COUNTDOWN IS ON 6 DAYS LEFT TO INVEST

Jeeni Blog

Helping the next generation of talent to build a global fanbase

COUNTDOWN IS ON 6 DAYS LEFT TO INVEST

It seems like a long time ago that Jeeni announced that they had reached their funding target in 6 days and were aiming to overfund. Well they did and now they have 6 days remaining and if you want to see our pitch click HERE.

Jeeni, the social music platform that brings artists closer to their fans and shares revenue ethically, has successfully raised over £340K on Crowdcube across three rounds.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We set a target to raise £100,000 for 2.4% with a pre-market valuation of £4M,” says Jeeni founder Shena Mitchell. “And while we have the support of several major investors, the beauty of Crowdcube is that artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase. We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more than ever in this Covid-19 New Normal, and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out. This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our iOS and Android apps.

With the financial backing secured, we’ll be creating new jobs in the area, which is great for the local economy. When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is greatly increased.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success! We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube. To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

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17
Mar

Channel Focus – Rock

Jeeni’s rock channel is one of our busiest and most prolific stops for our Jeeni artists. They populate the channel with countless different approaches and understandings of the rock genre. From Manchester-based guitarist, Julience keeping the classic era alive with epic guitar-focused ballads to New York’s rockstar veteran, Eden James who’s been releasing stellar rock-pop records since 2008. Here’s a brief breakdown of some of Jeeni’s most viewed rock artists. Giack Bazz: https://jeeni.com/showcase/giack-bazz/ Giack Bazz is an explosive, relentless multi-instrumentalist songwriter based in London. The artist started igniting stages with his painfully honest lyrics and his screaming telecaster in 2015. He has since released three solo albums that were critically acclaimed (Blowup magazine, Decade, Rumore). In 2020 he released the 366-song effort “Impression A.I.” which featured artwork by Damien Hirst and consisted of an “Audissey in sound” of over 6 hours of original, genre-bending music. The release is currently awaiting Guinness World Record authentication for “most songs on a digital album”. Now Giack has conjured and completed a new collection of songs of conventional length: Inspired by Jeff Buckley, Paul McCartney, and Jamie T “Just a Little Bit More Famous” is a spiritual sequel to his 2017 sophomore album, “Giack Bazz Is Not Famous” and is set to release in late 2022. In just five short years, Giack Bazz has crafted a spectrum of ideas and concepts with his discography that a lot artists don’t get around to in their lifetime. Although Giack has expanded his sound to stylistic corners that he even had to create himself, his sound has typically always been centred around alternative, experimental rock, inspired by the likes of David Bowie, Thom Yorke and Devendra Banhart. A Year In Provence: https://jeeni.com/showcase/a-year-in-provence/ Brand new to Jeeni, A Year In Provence consists of five members: Matt Potter (Lead Vocals/Guitar), Adam Bacon (Bass), James Fermer (Backing Vocals/Guitar), Dan Wing (Lead Guitar) and Jack Smith (Drums). Originally all from Kent, United Kingdom. AYIP met in 2016 but after undergoing a few line-up changes, 2020 produced the current line-up. Influences for their music include the likes of; Catfish and the bottleman, The Black Keys, Two Door Cinema Club, Oasis, Kings Of Leon, Circa Waves and many more. In March 2020, the whole world was hit by the covid-19 Pandemic but for AYIP, it was a blessing in disguise. They decided to get back together and start writing some new tunes. During this time, they decided to change the band from a 4 piece into a 5 piece by bringing on James Fermer which added a new texture that they never knew