Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni Spotlight - Mel Croucher

/ By Admin
Jeeni Spotlight - Mel Croucher

 

This week marks the start of a new blog series here at Jeeni.com, where we shine our spotlight on remarkable Jeeni people.

Our first Jeeni Spotlight shines on our very own creator, Mel Croucher.

Mel is an icon with a decades-long career, architect, journalist and founder of the British computer game industry, he has released countless albums and books, and has spent the last few years creating the free music platform Jeeni.com, where we have bridged the gap between fan and artist for a seamless musical experience.

Mel is best known for creating Deus Ex Machina, a ground-breaking and innovative computer game that was far ahead of it’s time, bringing together music and gameplay in one effortless accomplishment. Although set in a dystopian machine-led world, the game is an allegory of Shakespeare’s Seven Ages of Man. Throughout the game, the player experiences each age from  conception to the afterlife, including an old and feeble creature on the verge of death. What was especially fascinating about Deus is the way it was designed meant the music synced with each stage perfectly, something that was unique to the gaming world at the time of it’s release forty years ago. Mel wrote and performed all the music in Deus and has since had a lucrative career selling his own music, including albums Pimania and Hang Loose.

Counting luminaries such as Sir Christopher Lee, Doctor Who himself, Jon Pertwee, and Steve Jobs’ mentee Kelli Richards among his collaborators, Mel has had a passion for music since he was a small child. Creating a platform for undiscovered artists to sell and share their music without being exploited by big names like Spotify and Apple Music has been a wonderfully fresh new take on the world of streaming, with Mel becoming a pioneer in music sharing as well as in the computer game industry. Jeeni is ‘a multi-channel streaming service for independent musicians and performers, providing a unique showcase to put undiscovered talent in front of a global audience’ says Jeeni’s US managing director.

Mel is a force to be reckoned with and has worked with some of the biggest names in the music business such as Eminem, Prince, Frank Zappa, Led Zeppelin, and Pink Floyd.

Mel is not one to name-drop, however this Jeeni writer thinks it is important to highlight that Mel has worked with many more music industry veterans discretely, like Phil Collins and U2, as well as big names in other parts of the celebrity world such as the comedian Frankie Howard, who voiced The Defect Police in Deus.

Beginning his career as an architect, Mel has gone on to create video games, written articles and in recent years has changed his focus to revamping the music industry with Jeeni.com alongside our CEO Shena Mitchell. He has faced many challenges in his glittering career, such as Deus being well ahead of its time, as well as more physical issues such as recovering from an accident that left him in a wheelchair for some time (Mel would now recommend calling a locksmith when you lock yourself out of your house, and don’t try to climb onto your own kitchen roof, leap towards your bathroom window and end up breaking yourself). As a writer, performer and creator, Mel is a genius. As an acrobat, less so.

To find out more about Mel’s exploits as a video game creator, working for celebrities, and painful accidents, check out his book Deus Ex Machina: The Best Game You Never Played In Your Life or his website www.melcroucher.net.

Here at Jeeni, we are so excited to welcome undiscovered artists to our platform that breaks down the barrier between fan and artist to create a unique relationship and allowing for easy interaction.

How does Jeeni support artists?

JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.

·       We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.

·       We empower our audience and reward them every step of the way.

·       We promise to treat our members ethically, fairly, honestly and with respect.

·       Join us at Jeeni.com

 

