Jeeni Blog

Helping the next generation of talent to build a global fanbase

How to Build Your Own Playlist

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How to Build Your Own Playlist

In our previous blog called, "Top Ten Tips on How to Promote your Music Independently" http://bit.ly/2W2nCJ5 we suggested you get yourself PLAYLISTED.

Maybe we should have said, Build your own Playlist and then get yourself Playlisted. So what is the difference?

Building your own PLAYLIST is an easy way to boost the promotion of your own music, so why not give it a go. The video is 3 minutes long so I have taken the highlight. (Approx. 60 second read time)

  1. Start by creating your own public playlist filled with great music, and include your own tracks too.
  2. With a small amount of work you you could get a few hundred followers, it'll still help your chance of landing on other, bigger playlists.
  3. With a lot of work and fun, you could build your playlist to have thousands or even millions of followers over time.
  4. Discover Weekly algorithm takes EVERY playlist into account, no matter how small. The algorithms behind Discover Weekly find users who have built playlists featuring the songs and artists you love. It then goes through songs that a number of your kindred spirits have added to playlists but you haven't heard, knowing there is a good chance you might like them too.
  5. Ideally, you want to be uploading & submitting your tracks to playlists weeks in advance of your release. For example Spotify alone get 20,000 new tracks every day.
  6. Make sure you get your tags rights so you can be featured automatically and help the editors find you. No guarantee, but you need to start somewhere.
  7. Share your music on your own social media platforms to get on a playlist, stay on a playlist and grow your fanbase. Drive traffic from off platform, that means share your links everywhere. Post them on your socials, website and other channels.
  8. You can only submit one track per release, so if you're releasing an album or an EP, have a good think about which track is most likely to get picked by a playlist.
  9. Pitch your music to independent curators, if you are not sure how to do this, keep a eye out for our next blog.
  10. Try not to disheartened if you do not get thousands of followers straightaway, keep choosing music you love and keep adding to your playlist, be true to yourself, only add your favorite tracks and have some fun.

Check out our new community of facebook, called: Unsigned Artist Community and join today. http://bit.ly/2Q45ri8

https://vimeo.com/396927442

03
Mar

Artist Focus: Nnaomi

Describing her own music as “euphoric, experimental and nostalgic”, Nnaomi is paving her own exciting path in the RnB and neo-soul corner of music.  Portsmouth based Nnaomi has been an essential Jeeni artist for some time now and has most recently added her newest single, ‘Hate Me’ to one of Jeeni’s most rapidly advancing and growing channels, RnB (https://jeeni.com/channel/all-channels/r-and-b/). “At just over 2 minutes long, 'Hate Me’ still manages to progress so organically and timely; it takes its time to set the pace and tone of the story told in the lyrics. At the climax of the track, it feels like Nnaomi’s painful memories begin to swirl more unstably around her head as samples and synths begin to distort, warp and spin around the stereo space. These flittering pieces of audio eventually start to drown out Nnaomi’s voice, painting a tragic image of her thoughts and guilt becoming overpowering and too much to process.” Check out the full review of ‘Hate Me’ here: https://jeeni.com/blog/nnaomi-hate-me-single-review-blog-jeeni/   This newest track promises a lot from Nnaomi and if her short collection of singles says anything at the moment, it’s that she can deliver on them all. Nnaomi describes her singles as “little stories”, “I say this because the songs I make come from my real emotions and real experiences, the beats I choose actually bring emotions and thoughts out of me I feel like I suppress because I’m surprisingly not very good at talking about my feelings, so instead I put it in songs. It’s the easiest way for me to express myself”. From this analysis into her own work, it’s no longer a mystery as to why so much emotion is contained in tracks like ‘Like Me’ and ‘Hate Me’.  Mental health, and processing emotions healthily is certainly a recurring theme in Nnaomi’s work, as she explains, “Something that inspires me is my own ability to take advantage of the fact that sometimes my emotions are intense, finding a way to execute it in a healthy way has been amazing because I’m so used to bottling it up, which wasn’t beneficial”. Besides from her methodology in utilising emotions as a key inspiration for her work, Nnaomi’s has some specific masters in the alternative RnB genre to thank for her curious and adventurous creative tendencies. Progressive soul artist, Frank Ocean is a major influence for Nnaomi, as is modern neo-soul singer, SZA.  When asked about the similarities in the titles of ‘Like Me’ and ‘Hate Me’, Nnaomi noted that the connection was both coincidental but likely sub-consciously intended at the same time, “I wanted to portray my mental state in a way that was artistic. “Like Me” was written when my views and thoughts on certain things were hopeless and reminiscent. “Hate Me” is like the healing sister. The one that’s accepted the way that “love” and its experiences can sometimes change you for the worst. A much more self-aware and grown-up outlook on love and how to deal with it”; a poignant and layered insight into this partnership of singles.   Nnaomi hints at longer projects in the future, however she's currently happy “taking it one step at a time” with fantastic singles like ‘Party’s Over’, ‘Like Me’ and ‘Hate Me’. She’s also excited to arrange more live shows this year as restrictions are the lowest they’ve been in years.   Follow Nnaomi on socials to stay updated on what she’s working on:  Twitter: https://twitter.com/nomesm_   Instagram: https://www.instagram.com/naomim_0/   Check out Nnaomi’s showcase on Jeeni: https://jeeni.com/showcase/nnaomi/   How can Jeeni support artists like Nnaomi?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  artist biography • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team. 

