Jeeni Blog

Helping the next generation of talent to build a global fanbase

Spotify Billionaire CEO Daniel Ek is out of touch with reality.

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Spotify Billionaire CEO Daniel Ek is out of touch with reality.

Spotify’s economic model has been widely condemned by musicians and songwriters for years, with critics claiming that the service pays out paltry royalties and gives major-label artists an unfair advantage via playlist placement and other promotional avenues. But according to CEO Daniel Ek, the problem is not Spotify, it’s those lazy musicians!

The response among musicians and performers on social media has been extremely negative with many paying subscribers boycotting Spotify because of how badly it treats musicians. In 2020 more than any other year since Spotify launched, there’s been a surge of musicians talking publicly about their streaming royalties not being enough to live on – including a campaign in the UK (#BrokenRecord) that has trained its sights not just on streaming services, but on labels and the wider industry structures. Tom Gray who started #BrokneRecord campaign states: "This has been problematic for such a long time, and that’s why I call it ‘Broken Record’ because there’s nothing new about this. I’m just saying basically the same things that you’ve heard a million times. But the context has completely changed.”

Many artists and fans believe there are no alternatives or options when it comes to music streaming. Being told by a billionaire to work harder and faster, isn’t likely to be the best artistic motivator, either. According to Ek, musicians need to get with the times and keep up a steady stream of content: “There is a narrative fallacy here, combined with the fact that, obviously, some artists that used to do well in the past may not do well in this future landscape, where you can’t record music once every three to four years and think that’s going to be enough. The artists today that are making it realize that it’s about creating a continuous engagement with their fans. It is about putting the work in, about the storytelling around the album, and about keeping a continuous dialogue with your fans.” He concluded, “I feel, really, that the ones that aren’t doing well in streaming are predominantly people who want to release music the way it used to be released.”

Jeeni is the newest offering in this, the fastest growing media sector. Created by Mel Coucher, a digital guru who wants the musicians and performers to take 100% of the money they earn - yes, you did read that correctly!

Currently in the last 5 days of its 3rd crowd funding event, Jeeni smashed its £100k target in the first 6 days! Find out more at www.crowdcube.com/jeeni but you’ll need to be quick to invest, only 5 days left!

If you’re an artist or performer, or just a follower of music who is wanting a better system, which offers everyone a service based on ethics, honesty and fairness then come and see how we do it, at www.jeeni.com

Or, you can just stick with what you know and keep filling the pockets of billionaires?

Click HERE to visit or return to jeeni.com

09
May

A Year In Provence - ‘Bleeding’ Single Review

The latest of just two electric singles from this emerging Kent rock force, ‘Bleeding’ shows a passion and level of musicianship that can’t be faked.  As is a recurring development for blossoming artists, the pandemic produced the current, streamlined ‘A Year In Provence’ line-up. All hailing from Kent, AYIP currently consists of: Matt Porter controlling the melodies with his powerful vocals, the bass, handled assertively by Adam Bacon, James Ferner providing groove-essential rhythm guitar and backing vocals, Dan Wing for the commanding lead guitar and Jack Smith’s drumming, rhythmically guiding the entire ensemble through their rock-pop callbacks.  Brand new to Jeeni, AYIP have contributed both of their excellent tracks to their Jeeni showcase, adding even more substance to the rock channel. Check out their young, yet exhilarating showcase here: https://jeeni.com/showcase/a-year-in-provence/.  ‘Bleeding’ takes its time, structurally, and interestingly doesn’t typically call back to previous sections, at least not in their initial forms. This single opens with full, proud classic pop-rock guitar chords that ring out mostly in the offbeats, certainly in lieu of Weezer’s ‘Say It Ain’t So’ albeit with a more present energy in the verses.   As the other parts join, the attention and care taken to the mix is made obvious. Crystal clear vocals show no sign of struggling to be heard over the washy cymbals, or three layers of guitar, not an easy feat for a band so early in their discography. No parts eat into other areas and are individually made clear and present.  This single is constantly moving and progresses organically much like a live performance, as you can hear the members grow in energy; the alternative to which is to harvest previously recorded parts and use identical pieces of audio in several, different places which, although is sometimes a logistical necessity in a studio, often results in an unplaceable feeling of “sameyness” and a lack of effort, something that cannot be heard at all in ‘Bleeding’.  As is also a theme with Jeeni’s budding new artists, A Year In Provence have made certain promises with their singles, and something about the five-piece inspires hope about fulfilling such promises. Check out their showcase here: https://jeeni.com/showcase/a-year-in-provence/.  How can Jeeni support artists like A Year In Provence?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team. 

