Jeeni Blog

Helping the next generation of talent to build a global fanbase

1 DAY TO GO

/ By Shena Mitchell
1 DAY TO GO

So here we are, heading into our final day of this raise, and what would you expect us to do?

Trumpet our success?

There's no need to state the obvious.

Beg for additional pledges?

It's not our style to beg.

Thank everybody from the bottom of our hearts?

We've already done that.

Leave it all up to you?

It's always been left up to you.

Let's help save the world instead.

The United Nations report on climate change has issued "code red for humanity," and a roadmap has just been published for the music industry to lower carbon emissions and stop global destruction. The scientists responsible hope it will inspire millions of music fans to live more sustainably too.

The report has taken two years of research data supplied by the band Massive Attack, and it recommends "super low carbon practices to deal with how musicians, promoters, tour managers and agents should work in order to keep the rise in global warming restricted to 1.5 degrees."

Really? In which case there is one music organisation which has been putting every one of their recommendations into practice since the day it was founded. That's right, it's us!

Here at Jeeni ...

• No Team Jeeni members commute to work. We all work from home.

• Team Jeeni members do not use private or public transport for any work operations.

• All meetings, conferences, interviews and recordings are held online. 

• We keep Jeeni offices carbon-neutral to the best of our ability, and they are completely paper-free.

• Jeeni festivals and performances are all held online, and involve no audience transport whatsoever.

• Our mission is to provide an ethical alternative for artists, audiences and investors. Always has been. Always will be.

If what we are doing here at Jeeni strikes a chord with you and with yours and with what you believe in, then you know what to do. And there's one day left to do it. Check out our pitch here: https://bit.ly/3BhEeia

With love,

Team Jeeni

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Team Jeeni is celebrating success at Victorious Festival!

03
Sep

Team Jeeni is celebrating success at Victorious Festival!

Team Jeeni is celebrating success at Victorious, the South's biggest music festival. We were out in force for the three-day event, and now the bank-holiday is over it's time to take stock:• over 350 new artists on the database• 17 hours of Jeeni artist professional video• 110 promotional sign-ups for our new I'm a Jeenius campaign• and most importantly, new official partnerships with SBS Events, The People's Lounge, World Music Village, Solent University Department of Media and of course the mighty Victorious Festival itself. After dozens of Jeeni volunteers infiltrated the festival masses in scannable T-shirts, the results are still coming in, but our brand new promotional campaign has got off to a great start. Jeeni have reached 89% of our £150,000 target with just 8 days left on Crowdcube. Help us get over the line and accelerate our success for the best benefit of our members and investors. Join our fast-growing family of investors, and grab your rewards as you help us reach our target! Check out our pitch here. https://bit.ly/3BhEeia

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My grandfather was killed by a rubbish truck.

06
Jun

My grandfather was killed by a rubbish truck.