11
Mar

Weekly Round-Up # 11

The latest developments and additions to Jeeni’s mission!  New Artists Join Jeeni’s database of talent!  Prettyboyface:  'prettyboyface (Face for short) is an artist from London who doesn't really fit into a particular genre but for simplicity's sake lets go with 'underground rap'. Moved by an array of musical influences from a very young age, music has always been an integral aspect of his experiences and life in general. Being around producers in his later teenage years spurred Face into writing songs and eventually releasing them. He creates with the hope of making music that will make someone feel something.'  Face has contributed five fantastic tracks to Jeeni’s hip-hop and rap channels so far and we can’t wait to review and promote them. Check out, ‘Escargot’, ‘HighSkool’, ‘Goddess’, ‘Alien’ and ‘Geneva’ on prettyboyface’s showcase here: https://jeeni.com/showcase/prettyboyface/  A Year In Provence:  A Year In Provence consists of five members: Matt Potter (Lead Vocals/Guitar), Adam Bacon (Bass), James Fermer (Backing Vocals/Guitar), Dan Wing (Lead Guitar) and Jack Smith (Drums). Originally all from Kent, United Kingdom. We all met in 2016 but after undergoing a few line-up changes, 2020 produced the current line-up. Influences for our music include the likes of; Catfish and the bottleman, The Black Keys, Two Door Cinema Club, Oasis, Kings Of Leon, Circa Waves and many more.  AYIP has added two brilliant tracks to Jeeni so far, check them out here: https://jeeni.com/showcase/a-year-in-provence/?view=about   New Content Contributed to Jeeni’s Database of Talent!  Julience - ‘Love Lies Cold’  Julience is a UK-based singer-songwriter and multi-instrumentalist. He draws inspiration from pop and rock music. His songs show his love for the 1960s until the early 2000s while updating traditional sounds to stay fresh and up-to-date. Julience’s songs have powerful hooks and harmonies. A heavy guitar sound is consistent throughout.  “The only modernisation Julience grants himself is the clarity and up-to-date standard in his production and performances. Something specific that separates Julience from other modern rock groups is his truly guitar-centric compositions.” Check out the full review of this track here: https://jeeni.com/blog/julience-love-lies-cold-single-review-blog-jeeni/  And check out Julience’s Jeeni showcase here: https://jeeni.com/showcase/julience/?view=about  Giack Bazz - ‘Gotta Kick It’  Giack Bazz is an explosive, relentless multi-instrumentalist songwriter based in London. The artist started igniting stages with his painfully honest lyrics and his screaming telecaster in 2015. He has since released three solo albums that were critically acclaimed (Blowup magazine, Decade, Rumore).  “Outsider Music (Gotta Kick It) is Giack Bazz’s latest single. Arranged and produced by Deborah Verrascina and Sebastian Papa (The Royalty Instrumentality Project) provides the drums. It’s about finding it hard to give up on things. The title hints at the subgenre of misunderstood artists the likes of Daniel Johnston and Don Van Vliet.”  Check out Giack Bazz’s amazing showcase here: https://jeeni.com/showcase/giack-bazz/  Other new blogs:  Artist Focus: Nnaomi  Portsmouth based Nnaomi has been an essential Jeeni artist for some time now and has most recently added her newest single, ‘Hate Me’ to one of Jeeni’s most rapidly advancing and growing channels, RnB. Describing her own music as “euphoric, experimental and nostalgic”, Nnaomi is paving her own exciting path in the RnB and neo-soul corner of music. Check out nnaomi’s showcase here: https://jeeni.com/showcase/nnaomi/   Check out the full blog here: https://jeeni.com/blog/artist-focus-nnaomi-jeeni-blog/   Artist Focus: RD Watson  Considered The English voiceover artist, RD Watson is an indisputable legend of the recording industry whose voice has been heard by millions across the world.   Roger Watson is an invaluable Jeeni ambassador. His showcase currently features over 40 examples of his first-rate voiceover performances including audio books like ‘Hairy London’  and commercials for ‘Diablo’ and ‘Jaguar’. His status as an industry icon has greatly broadened Jeeni’s representation of art and creativity and has meant that Jeeni’s mission is not limited to musicians but open to all artists that deserve worldwide attention. Visit RD Watson’s giant and fascinating showcase here: https://jeeni.com/showcase/rd-watson-audiobooks/.    Check out the full blog here: https://jeeni.com/blog/artist-focus-rd-watson-blog-jeeni/   Jeeni’s Giant List of Channels!  Jeeni welcomes and supports a giant range of talent and art from music, spoken word, dance and more. Jeeni’s channels help viewers find exactly what they’re looking for and as a result, artists can select up to four channels that their art covers to reach those audiences.    Jeeni’s prime goal is to bring attention to artists that deserve it and luckily for all of our viewers, Jeeni is packed with them. Jeeni has over 100 channels of talent ripe for exploring and compiling. Anyone and everyone can create and share playlists from all of the channels that we offer and it’s absolutely free to sign up. Finding talent on Jeeni couldn’t be easier, simply choose a channel that interests you, from ambient, to death-metal, to slam poetry and begin unearthing Jeeni artists and their craft.    Check out the full blog here: https://jeeni.com/blog/jeenis-giant-list-of-channels/  Julience - ‘Love Lies Cold’ Single Review  Among the rock n roll hall of fame legends that Julience clearly looks up to, specific inspirations that come to mind from ‘Love Lies Cold’ include Billy Idol, Guns N’ Roses and most notably, Iron Maiden. This 80s era is where rock was at its most mainstream and so Julience’s decision to honour that time is a lot of fun. It’s also so satisfying to see him fill in a market for those that weren’t quite ready to say goodbye to those days.  Check out the full review here: https://jeeni.com/blog/julience-love-lies-cold-single-review-blog-jeeni/   music news music new music news Reach out to the Jeeni marketing team at doug@jeeni.com or ella@jeeni.com.    Make sure you’re following us on social media to keep up to date with new releases from our artists, our blogs and any job openings.    Instagram: https://www.instagram.com/jeenimusic/     Twitter: https://twitter.com/jeenimusic     Facebook: https://www.facebook.com/jeenimusic     Linkedin: https://www.linkedin.com/company/33222018/admin/ 

