MUSIC STARS JOIN NEW TALENT TO BEAT COVID

Jeeni Blog

Helping the next generation of talent to build a global fanbase

MUSIC STARS JOIN NEW TALENT TO BEAT COVID

On April 10th seventeen acts from around the world will beat the pandemic restrictions and join together to perform in a virtual festival called JAM, and they guarantee complete unknowns will get equal billing with world-famous headliners.

Grammy Award nominee Barrington Levy contributes from Jamaica, in defiance of the Covid virus. Spanish youngster BlueVein will multi-track his own backing from his bedroom. Number One Billboard Dance Chart star Zeeteah Massiah will appear in her own spectacular James Bond movie sequence. Indie rocker How Mean will perform from his grandmother's house in California. Daisy Chute, the lead singer with platinum-selling supergroup All Angels, performs live from her home in London with newcomers on the other side of the world in Australia. Grammy-Award winner Skyler Jett, whose Record Of The Year with Celine Dion for Titanic is the highest-grossing movie theme of all time, will perform his latest track with complete unknowns dancing in lockdown on every continent in the world. And more artists will beam in their contributions from Detroit to Brighton, from Northern Ireland to Rhode Island.

The producer of JAM is Mel Croucher, veteran founder of the UK video-games industry, and creator of the world's first million-user viral marketing campaign. Mel says, "Members of my team have made it to the top. We've been responsible for over 500 million record sales over the years, we've pioneered the online music revolution, and now we're giving something back to help unsigned independents and new talent in an industry that all but collapsed in the face of Covid. We've got Paul McCartney's Wings Over Europe double-decker bus ready to roll out as a mobile live venue, and we can't even think about using it until the crisis eases. So we've gone online. This is our third online festival, and by far the biggest. And it's absolutely free."

Mel goes on to explain why it's called JAM. "The Festival is a collaboration between three organisations. The J is for my own company Jeeni, where performers showcase their talent and keep 100% of everything they make. The A is for AmplifyX, based in Los Angeles, where you invest in artists you believe in. And the M is for MultiView Media, an amazing streaming platform where fans get to be the director and control the action."

The JAM Festival is at 12 noon Los Angeles time, 8pm London time on Saturday April 10th 2021,
free to live stream on: https://mvm.multiviewmedia.co.uk/jamfestival

For further information etc...

jeeni.com

amlifyx.com

multiviewmedia.co.uk

BACK

06
Jun

Why weird is my new wonderful.

By Sammie Venn Jeeni's Official Writer, Columnist and Blogger. The dictionary definition of weird is “extraordinary, out of this world” I remember the feeling of utter hope and merriment when I read that. I suddenly didn’t feel alone anymore. Once I fully released my inner oddball, the magic started to happen. The people who I thought I loved and loved me just fell away. It was like watching grains of sand slip through my fingers. At the time it felt like a gigantic loss but in hindsight it was the best gift I could have been given. I’m grateful every day for all the losses as what I have gained surpasses anything I could have dreamt of. I came out of the “kooky closet” said a tentative hello to my new surroundings and have never looked back. Having always felt like I had trodden a different path in life, I used to feel embarrassed about my so called “weirdness”. A damaging label that was attributed over the course of many years. Always being on the periphery at school, shallow friendships and poor choices in men made me feel like there was something wrong with me. Decades later I began the journey of coming to terms with whatever it was that made me feel a bit different. I read countless books, watched documentaries on Gaia, downloaded as many spiritual audibles as I could afford and after a period of counselling I realised that actually being “different” totally rocked and I certainly wasn’t the only one experiencing all those feelings of self-doubt. Self-doubt had finally set sail to distant shores and my passport to a happier more soulful life had been stamped with creativity with no expiration date. My wired but wonderful List...So I’m not ashamed of saying that... 3am – the hour of writers, poets, musicians, silence seekers and overthinkers – In this crazy time that is 3am I really do achieve a lot of work. The silence is accompanied with prolific bird song and the sunrise paints a spectacular sunset across the fields. So there is no better landscape for creativity. Gardening at Night -I water my roses at midnight in an old fashioned Victorian nightie with a gin and tonic in hand. The kiss of the night time breeze provides a magical space to reflect on the past 24 hours and plan the next. Adventure at work -I have made a home office in my camper van and drive to various different places to work and mediate and be away from the humdrum of daily life. I need to be portable otherwise I feel stagnant and confined. My camper caters for most needs; a whistling kettle for fresh coffee, a writing station and insanely comfortable bed for those cheeky afternoon power naps. Writing Erotica -I love to write erotic poetry and have an entire bookcase at home dedicated to naughtiness throughout the ages. Ancient manuscripts and recent tomes dedicated to Love, and all of the emotions surrounding it adorn the shelves. Wild words and Soul Magic - I have about 10 different tarot desks I particularly Love Rebecca Campbell’s “Work your light” the illustrations are as magical as her words. I love to practice either quietly by myself or with my bestie in London. We savour our weekends as they are few and far between these days but we still write together and have created different worlds where we pretend to live like we were once warrior soul sisters. In fact lockdown has been perfect for that. There are so many other things I do in my arsenal of “weird but wonderful” and I wouldn’t be without any of them now. Lewis Carroll wrote in “Alice in Wonderland” “you’re mad, bonkers, completely off your head. But I’ll Tell you a secret. All the best people are”. Definitely my mantra, it even sits as a plaque on my wall in the studio. Have you got any practices or quirks that you embrace? We would love to hear about them. Click HERE to visit or return to jeeni.com

03
Sep

Massive Jeeni success on Crowdcube!

