Jeeni Blog

Helping the next generation of talent to build a global fanbase

Let the Music Play and Save Our Venues

You may have seen the hashtags going around today

If you were wondering what it's all about, an open letter has been issued. THIS is what is happening ?

Some 1,500 acts including Ed Sheeran, Paul McCartney and The Rolling Stones urge the British Government to save the country's live music industry from collapsing because of coronavirus.

Coldplay, Eric Clapton, Sam Smith, Rod Stewart, Liam Gallagher, Iron Maiden, Dua Lipa, Skepta and Florence + the Machine were also signatories to an open letter warning that the ongoing shutdown threatens thousands of jobs. They cited new research showing that live music added £4.5 billion ($5.6 billion, 5.0 billion euros) to the British economy and supported 210,000 jobs across the country last year.

Live music has been one of the UK's biggest social, cultural, and economic successes of the past decade. But, with no end to social distancing in sight or financial support from government yet agreed, the future for venues, concerts and festivals and the hundreds of thousands of people who work in them looks bleak.

Until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies and the end of this world-leading industry.

On July 2nd 2020, the Concert Promoters Association and a coalition of live music businesses including artists, venues, concerts, festivals, production companies and industry figures launched a campaign to highlight the importance of the sector to the UK’s economy. The campaign asked people to share on social media a film or photo of the last gig they played or saw with the hashtag #LetTheMusicPlay.

If you’d like to add your support, you can download shareable graphics and quotes from some of the country’s biggest artists here. Post them on your social media to show how important UK live music is to you, and don’t forget to use the hashtag #LetTheMusicPlay.

Read the joint letter

Dear Secretary of State,

UK live music has been one of the UK’s biggest social, cultural, and economic successes of the past decade. From world-famous festivals to ground-breaking concerts, the live music industry showcases, supports, and develops some of the best talent in the world – on and off-stage.

As important as it is, our national and regional contribution isn’t purely cultural. Our economic impact is also significant, with live music adding £4.5bn to the British economy and supporting 210,000 jobs across the country in 2019.

Like every part of the entertainment industry, live music has been proud to play our part in the national effort to reduce the spread of Coronavirus and keep people safe. But, with no end to social distancing in sight or financial support from government yet agreed, the future for concerts and festivals and the hundreds of thousands of people who work in them looks bleak.

This sector doesn’t want to ask for government help. The promoters, festival organisers, and other employers want to be self-sufficient, as they were before lockdown. But, until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies, and the end of this great British industry.

Government has addressed two important British pastimes – football and pubs – and it’s now crucial that it focuses on a third, live music. For the good of the economy, the careers of emerging British artists, and the UK’s global music standing, we must ensure that a live music industry remains when the pandemic has finally passed.

Yours,

Leading UK artists, music professionals & venues (read the full list of signatories here)