07
Sep

KICKSTART your career: Introducing our super-star video wrangler Aleah MO

JEENI are delighted to be employing with the Government’s Kickstart Scheme initiative.   Aleah Mo (she/her) was our first Kickstart recruit. Aleah is a 19-year-old dancer and dance teacher from Portsmouth. Since Aleah joined the team, JEENI has helped her to showcase her talent and keep 100% of the rewards.   Launched by Rishi Sunak last September as a result of the COVID-19 pandemic. The Government’s Kickstart Scheme provides funding to employers to create jobs for 16–24-year-olds who are receiving Universal Credit and at risk of long-term unemployment.   As a fast-growing new business, still in its exciting dewy youth. JEENI are delighted to have signed up for the scheme. The successful Kickstart employees are taken on for initial placement of up to 6 months. And given training to learn new skills, and ongoing support to look for long-term, permanent work.   To qualify for the Kickstart Scheme, jobs offered must be brand new positions that were not previously available at the company. For JEENI, this works perfectly as the company is currently growing and expanding at a rapid rate. Meaning that these exciting new roles have evolved naturally.   Aleah joined Team JEENI in March. As one of our Marketing Assistants, she creates showcases for many different independent performers like herself. And she’s already using the skills she has learned so far to promote her own talent and services. With Kickstart Employees working for up to 25 hours per week. Aleah says her hours easily fit around her busy schedule of teaching and dancing.   “JEENI is such a great company and the hours I work really fit around my dance, which is really beneficial for me, because I am a teacher, so most evenings I am dancing as well as on the weekends. “ Aleah Mo. The Movement Initiative The Dance Company that Aleah dances for is called The Movement Initiative (TMI). TMI is a Charity Dance School located in Southsea, formed to help dancers fulfil their full potential. By providing opportunities, facilities, and classes for dancers to learn excel, and perform regardless of their age and ability. TMI are World Champions in the International Dance Organisation. Aleah is already using what she's learnt as a Marketing Assistant for JEENI to help promote her dance school and increase their following. As well as her own individual talent, all or free.   Aleah, along with some other dance school members, and a wide range of independent dancers will also be featuring in JEENI’s next online festival! Our first themed festival, the theme, of course, being DANCE which Aleah is “super-excited” about!  If you’re interested in working for JEENI, featuring in one of our upcoming festivals or just want to find out how we can help you promote your talents and services. Contact the Business Helpdesk here:  https://jeeni.com/support/ To check out the full Inside Story Interview with Aleah Mo click here: Inside Story: Aleah Mo interview