Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni reaches 50% of funding target in just a few hours.

/ By Shena Mitchell
Jeeni reaches 50% of funding target in just a few hours.

Within hours of going public on Crowdcube Jeeni hit 50% of its overall £150K target. We launched our public raise at 10am this morning and we have already reached £75K. As you can imagine here at Jeeni HQ we are celebrating. After all our extremely hard work we are delighted that so many investors share our vision. Join them and help us reach our target.

Check out our pitch here. https://bit.ly/3BhEeia

Jeeni is a fast-growing entertainment company that rewards independent musicians and performers ethically and safely.

Our achievements include:

  • Over 4,000 active independent musicians and performers
  • Over 2,300 brilliant artist showcases
  • Over 2.6million audience outreach
  • Over 10,000 views in less than one hour
  • Management from senior roles at Apple, Chrysalis Records, Arista Records and EMI Music
  • GRAMMY-Award Winning ambassadors and supporters
  • Current membership and audience growth rate of 4% per month
  • Over £350,000 raised in previous rounds for less than 10% equity, with a current company valuation of £4.5million
Invest in JEENI, invest in the future of music

We invite you to help us accelerate our success and scale up for the best benefit of our members and investors. Join our fast-growing family of 22 lead investors and over 400 smaller investors, and we look forward to answering any questions you may have.

Please check out our pitch here: https://bit.ly/3BhEeia

#Jeeni #invest #ethical #alternative #musicians #performers #crowdcube #crowdfunding

12
Mar

Reading and Leeds Festival is On!

Huzzah - Reading and Leeds Festival is on! Festival organisers confirmed today, the event will go ahead as planned, after the Prime Minister set out his plans for the the easing of the Lockdown. The expectation is for England to be free from all restrictions by the end of June. Posting on social media Reading and Leeds organisers shared footage from classic performances at previous festivals, as well as telling fans, “Reading and Leeds 2021. Following the government’s recent announcement, we can’t wait to get back to the fields this summer. LET’S GO,” they wrote in a tweet. https://twitter.com/OfficialRandL/status/1364526936660336643?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1364526936660336643%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.nme.com%2Fwp-admin%2Fpost.php%3Fpost%3D2887744action%3Dedit Reading and Leeds Festival Announcement on Twitter The festival in in the diary for August Bank Holiday, which this year is falls on the weekend of 27-29 August. Headline performances will come from the likes of Liam Gallagher, Stormzy, Post Malone, Catfish & The Bottlemen and Queens of The Stone Age. However, given the events that have already cancelled, could there be other names appearing in the line-up? Announcing his excitement with his usual style, Liam Gallagher rallied his fans.......! https://twitter.com/liamgallagher/status/1364569671182262277 Liam Gallager's Reaction on Twitter This year’s festival will also see Reading & Leeds featuring six headliners and, for the first time, two main stages. The newly introduced West Main Stage will take in headline performances from the likes of Catfish & The Bottlemen, Disclosure and Queens Of The Stone Age. It comes after the government confirmed that they will “aim to remove all legal limits on social contact” by June 21. Before that, outdoor hospitality, such as pubs and outdoor dining, could reopen on April 12, with indoor hospitality following on May 17. The latter date is also the first point where live events could return, however, limited capacities and social distancing may still be required. After June 21, all other restrictions should be removed – however, the roadmap is contingent on vaccinations going to plan, COVID-19 variants not causing new problems, and the infection rate lowering. The main stage at Leeds Festival 2019. (Photo by Katja Ogrin/Redferns) Earlier this year, Reading & Leeds boss Melvin Benn told NME he was “super confident” about the event taking place. “If everyone over the age of 60, or definitely the age of 50, is vaccinated by the end of May, then Jesus – there should be no stopping us,” Benn told NME. “Imagine what fun it’s going to be. It’s going to be bloody awesome, isn’t it? Rain or shine, being out in that field with thousands of people, wherever it is, watching any band or your favourite band, I just can’t wait. It’s mouth-watering just to think about.” www.jeeni.com www.readingfestival.com

