Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni now live to the public on Crowdcube having raised £80K and on schedule to reach £100K target.

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Jeeni now live to the public on Crowdcube having raised £80K and on schedule to reach £100K target.

Jeeni, the social music platform that brings artists closer to their fans – and shares revenue ethically – is poised to become the first Portsmouth-based start-up to go on Crowdcube for its third round. If you want to see our pitch click HERE.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We’re standing by to raise £100,000 for 2.4% with a pre-market valuation£4M,” says Jeeni founder Shena Mitchell.  “And while we are already negotiating with several major investors, the beauty of Crowdcube is that the artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase.  We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more now than ever and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out.  This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our IoS and Android apps." 

When the financial backing has been secured and we go live, we’ll be creating new jobs in the area, which is great for the local economy.  When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is needed more than ever.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success!  We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube.  To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

06
Jun

Let the Music Play and Save Our Venues

You may have seen the hashtags going around today #LetTheMusicPlay and #SaveOurVenues. If you were wondering what it's all about, an open letter has been issued. THIS is what is happening ? Some 1,500 acts including Ed Sheeran, Paul McCartney and The Rolling Stones urge the British Government to save the country's live music industry from collapsing because of coronavirus. Coldplay, Eric Clapton, Sam Smith, Rod Stewart, Liam Gallagher, Iron Maiden, Dua Lipa, Skepta and Florence + the Machine were also signatories to an open letter warning that the ongoing shutdown threatens thousands of jobs. They cited new research showing that live music added £4.5 billion ($5.6 billion, 5.0 billion euros) to the British economy and supported 210,000 jobs across the country last year. Live music has been one of the UK's biggest social, cultural, and economic successes of the past decade. But, with no end to social distancing in sight or financial support from government yet agreed, the future for venues, concerts and festivals and the hundreds of thousands of people who work in them looks bleak. Until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies and the end of this world-leading industry. On July 2nd 2020, the Concert Promoters Association and a coalition of live music businesses including artists, venues, concerts, festivals, production companies and industry figures launched a campaign to highlight the importance of the sector to the UK’s economy. The campaign asked people to share on social media a film or photo of the last gig they played or saw with the hashtag #LetTheMusicPlay. If you’d like to add your support, you can download shareable graphics and quotes from some of the country’s biggest artists here. Post them on your social media to show how important UK live music is to you, and don’t forget to use the hashtag #LetTheMusicPlay. Read the joint letter Dear Secretary of State, UK live music has been one of the UK’s biggest social, cultural, and economic successes of the past decade. From world-famous festivals to ground-breaking concerts, the live music industry showcases, supports, and develops some of the best talent in the world – on and off-stage. As important as it is, our national and regional contribution isn’t purely cultural. Our economic impact is also significant, with live music adding £4.5bn to the British economy and supporting 210,000 jobs across the country in 2019. Like every part of the entertainment industry, live music has been proud to play our part in the national effort to reduce the spread of Coronavirus and keep people safe. But, with no end to social distancing in sight or financial support from government yet agreed, the future for concerts and festivals and the hundreds of thousands of people who work in them looks bleak. This sector doesn’t want to ask for government help. The promoters, festival organisers, and other employers want to be self-sufficient, as they were before lockdown. But, until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies, and the end of this great British industry. Government has addressed two important British pastimes – football and pubs – and it’s now crucial that it focuses on a third, live music. For the good of the economy, the careers of emerging British artists, and the UK’s global music standing, we must ensure that a live music industry remains when the pandemic has finally passed. Yours, Leading UK artists, music professionals & venues (read the full list of signatories here) Click HERE to visit or return to jeeni.com