22
Jun

Oasis Maybe at The Gaiety Southsea on South Parade Pier

COMPETITION TIME WIN FREE ACCESS FOR A GROUP OF 6  Oasis Maybe at The Gaiety Southsea on South Parade Pier Sunday 13th June 7pm - 11pm Oasis Maybe were formed in late 2013 in Birmingham by five close friends and fans of Oasis. Since forming they have become one of the most in demand Oasis tribute bands on the scene and boasting to be the only Oasis tribute band to have performed live with an original Oasis band member – Tony McCarroll. They attempt to capture the sound look and feel of the Band from the 1994-1997 era performing tracks from ‘Definitely Maybe’ and ‘What’s the Story Morning Glory’ with a few famous B-sides thrown in for good measure. GIVEAWAY! We have 3 x tables for 6 people to give away for free, for the Oasis Tribute band at South parade pier in the Gaiety on Sunday night from 7pm to 11pm again saving £60 per table. How to win: All you have to do is like and share this blog post and we will enter you into the draw to be announced Saturday Night 12 June 2021 at 8pm.  Full Details of event can be found at: https://book.events/maybeoasis/2021-06-13/29861 #oasistribute #britpop #oasismaybe #pop #rock #livemusicinportsmouth #tonymccarroll

19
Jan

Respite, 'Vol. 1' EP Review

Respite’s ‘Vol. 1’ EP is nothing short of a masterclass in modern alt-rock and the best thing about it is that its title implies that there’s much more to come.  Since re-emerging as Respite, this is the first project from the pop-punk outfit, once known as ‘Finding Argyle’. Respite have been a part of Jeeni’s rock representation for a while now. It’s been an honour for Jeeni to follow and promote the revival of their brutal modern rock sound and the appreciation goes both ways according to their feedback; “Respite are proud to be a Jeeni Artist. Having a platform that supports and actively promotes upcoming artists is truly invaluable.”  This five-track project is a triumphant and proud announcement of a new advancement in their style, synergy and musicianship. Although the group has access to a rich and varied reservoir of influences such as ‘Finding Malory’ and ‘A Day to Remember’, they certainly pave their own path within this rock sub-genre.  The EP’s only single, ‘Chemical Sleep’ was a great choice for a teaser track. Rapid double kick drums and squealing guitars lay down the foundation on which Sam’s anthemic vocals glide. The pre-chorus production choice of layering spirited, but distant vocals over a casually recorded, radio-affected reversed harmony of the same line is a blissful respite before the thrashing resumes for the choruses.  The production value on ‘Vol. 1’ is out of this world. The secret behind their clean and cohesive thrashing rock tone is group guitarist, Andrew Vaughan. Vaughan is Respite’s in-house producer, mastering engineer and manages the recording processes. However, without the impassioned performances in this project, Andrew’s job would be a lot harder. From Reiss Mcleod’s robust drumming, Ross Crawford’s commanding bass, Euan Macqueen’s essential guitar work and Sam Nicholson’s singable vocal melodies, Andrew was spoilt with the sheer talent held in this band.  ‘Sincerely, Maybe’ and ‘Change My Mind’ certainly embrace a stronger pop/punk tone and the EP benefits well from its inclusion. Synthesis and brighter instrumentation is used for the lighter and accessible melodies on these tracks. A deliberate embrace of two slight deviations to their sound creates a balance in a natural and impressive way. ‘The Little Things’ and ‘Chemical Sleep’ are the slightly darker and tonally more serious cuts and instead of any kind of clash, the two variations of modern rock subtly contextualises the other and broadens the EP’s sound and style.  The lyrical themes of romance and mental health develops deeper substance to the project instead of surface-level rock music. Something that cannot be faked is how emotion is embedded into the performances, and not just in Sam’s vocals, but in each member’s recordings; it elevates an already excellent project to numerous levels.  If you want to learn more about Respite, check out our Artist Focus blog on them here: https://jeeni.com/blog/artist-focus-respite/ How can Jeeni support artists like Respite   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.  Check out Respite’s Jeeni showcase here: https://jeeni.com/showcase/respite-band/  