Jeeni has returned to Crowdcube to raise more funds for helping new talent. Jeeni founding director Mel Croucher says, “I admit we’re ahead of our original schedule, but there’s still so much more to do. We need to scale our online platform globally now and build our mass artist showcases. Then we can hit all our targets, and give our new artists the recognition they deserve.” If you want to see our pitch click HERE. Mel has been writing the best-loved column in top-selling tech magazines for over 30 years. Now he’s agreed to share his work with all our members. He’s a video games pioneer and musician, and to to find out more about Mel check out his Wikipedia page. https://en.wikipedia.org/wiki/Mel_Croucher. Here’s one of Mel’s latest! One bright Autumn morning, my grandfather was killed by a rubbish truck. He got run over crossing the road on his regular walk to work. He was 84. And I am comforted to know that he loved his work as much as he loved his walk. As for me, I have yet to reach that ripe old age but I am still working most hours, most days. It's not so much that I love my work, more that I don't know what else to do. When I was younger, so much younger than today, I was promised a sci-fi world where all labour would be performed by robots, leaving us humans to enjoy a more meaningful existence. Before my grandfather was born, Karl Marx wrote that in a mechanised society workers would be freed from the monotony of work to “hunt in the morning, fish in the afternoon, criticise after dinner.” My grandfather certainly never saw such a sci-fi world or Marxist society, and I'm still waiting for it. But the way things are going I may not have to wait much longer for robots to take over the tedium of work. Judging by their behaviour, I suspect that most telemarketers, receptionists, estate agents and bar tenders were replaced by robots ages ago. And for drivers, machine operators and manual workers, it can only be only a matter of time. The first robot aircraft pilot took to the skies then navigated flawlessly and landed safely way back in 1947. Robots have been successfully conducting complex heart surgery since 2004. Artificial intelligence has already reached the cognitive power of a nine year-old human, in which case it is qualified to run for President of the USA in November. But do we really need political leaders to tell us how best to fill our waking hours? If we can develop all these technological wonders then we should be smart enough to work it out for ourselves. Our waking hours are dominated by work, whether we are in work or not. Strikers are depicted as troublemakers. Artists are depicted as idle. The poor are depicted as scroungers. The state cajoles the unemployed, the sick and the disabled to get off their arses and work. We are educated with the goal of work in mind, then having worked all our lives we are grudgingly handed back a mingy pension which we paid for in the first place. The idealised worker works in order to pay the childminder, the Deliveroo driver, the dog walker, the baker, the brewer, the app maker, because the idealised worker has no time left for such things. The idealised worker is too busy working to do any of these things for herself. For huge numbers of us the significance of the old certainties of community, religion, politics, and even family, have all fallen away to be replaced by work. For huge numbers of us work is how we give our lives meaning, while at the same time work has become more precarious, more impersonal, more stressful, and the app-driven gig economy is a perfect example of this. Yet everybody knows that automation is already capable of doing most manual jobs of work, and now artificial intelligence is predicted as achieving the capability of taking over most desk-bound jobs too. Since the pandemic, the entire framework of work is falling apart. But as a species we are not hardwired to work for a living. We never have been. We were lied to by those who said we must work, either to deserve a mythological afterlife, or protect an artificial realm, or for supposed honour, or someone else's glory, or for tokens of currency that can only be spent at the store owned by the company that issues those tokens in the first place. But of course all of those motivations are a con. And an obvious con at that. So here's the thing. Now we have cheap reliable technology, let's get all the robots to do as much of the muscle work as they can, and let's get all the artificial intelligences to do as much of the brain work as they can. Then let's redistribute the remaining working hours evenly to we the people, and in return pay ourselves some of that fabricated stuff called money so we can buy good food and decent shelter. By my reckoning six hours a day, three days a week will do nicely to pick up the slack left by the robots. Work needn't be useless. Work includes child-rearing, caring for the elderly and protecting the vulnerable. It also includes growing food, dreaming up new businesses and fixing the tap. And work includes creating music and dance and poetry and streaming it on Jeeni.com. It is self-evident that all valid work is worth the same valid reward. This is not a Marxist idea, or even a socialist proposal. It's the Tories who bang on about work being such a good thing and everyone pulling their weight, and I completely agree with them. Margaret Thatcher, that champion of work culture, said, “The heresies of one period become the orthodoxies of the next.” Yes indeedy, so bring on the robots and the electronic brains. If work is such a good thing then let everyone have a go for a few hours a week for a universal payment. And don't worry about how the payment is distributed, the accounts have all been reckoned by computers for years. Click HERE to visit or return to jeeni.com

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Rock & Roll Hall of Fame - 2021 Nominations

12
Mar

Rock & Roll Hall of Fame - 2021 Nominations

Rock and Roll Hall of Fame - Cleveland, Ohio USA The nominees are out and the Rock & Roll Hall of Fame 2021 is as eclectic and diverse as ever. The list includes 16 extremely talented acts, with 7 receiving their first nomination. @rockhall made the announcement earlier today and invited fans to join in and vote for their favourites, to get them into this Cathedral of Legends. https://twitter.com/rockhall/status/1359489797056696325 The nominations are announced To qualify for the Rock & Roll Hall of Fame, all nominees have to have released their first commercial recording at least 25 years before their first nomination. The nominations list for the Hall of Fame begins with Mary J. Blige, whose first album 'What's the 411' was released in 1992. This year's Hall of Fame contains seven first-time nominees. Pioneer of the Afrobeat, Fela Kuti, who passed away in 1997, released his first work 'Fela, Fela, Fela' in 1969. The Go-Go's, who formed in 1978 and released their first album, 'Beauty and the Beat' in 1981. Jay-Z began his hugely successful life in the music industry in the mid '90's and is now regarded as one of the most influential artists in Hip-Hop history. His first album 'Reasonable Doubt' hit the charts in 1996. Heavy metal legends Iron Maiden, having been around since the mid '70's with over 40 albums to their discography, have also received their first nomination. Three of the first-timers already appear in the Hall of Fame, though in different guises. Carole King has been nominated for the Hall of Fame 2021, but was inducted in 1990 with David Goffin for her songwriting talents. Tina Turner, was inducted in 1991 but with partner Ike Turner. This is her first solo nomination. The Foo Fighters also make their first appearance. However, Dave Grohl already has a place after being inducted in 2014 as part of the band, Nirvana. The remaining artists in the nominations are, Chaka Khan, LL Cool J, New York Dolls, Rage Against the Machine, Todd Rundgren and Dionne Warwick. https://twitter.com/foofighters/status/1359497561275392006 Foo Fighters receive their first nomination The nominees for 2021 will be announced in May, with the winners being decided by a combination of a voting body, of more than 1,000 artists, historians and music industry members plus the fan vote via the Rock & Roll Hall of Fame’s website.

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