19
Mar

Something for the Weekend

Need a little listening inspiration? With all the new music on offer, across the many genres available, it's difficult to know where to start. Allison Hussey and Madison Bloom of Pitchfork create a Friday Newsletter each week, to keep you up to date with the weeks new releases. If you're trying to decide on something for the weekend, here are their recommendations from this weeks releases. Lana Del Rey: Chemtrails Over the Country Club [Polydor/Interscope] Lana Del Rey Lana Del Rey announced Chemtrails Over the Country Club almost a year ago. The Norman Fucking Rockwell! follow-up, which was pushed back from an autumn 2020 release, was led by “Let Me Love You Like a Woman” and the title track. The album also includes"Tulsa Jesus Freak" which the singer had teased with an Instagram post last summer. Benny the Butcher/Harry Fraud: The Plugs I Met 2 [Black Soprano Family/SRFSCHL] Benny the Butcher Griselda MC Benny the Butcher and producer Harry Fraud have joined forces for The Plugs I Met 2, a nine-track release featuring 2 Chainz, Fat Joe, Jim Jones, and more. The new project follows Benny’s 2020 album Burden of Proof, which was recorded at the same time as The Plugs I Met 2. Check out the music videos for 2’s “Thanksgiving” and “Plug Talk.” Sofia Kourtesis: Fresia Magdalena EP [Technicolour] Sofia Kourtesis Fresia Magdalena is the third EP from Berlin-based electronic producer Sofia Kourtesis, joining last year’s Sarita Colonia and her 2019 self-titled EP. The project features four songs, including “La Perla,” which Kourtesis built around field recordings she made in her home city of Lima, Peru.  Mare Cognitum: Solar Paroxysm [I, Voidhanger/ Extraconscious] Mare Cognitum Portland musician Jacob Buczarski makes black metal under the name Mare Cognitum. Solar Paroxysm is Buczarski’s fifth album under the moniker, following last year’s Wanderers: Astrology of the Nine. Loretta Lynn: Still Woman Enough [Legacy] Loretta Lynn Still Woman Enough is the 50th album from 88 year-old country star Loretta Lynn, following 2018’s Wouldn’t It Be Great. Intended to celebrate the presence of women in country music, the project features new songs, as well as re-interpretations of classics from Lynn’s catalog. Margo Price, Reba McEntire, Carrie Underwood, and Tanya Tucker all make guest appearances on the record. Show Me the Body: SurviveEP [Loma Vista] Show Me The Body New York City hardcore punk band Show Me the Body are back with a new EP. Survive follows their 2019 full-length Dog Whistle. The group produced the three songs with Gabriel Millman and Patrik Berger; the EP is also mixed and mastered by Arthur Rizk. Surviveis the first project that Show Me the Body wrote and recorded completely in their CORPUS studio. “The songs deal with spiritual and physical isolation, as well as staying ready and preparing for the next time we come together,” they said. www.jeeni.com www.pitchfork.com

04
Feb

Zeeteah Massiah - ‘Wat A Ting’, Single Review.

Zeeteah Massiah’s 'Wat A Ting’ is a brilliant, tongue-in-cheek poke at misinformation and its relentless spreading, all the while being a dancehall banger in its own right.  As an ambassador of Jeeni, Zeeteah Massiah is certainly something of a Jeeni royal. She has been a big part of the origins and early stages of Jeeni and her support is invaluable. Zeeteah Massiah is a Number One Billboard Dance Chart star who specialises in Reggae, Jazz and house music and has worked with the likes of Tom Jones, Sting and Robbie Williams. Now, she makes incredible music with her husband, Paul.  The clarity of the production in ‘Wat A Ting’ is perfect. The off-beat pulse is so neat and perfectly edited and that’s with so much else going on; broken glass, rapid reggae drumrolls and several layers of backing vocals all fly over each other but this track never sounds messy or unintentional. The attention to detail in the mix for this single is exhaustive and thorough. That approach to production results in all sonic layers staying in their corner, but interacting with each other in total coherence and clarity.  Everything in ‘Wat A Ting’ is tight, staccato and playful in its nature. It sounds like Zeeteah and her husband, Paul had so much fun with every layer of this track. As a counter-point to the short, abrupt timbre of the rest of this song, the pre-chorus is cleverly, much smoother with the addition of sweeping backing vocals and strummed guitar parts. This soft, calmer section is a great spot for the deceptively, reassuring lyrics “No need to fear now, what’s going on here now.” before the accepting chorus, “We've all gone crazy.”  Zeeteah’s voice is pitch perfect and so adaptable; her singing is soft and caring for the pre-choruses but aptly manic and wild for the ‘Wat a ting, wat a ting!” choruses. The care and precision she carries in her voice could only be that of a seasoned professional vocalist.  Although the track is undeniably fun, it addresses an incredibly important issue, “They told me there was COVID in the 5G, they told me the earth was flat.” Underneath the lively, mischievous tone of the track, 'Wat A Ting’ is an exasperated resignation to the persistent spread and sharing of false information as a result of fear and ignorance, “It’s all very clear now, we’ve all gone crazy.”  Check out this fun and important track here: https://jeeni.com/wat-a-ting-zeeteah-massiah/   And check out Zeeteah’s Jeeni showcase here: https://jeeni.com/showcase/zeeteah-massiah/   Album review How can Jeeni support artists like Zeeteah Massiah?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.