Jeeni hits £100K of its funding target in 3 days

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni hits £100K of its funding target in 3 days

Jeeni has reached a whopping 67% of our Crowdcube funding target in record time, thanks to nearly 100 investors. Check out our pitch here and join in the fun.

ttps://www.crowdcube.com/companies/jeeni/pitches/qD0WNq

Jeeni is the ethical online platform dedicated to supporting unsigned musicians and performers by helping them reach a global fanbase.

over 2,300 brilliant artist showcases
over 2.7 million audience outreach
built-in marketing tools for success
keep 100% of everything earned through the platform
GRAMMY award-winning supporters

Invest in JEENI, invest in the future of music

No other streaming service helps like Jeeni

Jeeni gives artists a built-in fan database to communicate and market to anyone who votes for them or likes their work. Safely, legally and all opted-in. With FREE marketing reports for all campaigns.

Jeeni has a track record of success. Jeeni creator Mel Croucher founded the UK videogames industry! Now he has created the Jeeni platform, complete with all the tools, marketing and fan outeach that new talent deserves.

He is joined by GRAMMY-Award-Winners and celebrities, including Roger Watson, the ex-boss of Arista Records, responsible for selling over 500,000 records.

"We’ve all made it to the top, and now we’re giving something back to a new generation. We’ve got the experience, they’ve got the talent. Now we’re giving them all the tools they need to showcase their work on Jeeni, and get properly rewarded for their efforts, as well as own a piece of the action too.”
Roger Watson, Jeeni

Check out our pitch here.
https://www.crowdcube.com/companies/jeeni/pitches/qD0WNq

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05
Jun

MD of Jeeni USA has been honoured as one of the “Top 100 Women of Influence”.

The woman who brought digital entertainment to the world is set to become MD of Jeeni USA. Kelli Richards is based in Cupertino, California, where the mighty Apple Corporation has its headquarters, and where she is honoured as one of the “Top 100 Women of Influence.” An Amazon Number One best-Selling author, and former A&R executive with EMI Music, Kelli played a key role in launching the entertainment division of Silicon Graphics. She’s celebrated as a digital media trailblazer and was responsible for launching Apple’s entry into music and entertainment during her many years with the company. In other words, Kelli Richards was directly responsible for the birth of digital entertainment and global music online, now known as Apple Music. Jeeni founder Mel Croucher worked with Kelli on projects for superstars like Eminem and Prince, and it seemed a perfect fit for Mel to invite her to represent Jeeni in the USA. “I was privileged to have been mentored by the legendary Steve Jobs over a period of several decades,” says Kelli. “I work on cool projects with cool people, and Jeeni is very, very cool.” Kelli Richards at Jeeni-USA HQ Keen to find out more about Jeeni, check out our new website www.jeeni.com

19
Oct

Afro-Futurist Project - Onipa

Onipa is an Afro-Futurist project from Ghana/ London founded in 2018 by K.O.G (founder of K.O.G and the Zongo Brigade) and Tom Excell (founder of Nubiyan Twist). Alongside bandmates Finn Booth (Nubiyan Twist) and Wonky Logic (Steam Down). Afro-futurist sensations Onipa combine deep afro grooves, electronics and fierce energy in an effervescent celebration of cultural and musical encounters. ONIPA means ‘human’ in Akan, the ancient language of the Ashanti people of Ghana. It’s a message of connection through collaboration: from Ghana to London, our ancestors to our children. Bringing energy, groove, electronics, afrofuturism, dance and fire! Jeeni’s mission is to support artists just like Onipa, showcasing their talent and support them to reach their full potential by having a showcase on jeeni.com. Since their debut showcase at The Great Escape festival, Onipa have gone on to sell out the Jazz Cafe, London and play 40 summer shows around the UK and Europe in 2019. Including, Glastonbury (Truth Stage), Shambala (Dance Tent), Fellabration (Paradiso, Amsterdam) and headline shows in Zanzibar and La Reunion Island in 2020. The group performed in Australia in front of a 5000-strong crowd during a celebration of Nelson Mandela's 100th birthday. As well as Damon Albarn's 'The Circus' in Leyton, London. Their debut album We No Be Machine has a 4* review from MOJO and UK radio play from Benji B, Tom Ravenscroft and Gideon Coe. However, coverage and touring were all badly hit by the pandemic. Despite this, Onipa still managed to record an immersive live performance at Peter Gabriel's Real World Studios for WOMAD as well as showcasing at SXSW and We Out Here online. Additionally, they are currently working on their next record. JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.• We empower our audience and reward them every step of the way.• We promise to treat our members ethically, fairly, honestly and with respect. Check out Onipa's showcase here on Jeeni: Onipa | Showcase | JEENI. Along with other showcases to add to your playlist. jeeni.com.

12
Mar

Live Virtual Gigs in the Gaming Metaverse

In November last year, a live virtual gig took place in the gaming Metaverse of world platforms. Rapper Lil Nas X took to the stage in Roblox, and performed in a free-to-view event, which broke all previous records to become one of the the most viewed concerts of all time, pulling in a worldwide record-breaking audience of over 35-million visits. Lil Nas X's Virtual Gig - Credit: Still Roblox is a platform of over 50-million user designed video games. The concert was their first, but they have also partnered with music label Monstercat and delivered an album release party for Ava Max. Could this collective gaming audience be the music world's perfect audience of the future? Taking inspiration from Lil Was X's videos and songs, various stages were created for in-game virtual performances using PBR rendering, lighting, shadowing and facial recognition technologies available on the Roblox platfom. Speaking ahead of his performance, Jon Vlassopulos, global head of music at Roblox, said: “We’re thrilled to partner with Columbia Records to bring Lil Nas X fans and the Roblox community together in an entirely new way.“This concert with Lil Nas X will transport players and their friends into the metaverse, and bring to life the future of what immersive, social experiences can look like.” The experience is a long way from the first pixelated forms of performers or being able to control Michael Jackson in the 1990's 'Moonwalker' whilst he rescues children to the sound of his hit 'Smooth Criminal'. However, the online gaming world became a far greater player when Grand Theft Auto realised the potential of licensed music. They allowed players to access perfectly curated radio stations whilst creating chaos and mayhem in the streets of Miami. Michael Jackson in the Moonwalker video game Roblox are not the only gaming platform to take on the music gig. Fortnite allowed Travis Scott to host a gig from a stage in the water off the resort of Sweaty Sands. People attended the concert from wherever they were in the game, as their personally created avatar, whilst they continued to fire at the people around them. Travis Scott's Virtual Gig in Fortnite The following concert was brief, just a 10-minute pop of Scott's hits, with incredible visual pyrotechnics. The world of Fortnite transformed kaleidoscopically around Scott and the artist came right up to the viewers, giving the sense of being able to reach out and touch him. One moment, fire poured from his body; the next, his face melted to reveal a robotic skull. According to developer Epic Games, more than 28m people watched the show. Gaming Metaverse platforms like Roblox, Minecraft and Fortnite are being chosen for these live virtual gigs because their worlds are moving into something beyond gaming. The platforms are used by kids wanting to hang out with their mates and socialise, a virtual environment which has become so relevant and meaningful to the users during the pandemic lockdowns.

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