Click HERE to visit or return to jeeni.com

BACK

12
Mar

Podcasts to Boost Your Playlist Game

Whether your music listening is via online platforms, vinyl or even cassette, you can use podcasts to boost your playlist game. Get the commentary on the industry, its insiders and how they craft their tracks from a vast library on offer. Or, explore new genres, find the tracks that resonate and then get drawn into their backstory. There are decades of music history to be found, listened to and deciphered, from the BBC's 'Desert Island Discs' to the huge hit 'Song Exploder' which due to its success, has now become a Netflix series. Below is a list of a few of the best, to get your lug-holes tuned into and feed your music curiosity. SONG EXPLODER Listen Here - Song Exploder Hosted and produced by Hrishikesh Hirway since 2014, his podcast guests are invited to take apart their songs piece by piece and tell the story of how they were created. The journey involves breaking down the sounds and ideas involved in the writing and recording. Recent guests have included Yusuf/Cat Stevens and Grammy award winner PJ Morton. SWITCHED ON POP Listen Here - Switched On Pop We've all had good and bad 'Ear Worms' sending us loco at some point and there's no denying certain tracks get stuck in your head! If you are interested in why certain songs have these hooks which draw you in or you can't shake, musicologist Nate Sloan and songwriter Charlie Harding are here to explain. Recent treats include The Weeknd ' Blinding Lights' and Adrian Younge's new project. DISSECT Listen Here - Dissect Something to really get your teeth into, podcast Dissect is a mix up of episodes and mini-series podcasts that explore individual albums, track by track. Series can run up to 12-13 episodes and the track detail takes in comparisons and history. Recents featured artists have included Kendrick Lamar, Lauren Hill and Frank Ocean. The current series is diving into Beyonce's 'Black is King'. ROLLING STONE: MUSIC NOW Listen Here - Rolling Stone: Music Now When is comes to pedigree and heritage, Rolling Stone is up there. If you are a music legend, there are a handful of publications you will bother to get out of bed for. Rolling Stone, is certainly one of them. Taking you inside the biggest stories in the industry and securing interviews with all the top artists of music history, from Rock 'n' Roll to Hip-Hop, not stone left unturned. ALL SONGS CONSIDERED Listen Here - All Songs Considered The various hosts of All Songs Considered, include Bob Boilen and Rob Hilton, giving you their personal recommendations for your listening pleasure. The experience compares to chatting at the pub, and swapping ideas with your best friends. Laid back and charming the focus is on new music and brings interviews with emerging artists and musing over historical figures from the industry. QUESTLOVE SUPREME Listen Here - Questlove Supreme This podcast series is about secrets, passions and personal projects. The themes drive the conversation for the fabulous Questlove and Team Supreme. Using fun and irreverence to entertain and educate their audience, the episodes are a joy of easy listening. They can certainly draw the names, and have put their interview skills to the likes of Michelle Obama, Chris Rock, Chaka Khan and Steve Miller. LOST NOTES - 1980 Listen Here - Lost Notes - 1980 A collection of the greatest music stories never told. This season the poet and cultural critic Hanif Abdurraqib resides over the podcast and explores a single year: 1980 - the brilliant, awkward and sometimes heartbreaking opening to a monumental decade in popular music. David Bowie got divorced. Lou Reed got married. Ian Curtis died before Joy Division got to touch down for a U.S. Tour. By the end of the year, John Lennon’s death would signal the end of a rock n’ roll era. This gripping series includes the work of Stevie Wonder, Ian Curtis and Grace Jones. THE THISTLE & SHAMROCK Listen Here - The Thistle and Shamrock If your tastes are more on the Folk or Celtic tip, Fiona Richie is your gal. Her podcast show takes you through the history of the genre whilst indulging you in performances and personal playlists. Music from old favourites and new comers are entwined with spoken word artists and interviews with acclaimed authors and award winning composers. DESERT ISLAND DISCS Listen Here - Desert Island Discs The original music podcast, and still arguably the best. Created during World War 2 by Roy Plumley, the show has interviewed heads of state, music and acting legends, world renowned scientists, plus sporting and every-day heroes. The archive is vast and awash with choices, which are easy to source in the 'Collections' area. The format is simple – a guest is invited to choose eight discs, a book and a luxury to take with them as they’re castaway on a mythical desert island. They’re given the complete works of Shakespeare and the Bible or religious book of their choice. During the interview, guests explain their choices and discuss key moments in their lives, people and events that have influenced and inspired them and brought them to where they are today. www.jeeni.com

03
Sep

The Creator of Jeeni.