they needed. By the time that May, 2021 rolled around, they had finished 8 songs and were ready to go out gigging again with brand new music which finally happened in July 2021. A Year In Provence have extensively gigged the Tunbridge Wells and surrounding areas music scene. Their next aim is to start moving to the London and Brighton music scene. They also have a range of merchandise that will be available soon! Julience: https://jeeni.com/showcase/julience/ Julience is a UK-based singer-songwriter and multi-instrumentalist. He draws inspiration from pop and rock music. His songs show his love for the 1960s until the early 2000s while updating traditional sounds to stay fresh and up-to-date. Julience’s songs have powerful hooks and harmonies. A heavy guitar sound is consistent throughout. Julience grew up in the Southern part of the Netherlands. He moved to Manchester to pursue music. He loves writing and playing music that combines prominent elements of guitar-driven pop and rock. Rock music is very robust; time and time again, it has come so close to disappearing only to revive itself and evolve to fit better into modern music climates. The difference with Julience is that he refuses to dilute the music he loves to conform to fit anything other than himself. Even in the infancy of his discography, he’s gained recognition and respect for keeping an older form of rock alive in the present day. Julience has been featured on over 30 playlists on streaming platforms with titles like ‘Punk Goes Pop’, ‘Retro Now Rock’ and ‘Rock ‘n Roll isn’t Dead’. Jeeni is excited to be able to feature Julience’s fantastic throw-back tracks on our rock and guitar channels as they release. Respite: https://jeeni.com/showcase/respite-band/ Alt-rock quintet hailing from Glasgow, Scotland. Respite blends elements of punk, post-hardcore and pop music, with lyrics and vocals heavily inspired by pop-punk and emo. Influenced by bands such as Don Broco, Mallory Knox and A Day To Remember, Respite deliver catchy and energetic earworms with a subtle depth. Having supported acts such as Hawthorne Heights, Trophy Eyes and Like Pacific, the band are currently preparing the release of their debut EP, after the launch of their first single, “Chemical Sleep” which debuted 3rd of October. Respite joined forces with Jeeni earlier this year and since then, Jeeni has been hard at work trying to elevate, uplift and support this fantastic group by providing an ethical worldwide platform for their hard-hitting and refreshing craft. Respite is: Andrew Vaughan & Euan Macqueen as guitarists, Ross Crawford on the bass, Reiss Mcleod on the drums and Sam Nicholson on the vocals. Eden James: https://jeeni.com/showcase/edenjames/?view=videos Eden James is an indie rock-pop recording artist, winning multiple music awards from his native home of Australia and achieving a number one hit in Greece. Classic Rock magazine UK recently reviewed his new album 'All the Good Blank Are Taken' saying “Oozes urban cool and Springsteen swagger… a concise collision of catchiness and class.” The rock songwriter's latest album features Bruce Springsteen's and Paul Simon's band members, and was produced by the iconic Tim Leitner, known for his work with Billy Joel and Tina Turner. The new LP is Eden’s fourth studio album and was released on July 9th, 2021. The album has spawned twenty-six (26) global music and video awards in 2021 and peaked at position 24 on the iTunes Rock Albums Chart Australia. Eden James' debut album ‘Never Setting Sun’ launched a chart-topping hit single and received critical acclaim. With the release of his second album he appeared on the Rockwave festival bill with The Killers, Placebo and Moby. Eden was the second top billing on the Vibe stage for the largest music festival in Greece. His international tours and performances in Japan, United Kingdom, France, Norway, Sweden, Greece, Poland, Switzerland, Australia, New Zealand and the USA have resulted in an ever-growing fan base. His music can be streamed and downloaded on all major stores and platforms. Check out Jeeni's rock channel here: https://jeeni.com/channel/all-channels/rock/ If you'd like to contribute to Jeeni's rock channel, reach out to our marketing team at doug@jeeni.com or ella@jeeni.com