12
Mar

10 of the Best for 2020

It’s that time of year, when we all start to look back and take stock of the offerings of 2020.  Pandemic and lockdowns dominated but music was the tonic.  Having checked in with various sites and bloggers, there is definitely a small group of albums in which at least one, has cropped up in almost everyone’s ‘Best of 2020’ lists. In no particular order, are 10 albums which got many of through lockdown, isolation, Black Lives Matter and political marches, election fatigue, uncertainty, love and loss.  It’s an eclectic mix, offering view points from varied angles and experiences, including disagreement, hope and ultimately, acceptance.  Any of these make your list? Let us know your thoughts and favourites in the comments below.   Waxahatchee – Saint Cloud After ditching her demons, her angst and finding sobriety, Katie Crutchfield moved herself and her partner Kevin Morby back to Kansas City, USA and created a brand new sound which focuses on her newfound optimism whilst reaffirming her roots in Birmingham, Alabama and her years of being on tour around the world.  What she serves up on 'Saint Cloud' is a gentle alt. folk catalogue, which many are claiming is her best writing yet. Fiona Apple - Fetch the Bolt Cutters Well known for her reclusive tendencies, Fiona Apple had created and recorded ‘Fetch the Bolt Cutters’, her masterpiece lockdown album on her own at her Venice Beach home, before we’d even stock piled our bog roll! However, the tracks cry of liberation rather than confinement and they include a menagerie of ambient sounds, snarls, harmonies and even a dog bark, but still meet the brutality of life, head on. Featuring in many of the top music industry bloggers ‘Best of 2020’ selections, this album must be doing something right? Run the Jewels – RTJ4 Two years in the making, Run the Jewels album RTJ4 came as a gift and it’s timing was perfect.  Offered up for free (as they do with all their albums) two days before it’s official release, it quickly became the Hip-Hop album of the year.  2020 has been a mind-fuck and this album brings all of that to one place, not because or in spite of, the Black Lives Matter movement, but alongside it.  Killer Mike and El-P, known for their hardcore, revolutionary lyrics telling you not just how it is, but how it should and will be. Phoebe Bridgers – Punisher Following on from the huge success of her first album, this busy gal has pitched it perfectly. Clever lyrics from Phoebe Bridgers, mean her release of ‘Punisher’ offers up tracks which are specific, but have individual and solid stories. This twentysomething offers her peers some solace with her funny, dreamy, sometimes dark take on the world but is relevant and appealing. Dua Lipa – Future Nostalgia Taking the influences of previous Pop Goddesses, Madonna and Kylie Minogue, with the production skills of amongst others, Mark Ronson, creating an album which ‘feels like a dance class’ was a certainty with Future Nostalgia.  Flavours of disco, funk, new wave and house bring nothing but fun from the past, into the present and onto the future.  Perfume Genius – Set My Heart on Fire Immediately Mike Hadreas (aka Perfume Genius) has placed ‘Set My Heart on Fire Immediately’ firmly in the alt-pop camp, but blends it with synth-pop, hefty guitar rifts and baroque harpsichord flounces. Hadreas vocal range is fabulous and leaves the listener eager for his next project. Deftones – Ohms The Deftones have brought back some hard-rocking guitar and bass riffs on their new album ‘Ohms’.  After a 10-year hiatus, this will please the fans of their 2000 album White Pony.  Their constant evolving and experimenting brings a revitalised sound to this new album, which will garner them new fans and satisfy their existing devotees. Thundercat – It Is What It Is Following on from his successful 2017 album ‘Drunk’, Stephen Bruner’s (aka Thundercat) fourth album brings an impressive cast of collaborators including Childish Gambino, Ty Dolla $ign and Kamasi Washington adding to the fun, jazz fusion vibes but also remembering the loss of his close friend Mac Miller is 2018 in the track ‘Fair Chance’. The Weeknd – After Hours Following on from 2016’s ‘Starboy’ and his 2018 EP ‘My Dear Melancholy’, The Weekend’s new album is a tiny swerve in a different direction and not what many people were expecting from the talented Canadian. Offering introspection and an open spirit, you can’t help but be wrapped in the adventure. Lil Uzi Vert – Eternal Atake Lil Uzi Vert’s highly anticipated follow up to his 2017 debut album ‘Luv is Rage 2’ is here.  ‘Eternal Lake’ offers witty punchlines, cosmic beats, rythyms, melodies and hooks which cleverly stay with you even after the track has finished. Old themes with new ideas, make this album exciting, familiar and a definite classic.