Jeeni has returned to Crowdcube to raise more funds for helping new talent. Jeeni founding director Mel Croucher says, “I admit we're ahead of our original schedule, but there's still so much more to do. We need to scale our online platform globally now and build our mass artist showcases. Then we can hit all our targets, and give our new artists the recognition they deserve.” It is day 5 today and we have raised 98% of our target £100K. If you want to see our pitch click HERE. Mel has been writing the best-loved column in top-selling tech magazines for over 30 years. Now he's agreed to share his work with all our members. He's a video games pioneer and musician, and to to find out more about Mel check out his Wikipedia page. https://en.wikipedia.org/wiki/Mel_Croucher. Here's one of Mel's latest! There was once a little Quaker boy called Charlton, who got sent off to a nice school in Oxfordshire. Charlton liked videogames very much indeed, and when he turned thirteen he became a fan of one particular game which was called Deus Ex Machina. It was hopelessly life-affirming and it allowed him to influence the plotline and outcome, just like a load of similar games. But it was also the first truly interactive movie, running in real time, with voice actors and a full music soundtrack. It came with a large monochrome poster of the face of a beautiful, innocent, yet alluring lady robot, which the boy hung on his wall. And that thought pleases me, because I was the creator of the game, and my intention was to blow the minds of children just like Charlton. Ten years later, he was no longer a Quaker schoolboy but a stroppy atheist, and he was making a living writing very naughty cartoon strips and highly scurrilous columns for a computer magazine called PC Zone. I hope his career choice was influenced by the naughty cartoon strips and scurrilous columns I was writing for the rival magazines he devoured, but I suspect he already considered me to be an old fart. Back then I believed it was my mission to take the piss out of anyone and everyone in the computer industry, and so did young Charlton. He was calling himself Charlie by then. Charlie Brooker. Today, Charlie Brooker is probably best known as the creator of the Netflix phenomenon Black Mirror. In a brilliant episode, he didn’t just nick my idea of an interactive movie where players influence the plotline and outcome, he went and did it for real. He set his episode in 1984, which was the year of my game’s release, and he hung my old poster on the wall for a touch of authenticity. And yes, he did ask permission. And yes, I was more than happy to give it to him. And no, he didn’t pay me. Brooker’s use of the branching narrative was absolutely seamless, and when the viewer-player-actor makes a choice via a mouse or remote control there is absolutely no buffering involved. And just like in my old game, if the viewer-player-actor refuses to make a choice, then the movie-game-stage makes it for them. In the future, I am sure this technique will become an active tool of the porn and ultra-violence industries, but consumers of mainstream entertainment have become more and more bone idle over the years. In fact vast numbers can’t even be bothered to select the crap entertainment they watch or play, but allow algorithms to select for them. So no, this is not the future of movies, it’s the past. Charlie Brooker didn’t predict this, and neither did I. It was predicted by Ray Bradbury in his 1953 novel Fahrenheit 451, where books have been banned because they encourage people to think, and the 1966 film of that story was one of my greatest influences. In the movie, the writer/director François Truffaut introduces us to a world in which the masses consume pap via personal screens, and believe they have choice in determining the outcome of all sorts of vacuous plotlines. They don’t, of course, and the purpose of such so-called entertainments is to pretend the people have a say in the way things are run, what choices they have, and what garbage they believe in. And here we are, more than half a century later, living in just such a society. And we don’t even need movies to condition the masses, we can use videogames. People who live-stream their gameplay are called streamers. People who watch them playing are called lost souls. Today more people watch streamers play sports simulations than watch live sport. This passive practice is ridiculously popular on streaming sites like Twitch, YouTube and a whole host of others. Even back in 2014, Twitch streams for computer games attracted more traffic than America’s leading cable and satellite network HBO, with professional streamers mashing up high-level play and banal commentary. Now they can extort big money from sponsors, subscriptions, and donations. Last year, passive viewers watched active players for more than 450 billion minutes of streamed content on Twitch alone, as the streamers jiggled and babbled while playing with themselves at FIFA 19, Monster Hunter World and all the rest. One such streamer is a charming young man called Richard Tyler Blevins, who sports attractive neon-tinted hair and goes by the name of Ninja. He has minted around ten million dollars from subscribers who pay to watch him play a game called Fortnight. Let me just make that clear – they are not paying to play Fortnite themselves, they are paying to watch Mr Ninja play. Fortnite involves a hundred players at a time who fight and butcher one other to the death until only one is left alive, all in high-definition video. There are currently 200 million players of the game. The youngest players are aged eight, which should worry their parents, but probably doesn’t because mom and pop are too busy passively watching some other streamer. The average age of a Fortnite player is 13, which is the same age as the schoolboy Charlie Brooker was when my hopelessly life-affirming game helped turn him into a potty-mouthed cynic. At least I know I succeeded in something. Click HERE to visit or return to jeeni.com

04
Sep

The CEO of Spotify is worth 2.5 billion, meanwhile, artists are paid next to nothing.

Spotify CEO Daniel Ek has come under fire for claiming that musicians should be “recording and releasing music nonstop to make ends meet.” The CEO of Spotify is worth 2.5 billion, meanwhile, artists are paid next to nothing on the streaming giant. Many major artists have criticized the unfair revenue share, infamously Taylor Swift pulled all her music from the platform demanding better support and pay for musicians in 2014. Since more and more are expressing their views on the unfair treatment of artists on major streaming services. Pink Floyd said this about Spotify, “those services (Spotify and other streaming services) should fairly pay the artists and creators who make the music at the core of their businesses. For almost all working musicians, it's also a question of economic survival." Beck said, “What Spotify pays me is not even enough to pay the musicians playing with me or the people working on the discs, It's not working. Something is going to have to give." Tim Burgess, lead singer of the Charlatans tweeted “So many artists forced to take second jobs, give up flats because they can’t pay their rent all while getting decent numbers of plays on spotify – yet the owner has enough to bid for a premier league team. It just doesn’t seem ethical to me” Music fans added "That is the state of play in the world, the artist, creators & writers can only go through these global corporates and get paid next to nothing and they get paid the most. It is true with the statement someone said. "Billionaires don't make a billion, they take a billion" Here at Jeeni we're working hard to do everything opposite to these streaming services, by offering an ethical alternative where artists are supported and treated fairly all while keeping 100% of everything they make on our platform. That's why we have taken to Crowdcube so we can scale up and continue supporting artists and performers. Join our fast-growing family of investors, and grab your rewards as you help us reach our target! Check out our pitch here. https://bit.ly/3BhEeia