06
Jun

Mel Croucher - Multimedia Entertainment - Ahead of his Time.

Today, Jeeni has returned to Crowdcube to raise more funds for helping new talent. Jeeni founding director Mel Croucher says, “I admit we're ahead of our original schedule, but there's still so much more to do. We need to scale our online platform globally now and build our mass artist showcases. Then we can hit all our targets, and give our new artists the recognition they deserve.” If you want to see our pitch click HERE. Mel has been writing the best-loved column in top-selling tech magazines for over 30 years. Now he's agreed to share his work with all our members. He's a video games pioneer and musician, and to to find out more about Mel check out his Wikipedia page. https://en.wikipedia.org/wiki/Mel_Croucher. Here's one of Mel's latest! I produced my first multi-media entertainment at the age of eight. It was a birthday gift for my mum. I called it Smellyvision. TV sets had begun to appear in the cleaner homes down my street, but my family was still years away from owning one of those magic boxes with their nine-inch screens. So I made my own. I took a cardboard box and cut a porthole in it, and used my mum's crank-handle mangle to scroll up the storyline that I drew on the reverse of a yard of wallpaper. The soundtrack lasted just under three minutes, which determined the length of my entertainment. It was a recording by the singing cowboy Roy Rogers, played on a shellac disc that spun at 78 revolutions a minute, also driven by a manual crank. But the best bits of my Smellyvision show were the different pongs that accompanied each segment of the story. I can still feel the sting of my mum's flattened hand because I had used her special perfume to enhance the production. The scent was called Evening In Paris, and had been maturing in a little blue bottle too precious to use since the 1930s. I sourced the smell of horses after the coalman's wagon had passed by, and that didn't go down well with my mum either. But how can you have a multimedia show about cowgirls and cowboys without perfume and horseshit? Capcom had exactly the same idea for their videogame Resident Evil 7, and I was not in the least surprised to discover that it too was horseshit. It was marketed as a "4D candle smelling of old timber and blood", with the brand name Blood, Sweat And Fears, and a burning time of 18 hours. The idea was to fire up the stinking candle to enhance gameplay, having handed over fifteen dollars for the privilege. As I have already said, it was crap, unless of course you managed to knock over the candle during your gaming frenzy, and emulate the zombies in the game by setting fire to your face. It wasn’t the first time that Resident Evil had been used to extort money for idiotic multimedia ideas. Back in 2005, there was a crummy accessory for the Nintendo Game Cube device called the Resident Evil 4 Chainsaw Controller. It was nothing more than a standard Game Cube handset with a vibrator unit and a "realistic chainsaw roar", that sounded like a wasp trapped in a jam jar. But gamers seemed to be willing to lay out fifty dollars for the privilege of acting like dorks, so what do I know. In fact Nintendo are serial abusers when it comes to dopey add-ons. Who can forget their Super Scope wireless light gun? Well, just about everybody, it turns out. It was a truly dreadful lump of overpriced plastic that only worked with a handful of games, and devoured AA batteries at the rate of six every four hours. And how about the Nintendo Power Pad which cost anything up to two hundred bucks way back in the 1980s. This was nothing more than a little shiny mat with a dozen or so pressure sensors in it. The idea was to jump around its red and blue squishy bits in order to trigger actions during video gameplay, and break your ankles in doing so. That's why most players resorted to cheating, by going down on all fours and using their fists to bash it into submission, My favourite Nintendo multimedia device is the DK Bongo. It's a totally stupid pair of miniature bongo drums, which suits me just fine. There's a built-in microphone to monitor my bongo-playing skills, and help track my progress as I play along to some of the worst music tracks in recorded history. To be honest, it works just as well if I clap my hands or produce fart noises, but sometimes honesty is not the best policy. After years of misuse, my DK Bongo still works fine and gives me innocent pleasure. Which brings me back to Resident Evil. Since its launch, the Resident Evil series has generated just over one billion dollars, making it the most profitable videogame spin-off in history. The only reward I ever got for my Smellyvision efforts was a sore arse. But I have never claimed to be a profiteer in these matters, only that when it comes to multi-media innovation I have always been way ahead of my time. Click HERE to visit or return to jeeni.com

15
Mar

More Than Just Music with Jeeni

So far, 2021 has been a very busy year for the Jeeni team, so what's new? The platform is growing and growing, and it's more than just music with Jeeni. The first job was to update the website. The look changed, the user experience was enhanced and new channels were added, allowing all the varied talent joining us is easier to find. More than just music, means we welcome all the trades that support the industry, plus the industries that benefit from music itself. The new look channels added, mean we can offer separate sections for all these extra and supporting parts of the creative world. Our Goods and Services channel now gives members access to tutorials for singing, including Opera and Classical, guides to performance prep, as well as studio production. There is also advice on optimising your social media, recording your music, graphics and album artwork. And when the world seems to be spinning at 100mph, you can find help to unwind and seek peace and calm. Tara and Sharmayne - Opera Coaches In the Masterclasses channel, users can sharpen their skills from drums to guitar, and even try the bass guitar lessons from the legend Suzi Quattro. If you require the services of a photographer, director or editor, you can search the various talents listed in the Photography and Videography channel. Or follow the guides on how to do it yourself , even on a limited budget. Plus Jeeni's own image welder, Sharron Goodyear with her special rate offer for a 'virtual shoot' exclusive to our subscribers. Should you be thinking of going before the lens, you could check out the services in the Style and Grooming channel to grab some tips on all aspects of hair, make-up, style and image. CrackaLackTV Editing Tutorial Not forgetting the next generation of creatives, we have a special channel for Juniors to go to for music, dance, stories, teaching and performance tips aimed at the younger musicians and dancers. We are also building the Audio Books channel to encourage writers of stories for children and young adults. Not excluding the oldies, there are currently 31 episodes of Stephen Palmer's 'Hairy London' for the adults to immerse themselves in. One of our most exciting, up-coming channels is Royalty-Free Music for Dancers. Whether your routines are for performance or competition, using other peoples' music can be problematic and expensive. So, Jeeni has set up a channel specifically to address this issue. We are approaching some of our big name contacts, asking them to contribute to this cause and the response has been fantastic, so keep an eye out for the new uploads. If you are willing to allow your music to be used royalty-free, then please think about giving others the benefit of your talent and share the love by uploading to this specific channel. Check out the new look site, build your showcase and get uploading and sharing!

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