Jeeni Blog

Helping the next generation of talent to build a global fanbase

THE ETHICAL ANSWER TO THE GREAT STREAMING RIP-OFF

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THE ETHICAL ANSWER TO THE GREAT STREAMING RIP-OFF

For too many years, the giants who control the world's music streaming services have been ripping off the creators and performers of the content that allows these services to exist. The figures are staggering, 355 million paying subscribers to an industry worth over twenty-four billion dollars a year. But most artists who provide the content don't earn enough from their monthly streaming royalties to buy a pizza.

Now there is an ethical alternative, a streaming service run by artists for artists, where creatives and supporters own a share in the company and keep 100% of what they make. It's a Portsmouth-based venture called Jeeni.

Last month, the UK Government report on the major streaming services painted a picture of a broken model that fails to reward musicians fairly. Superstar Nile Rodgers calls it a huge victory for his peers. “I want to believe in my optimistic heart and soul that things will change,” he told the Financial Times, after giving evidence to the Government committee. Rogers is appearing at the Victorious Festival in Jeeni's home town of Portsmouth, alongside a raft of artists who have set up their showcases on the Jeeni platform since their campaign was launched.

Invest in JEENI, invest in the future of music

The founders of Jeeni have a track-record of success, and include veteran entrepreneur Mel Croucher, who founded the UK videogames industry in the 1970s. He is joined by several GRAMMY-Award-Winners and celebrities, including Roger Watson, the ex-boss of Arista Records, responsible for selling over 500,000 records. "We've all made it to the top," says Watson, and now we're giving something back to a new generation. We've got the experience, they've got the talent. Now we're giving them all the tools they need to showcase their work on Jeeni, and get properly rewarded for their efforts, as well as own a piece of the action too."

Jeeni's CEO, Shena Mitchell is also no stranger to successful start-ups. She founded The Innovation Warehouse and has now taken Jeeni to the crowdfunding platform Crowdcube, where budding superstars can own a slice of the company for less than the price of that legendary pizza.

More information:

jeeni.com/invest
https://www.crowdcube.com/companies/jeeni/pitches/qD0WNq

14
Oct

Interview with Budding R&B Singer-Songwriter NNAOMI

Jeeni's EJ Salako got to chance to interview NNAOMI at this year's Victorious Festival, an R&B/soul singer-songwriter from Portsmouth UK. She discussed her influences, inspirations, and where she sees herself in 5 years. Naomi describes her music genre as R&B, neo-soul and alternative R&B. She discovered her passion for creating music during the coronavirus pandemic. Sharing that when the country was in lockdown she found herself having nothing to do in her free time. However, this gave her the time to reflect on her future and Naomi realised she wasn’t fulfilled. Although Naomi has always enjoyed singing, she never previously took it seriously and just sang for fun. She told us that one day she was invited to the studio with a friend, and “he was like why you don’t jump in the booth quickly and I was like okay, and it was lit”. As a result, this experience pushed Naomi to start creating her own music in February 2021. Naomi is inspired by a mix of different artists including Whitney Houston, Michael Jackson, Tyler Creator, and Chris Brown. Using elements from these in her music, she explains she can write an entire song within 15 minutes when inspired by a good beat. Adding that “I think the beat is my Muse”. Following that her favourite track that she has released is “Like me” a soulful R&B song. Naomi explained - “My heart is on my sleeve, emotions everywhere, you know the vibe”. Closing the interview Naomi shares her future goals: With the hopes to be able to make music her full-time career and to be performing on bigger stages. We can't wait to see more from NNAOMI and continue to follow her as she grows as an artist. Watch the full video interview here: https: https://jeeni.com/nnaomi-inside-story-interview/ JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • Firstly we give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.• Secondly we empower our audience and reward them every step of the way.• Thirdly we promise to treat our members ethically, fairly, honestly and with respect. Additionally, you can check out NNAOMI’s showcase here: NNAOMI | Showcase | JEENI. As well as other showcases to add to your playlist. jeeni.com.

20
Mar

Independent Musicians & Performers have 365 Days to Celebrate

Happy Birthday IMAP!   A year ago today Jeeni founding directors decided they wanted to create a supportive, free, public, non-judgemental, democratic, kind and sharing organic eco-system for independent musicians and performers across the globe. Independent Musicians and Performers (IMAP) Community managed by Jeeni was launched this time exactly one year ago. Jeeni CEO & founding Director who manages the community group said: "Seven days a week for the entire 365 days we personally supported and promoted independent artists across the globe. Sharing and showcasing the creatives and we are now members of 300 + other Facebook groups with potential outreach to 4.3m members, with access to over 34K videos. All of this has been achieved at NO cost, just our time and passion resulted in organic growth during the Pandemic. We are absolutely delighted and very proud of our effort and commitment to our members. But we could not have done it with all our members so a massive congratulations to all of you." Today we're celebrating our first anniversary, and what an amazing year it’s been. Our thanks to each and every one of you. We have loved every minute of it, and we’ve grown stronger all the time. Over 3,300 members, sharing, liking, posting, interacting and supporting one another through these challenging times. We've been connecting and promoting unsigned singers, musicians, performers, poets, dancers and DJs every step of the way, 7 days a week for the last 365 days. We have broadcast two global Festivals featuring Grammy Award-winners alongside brand new talent, and our next Festival will be live-streamed around the world on Saturday 10th April to spotlight some of our favourite IMAP members plus some very special guests. And it’s been a great year for Jeeni, where we run the IMAP group for you. 1,800 artist showcases, 105 Channels, 139 Celebrity Fanbases and over 2 million audience outreach. We have welcomed 11 new Team Jeeni members to match singers and songwriters with bands, mentors and experienced professionals, safe and securely online, and we’ve supported artists raising money from investors and platforms like AmplifyX, Patreon and Rocket Fuel. With £350,000 investment from 422 investors to develop Jeeni as the ethical alternative for Independent Musicians and Performers like you, let’s party for our birthday! Help us celebrate and join Jeeni.com right now.

04
Jun

Tony Klinger joins the Jeeni Team

JEENI is proud to announce their new Ambassador, the award-winning film maker and writer, Tony Klinger. Klinger has made internationally acclaimed documentaries including The Festival Game (Jack Nicholson and Ronnie Scott) and Extremes (Supertramp), both currently grabbing the headlines alongside his book The Who And I about his exploits producing The Who movie, The Kids Are Alright. Tony says, “I was thrilled to be invited to become an Ambassador for JEENI. I applaud and echo their ethical approach, and I was equally excited to engage with their amazing team when they offered me the opportunity to share my knowledge of the music business, film making and creativity.” Tony Klinger Klinger’s fascination with ways of sharing the creative processes with business and commercial know-how has seen him instrumental in Artists United, bCreative and his Give-get-go.com organisation. “I discovered this need for sharing and spreading knowledge when I was a university academic,” and his outstanding success led to his students winning many awards leading to illustrious professional careers.Klinger makes it very clear, “I want to be involved in projects that continue and grow my dream to enable everyone to enjoy their creativity. Jeeni is another big step in this search, without me being sanctimonious or unreal, it still excites me, and also enables our audience to fully enjoy and think about the world we share.”