blog/zeeteah-massiah-wat-a-ting-single-review/ ‘Wat A Ting’ is available on Jeeni here: https://jeeni.com/wat-a-ting-zeeteah-massiah/?channel=zeeteah- Released last Saturday, “Maple Sky broaden their sound once more with this explosive, brand-new funk banger, named ‘Vision’”. Read the full review here: https://jeeni.com/blog/maple-sky-vision-single-review/ Check out the jazz quartet’s newest single here: https://jeeni.com/vision-maple-sky/?channel=maple-sky&rtn=btasc&artist=maple-sky Multi-instrumentalist and folk singer, Daisy Chute blessed the Jeeni library of talent with her newest EP, ‘Cradle Songs’. “Daisy Chute’s newest EP consists of three sonic fairytales, crafted with swelling strings, twinkling percussion and her bewitching vocals.” Read the full review here: https://jeeni.com/blog/daisy-chute-cradle-songs-ep-review/ Listen to Daisy’s new EP here: https://jeeni.com/cradle-song-daisy-chute/?channel=daisy-chute&rtn=btasc&artist=daisy-chute-2 Another review published to Jeeni this week was for Nigerian/British rapper, I K 8OY’s debut single, ‘Let You Know’, “Stirring together afroswing with tuneful rapping, the first official release from I K 8OY is a shimmering and glossy UK hip-hop achievement.” Read the full review here: https://jeeni.com/blog/i-k-8oy-let-you-know-single-review/ Listen to I K 8OY’s debut single here: https://jeeni.com/let-you-know-i-k-8oy/ And finally, a review of yet another debut was published this Monday for Ace Bermuda’s ‘WTF Is Ace Bermuda’. “If the elusive, grand and electrifying Ace Bermuda were a TV show, ‘WTF Is Ace Bermuda’ would be their theme song. The collective’s first official release perfectly encapsulates the group’s innovative intentions and collaborative nature.” Read the full review here: https://jeeni.com/blog/ace-bermuda-wtf-is-ace-bermuda-feat-jada-freeman-profiiit-single-review/ Check out the collective’s debut here: https://jeeni.com/wtf-is-ace-bermuda/?channel=ixohnlybtrod&rtn=btasc&artist=ace-bermuda Calling All Graduates Looking for Work, Jeeni Officially Partners with Gradfuel to Create 654 New Jobs! Among the 654 new roles available across England include; 116 sales positions, with a focus in London, Manchester and remote situations, 143 roles in Marketing, also for people based in London, Manchester or remote, 118 hospitality roles particularly in London and Birmingham, 121 admin positions focused on remote and London. There are also 31 roles for those specialised in graphic design such as Photoshop and Adobe for remote and London-based applicants. IT and data have 81 roles for London-based and remote situations and finally, there are 25 roles in finance, also for London and remotely working applicants. Check out our full blog on Jeeni’s partnership with Gradfuel: https://jeeni.com/blog/calling-all-graduates-looking-for-work-jeeni-officially-partners-with-gradfuel-to-create-654-new-jobs/ Reach out to the Jeeni marketing team at doug@jeeni.com or ella@jeeni.com. Make sure you’re following us on social media to keep up to date with new releases from our artists, our blogs and any job openings. Instagram: https://www.instagram.com/jeenimusic/ Twitter: https://twitter.com/jeenimusic Facebook: https://www.facebook.com/jeenimusic Linkedin: https://www.linkedin.com/company/33222018/admin/

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