05
Jun

How to Build Your Own Playlist

In our previous blog called, "Top Ten Tips on How to Promote your Music Independently" http://bit.ly/2W2nCJ5 we suggested you get yourself PLAYLISTED. Maybe we should have said, Build your own Playlist and then get yourself Playlisted. So what is the difference? Building your own PLAYLIST is an easy way to boost the promotion of your own music, so why not give it a go. The video is 3 minutes long so I have taken the highlight. (Approx. 60 second read time) Start by creating your own public playlist filled with great music, and include your own tracks too. With a small amount of work you you could get a few hundred followers, it'll still help your chance of landing on other, bigger playlists. With a lot of work and fun, you could build your playlist to have thousands or even millions of followers over time. Discover Weekly algorithm takes EVERY playlist into account, no matter how small. The algorithms behind Discover Weekly find users who have built playlists featuring the songs and artists you love. It then goes through songs that a number of your kindred spirits have added to playlists but you haven't heard, knowing there is a good chance you might like them too.Ideally, you want to be uploading & submitting your tracks to playlists weeks in advance of your release. For example Spotify alone get 20,000 new tracks every day. Make sure you get your tags rights so you can be featured automatically and help the editors find you. No guarantee, but you need to start somewhere. Share your music on your own social media platforms to get on a playlist, stay on a playlist and grow your fanbase. Drive traffic from off platform, that means share your links everywhere. Post them on your socials, website and other channels. You can only submit one track per release, so if you're releasing an album or an EP, have a good think about which track is most likely to get picked by a playlist. Pitch your music to independent curators, if you are not sure how to do this, keep a eye out for our next blog. Try not to disheartened if you do not get thousands of followers straightaway, keep choosing music you love and keep adding to your playlist, be true to yourself, only add your favorite tracks and have some fun. Check out our new community of facebook, called: Unsigned Artist Community and join today. http://bit.ly/2Q45ri8 https://vimeo.com/396927442

22
Oct

Jeeni Weekly Round-up #2

Jeeni's weekly round-up of music and entertainment news. One in three music industry jobs were lost during pandemic In a report by UK Music, it was revealed that one in three music industry jobs have been lost as a result of the coronavirus pandemic. The findings were published annual report, This Is Music 2021. According to the report, there has been a "devastating impact" on the music industry with 69,000 fewer jobs in 2020- a drop of 35%. Additionally, it was found that the music industry's contribution to the UK economy fell by 46%, from £5.8bn in 2019 to £3.1bn in 2020. Coronavirus enforced shutdowns of venues caused live music revenues in the UK to collapse by around 90 per cent in 2020, leaving many musicians, studio and venue staff without work. Music streaming market facing competition inquiry The UK’s competition watchdog is to launch an inquiry into the music streaming market and whether it is competitive and fair. Streaming services such as Spotify, Apple Music, Amazon and Youtube will be looked at by The Competition and Markets Authority (CMA). CMA chief executive Andrea Coscelli said: “The UK has a love affair with music and is home to many of the world’s most popular artists. We want to do everything we can to ensure that this sector is competitive, thriving and works in the interests of music lovers." COVID is 'creating a new genre' for live music Lockdowns have forced musicians to think of new ways to perform their music live. Many performing sets over live streaming to a worldwide audience. We've seen more cinematic experiences done by artists such as The Weeknd with his medley performance of Save Your Tears/In Your Eyes at last November's American Music Awards. Alex Lill, the creative force behind The Weeknd's recent videos and live performances, used a "single-shot tracking style and moved it outside onto the bare streets of Los Angeles, transforming the real-world Covid backdrop into his stage. Complete with fireworks, timed pyrotechnics and high-angle shots, it made the location and its atmosphere an active part of the performance." International touring DJ Hot Since 82 took to the sky using a hot air balloon as a new venue. Coldplay recieving backlash over "eco-friendly" world tour Coldplay has pledged to make their world tour eco-friendly, which will be powered with solar panels and kinetic dance floors. They have also modified effects such as lasers to be more energy-efficient, building their set from more sustainable materials such as bamboo and have pledged to plant a tree for every ticket sold. However, the band have received backlash that they will be continuing to fly by private jet. "And the people that give us backlash for that kind of thing, for flying, they're right. So we don't have any argument against that. Singer Chris Martin told the BBC " "We could stay at home and that may be better. But we want to tour and we want to meet people and connect with people - so try and do it in the cleanest way possible." Jeeni has always been eco-friendly and is something we are very conscious of as a company. Our audiences enjoy entertainment without the cost and pollution of travel, and all Team Jeeni works from home and meet up online. In Jeeni News Jeeni is Hiring! We are currently recruiting for the following roles: • Role 1: Marketing Assistant• Role 2: Marketing Executive (Digital Marketing)• Role 3: Marketing Executive (Public Relations)• Role 4: Jnr Developer• Role 5: Jnr Developer• Role 6: WordPress Specialist• Role 7: Senior Developer• Role 8: Senior Developer• Role 9: Sales Executive• Role 10: Sales Executive• Role 11: Partnership Co-ordinator These are Kickstarter Scheme positions (candidate must be aged between 16-24 and on, or have applied for, Universal Credit. If you'd like to apply for any of the above roles please send your resume to shena@jeeni.com