10
Mar

Artist Pairing Success with Ariana May and Daisy Chute

Pioneers of Jeeni’s new artist pairing initiative, Daisy Chute and Ariana May sit down with Jeeni’s Ella Venvell to trade advice, take notes and reflect on the ups and downs of an independent music career.   The aim of Jeeni’s artist pairing initiative is to create a supportive connection between like-minded musicians as a platform for them to encourage and uplift each other during their ongoing journeys in music. Last week, singer-songwriters, Ariana and Daisy provided a perfect blueprint for the initiative.  Having already worked on six projects spanning from 2005, award-winning singer-songwriter Daisy Chute had reams of invaluable tips and experience. Despite occasionally claiming that she had ran out of decent advice, in actuality, Daisy’s insight was vast and clearly very helpful to theatrical pop prodigy, Ariana who seemed to hang on to every word.  Daisy recommended that Ariana should embrace promotion tools, merchandise, CDs, social media techniques and live streaming, all of which has proved to be effective devices for Daisy’s journey in music.  We listened together to Ariana’s enchanting ‘Suffolk Bay’, a moving, transportive new single featuring Ariana’s delicate, flickering vocal performance, reminiscent of The Cranberries’ late Dolores O’Riordan. A more prominent influence, as pointed out by Daisy is art pop royalty Kate Bush who, like Ariana, also began her career at just 16 years old.   Daisy currently opts for more traditional, folk acoustic instruments for her newest project, ‘Songs of Solace’, a heartfelt and sentimental EP which guides the listener ‘through the beginning, middle and end of a relationship’. The two artists overlap in their tendencies for poetic story-telling and embrace of traditional instrumentation, however a key difference in their styles is the tone, or mood that these artists convey. Daisy presents an acoustic warmth and comfort with sweeping folk strings and guitar plucking, whereas Ariana’s singles currently have an almost chilling tone of drama and theatre whilst also being a pleasant listening experience.  With our first venture into the initiative, Daisy Chute and Ariana May provided a model example of how it should pan out; constructive and invaluable support between artists. As Daisy put it, “It was lovely to meet Ariana and hear her music and story. I told her a bit about my music and journey in the industry and gave her any tips I’ve picked up along the way. I hope it will help her with her own musical journey and that she’ll find success now and in the future.”  We at Jeeni can’t wait to bring more artists together and form a stronger collaborative and supportive community with our platform.  Both of these Jeeniuses have brand new EPs, out now.  How can Jeeni support artists like Ariana and Daisy?  JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. • We empower our audience and reward them every step of the way. • We promise to treat our members ethically, fairly, honestly and with respect. • Access to artist liaison and a supportive marketing team Check out Daisy Chute's page on Jeeni: https://jeeni.com/?s=daisy+chute Check out Ariana May's page on Jeeni: https://jeeni.com/?s=ariana+may 

05
Jun

Exploring the Rivalry and Respect between Paul McCartney and Brian Wilson

by Kelli Richards, Jeeni MD USA Click HERE to visit or return to jeeni.com A guy named Jeffrey Stillwell has put together a great video essay focused on the so-called “rivalry” between the Beach Boys and the Beatles; and in particular the relationship between Paul McCartney and Brian Wilson. They were most certainly inspired by each other creatively and each wound up bringing out the best in each other as both are quick to confess. When “Pet Sounds” came out, it blew the minds of the Beatles, and that was a big catalyst to what would become “Sgt Pepper” in terms of musical experimentation — both are still such iconic albums that it’s hard to believe it’s been 50 years since each was released. This video biopic also chronicles the relationship and interactions between Paul and Brian over the decades, and ultimately the deep respect they have for each other —and it’s worth investing the 20 minutes to watch it. There’s also a personal tie for me here in a couple of ways. As a teenager, I was hugely influenced by both groups and in particular the Beatles; I became a life-long Beatle-ologist as a result (as a hobby). It also led me to a career in music & music tech (initially wanting to be a record producer having immersed myself in the techniques of production) — first as young A&R exec at EMI/Capitol, and then when I launched and ran Apple’s earliest focus on music and entertainment during my lengthy tenure there (where among my responsibilities, I had to deal with the fall out of the lawsuits between Apple Inc and Apple Records – the Beatles’ company). I also parlayed that early production passion into being a talent producer of award shows and celebrity fundraiser events over several decades. One of the events I was asked to co-produce was called “Adopt-a-Minefield” in conjunction the with the United Nations. Paul’s then-wife, Heather Mills, was heavily involved in the cause, and she organized these annual events (I believe there were five) featuring Paul and his band, and another major artist. I co-produced the event in 2002; Paul had invited Stephen Stills and Brian Wilson to perform with him — and the event was hosted by Jay Leno. The event took place in LA, and was a high-ticket event; I believe it was limited to 500 in attendance. I had some interesting conversations and interaction with Paul that evening, who was determined to ensure all the details to do with the production of the event were flawless and well-thought-out. For the 500 of us in attendance, it was magical to watch Paul and Brian doing a duet on both “God Only Knows”, a favorite of Paul’s, and on “Let It Be”. It’s too bad it wasn’t taped so it could be streamed. There can be no doubt of the creative genius and respect these two have for each other’s music and as individuals. As a final aside, Paul and Brian were born just two days apart in June 1942; geniuses in good company from the very start! (There’s a cute clip in the video essay of Brian calling Paul on his birthday and singing a verse from Paul’s “Birthday” song). Click HERE to visit or return to jeeni.com