Jeeni has smashed through our crowdfunder target, thanks to 160 investors who are celebrating their amazing investor rewards. Jeeni is a fast-growing entertainment company that showcases independent musicians and performers ethically and safely, and where artists keep 100% of everything they make, and we're delighted that so many investors share our vision. Our team is responsible for over 500million record sales over the last 40 years.We're backed by GRAMMY Award-winners who want to help the next generation.Global streamed music subscriptions surged by 25% to $450million in 2020.We offer our artists an ethical revenue share. Our competitors do not. With only 6 days left of our Crowdcube campaign, we invite you to own part of our business and pledge your investment today from as little as £10. Check out our pitch here: https://bit.ly/3BhEeia

05
Jun

Global Online Music Streaming Grew 32% to over 350 Million Subscriptions in 2019

By Abhilash Kumar Spotify continues to be the market leader and recorded a 23% YoY growth in total revenue during CY 2019.Music streamers are focusing on creating exclusive content with podcasts continuing to feature strongly in 2020. Seoul, Hong Kong, New Delhi, Beijing, London, Buenos Aires, San Diego – 3rd April 2020 Global online music streaming subscriptions grew 32% year-on-year (YoY) reaching 358 million subscriptions in CY 2019, according to the latest findings from Counterpoint Research. This is driven by the availability of exclusive content like podcasts, originals which attracted people towards the platform and eventually turned them as subscribers. Also, promotional activities like price cuts in subscriptions in emerging markets, bundled offers from telcos added to the growth. We expect that online music streaming subscriptions to grow more than 25% YoY to exceed 450 million subscriptions by the end of 2020. Commenting on the overall market, Research Analyst, Abhilash Kumar, said, “Paid subscriptions grew 32% YoY compared to 23% YoY growth of total MAUs. This suggests people are ready to pay for music streaming for a hassle-free experience. However, this is not completely user-driven. Music streaming platforms are following a two-step approach to gain subscribers, first registering them to their platform as free users by means of excellent advertising campaigns and secondly pitching them with attractive offers to transfer them to become paying subscribers.” Spotify topped CY 2019 grabbing a 31% share of the total revenue and a 35% share of the total paid subscriptions. The runner up, Apple Music, follows with a 24% share of total revenues in the industry and a 19% share of the total paid subscriptions. Due to Apple’s high focus on its services segment which includes Apple Music, its subscription base grew 36% YoY in CY 2019. Amazon Music subscriptions reached a 15% share in 2019 compared to 10% in 2018. Talking about the top performers, Kumar added, “Spotify maintained its top spot with the help of promotional activities like free Spotify Premium for three months, price cuts, customized campaigns like Spotify and a focus on exclusive content. Tech giants like Amazon, Apple, Google have started focusing on music streaming and have sufficient cash at their disposal to give stiff competition to Spotify. Apple Music is making improvements in its app like the introduction of night mode, curated playlists to target a group, etc. Similarly, Amazon Music has been trying lossless music and is creating its own niche where it competes with Tidal.” Despite global players strongly pushing their music streaming platforms, regional players stand strong in their respective regions, primarily because of regional exposure and high focus on local content. Gaana continues to be the no.1 player in the Indian market, Yandex Music is leading in Russia. Similarly, Anghami leads the Arab world. Tencent Music Group leads the China market with the help of its apps QQ Music, Kugou and Kuwo. Discussing the impact of the COVID-19 pandemic on the OTT industry, Kumar added, “We expect the OTT sector will experience an uptick as people stay at home actively tracking the latest updates. During this outbreak, audio OTT consumption has switched from music streaming to the radio. People in highly affected areas are worried about the outbreak and are therefore continuously tuned to news on TV/radio for updates. The traction of news channels and podcasts saw an upswing while that for music streaming dropped.” What’s common is that both the regional and global players are focusing a lot on building exclusive content. Acquiring podcast companies and creating their own channels are all being undertaken. It’s often exclusive content that drives paid subscription growth. More than 80% of music streaming revenue came from paid subscriptions. The rest came from advertisements and partnerships with brands and telcos. Therefore, increasing paid subscriptions is of prime importance for music streaming platforms. The comprehensive and in-depth chain of reports on Global Online Music Streaming Market for Q4 2019 is available to help track the market in terms of MAUs by region, paid subscriptions by region, revenues, and ARPU. To view the global report in terms of users, revenues and ARPU, click here. For regional analysis on MAUs and paid subscriptions, click here. Please contact press(at)counterpointresearch.com for further questions regarding our in-depth research, insights or other press inquiries. Background: Counterpoint Technology Market Research is a global research firm specializing in Technology products in the TMT industry. It services major technology firms and financial firms with a mix of monthly reports, customized projects and detailed analysis of the mobile and technology markets. Its key analysts are experts in the industry with an average tenure of 13 years in the high-tech industry. Click HERE to visit or return to jeeni.com

Jeeni Blog