Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni Weekly Round-up #2

/ By Freya Devlin
Jeeni Weekly Round-up #2

Jeeni's weekly round-up of music and entertainment news.

One in three music industry jobs were lost during pandemic

In a report by UK Music, it was revealed that one in three music industry jobs have been lost as a result of the coronavirus pandemic. The findings were published annual report, This Is Music 2021. According to the report, there has been a "devastating impact" on the music industry with 69,000 fewer jobs in 2020- a drop of 35%.

Additionally, it was found that the music industry's contribution to the UK economy fell by 46%, from £5.8bn in 2019 to £3.1bn in 2020. Coronavirus enforced shutdowns of venues caused live music revenues in the UK to collapse by around 90 per cent in 2020, leaving many musicians, studio and venue staff without work.

Music streaming market facing competition inquiry

The UK’s competition watchdog is to launch an inquiry into the music streaming market and whether it is competitive and fair. Streaming services such as Spotify, Apple Music, Amazon and Youtube will be looked at by The Competition and Markets Authority (CMA).

CMA chief executive Andrea Coscelli said: “The UK has a love affair with music and is home to many of the world’s most popular artists. We want to do everything we can to ensure that this sector is competitive, thriving and works in the interests of music lovers."

COVID is 'creating a new genre' for live music

Lockdowns have forced musicians to think of new ways to perform their music live. Many performing sets over live streaming to a worldwide audience. We've seen more cinematic experiences done by artists such as The Weeknd with his medley performance of Save Your Tears/In Your Eyes at last November's American Music Awards. Alex Lill, the creative force behind The Weeknd's recent videos and live performances, used a "single-shot tracking style and moved it outside onto the bare streets of Los Angeles, transforming the real-world Covid backdrop into his stage. Complete with fireworks, timed pyrotechnics and high-angle shots, it made the location and its atmosphere an active part of the performance."

International touring DJ Hot Since 82 took to the sky using a hot air balloon as a new venue.

Coldplay recieving backlash over "eco-friendly" world tour

Coldplay has pledged to make their world tour eco-friendly, which will be powered with solar panels and kinetic dance floors. They have also modified effects such as lasers to be more energy-efficient, building their set from more sustainable materials such as bamboo and have pledged to plant a tree for every ticket sold. However, the band have received backlash that they will be continuing to fly by private jet. "And the people that give us backlash for that kind of thing, for flying, they're right. So we don't have any argument against that. Singer Chris Martin told the BBC " "We could stay at home and that may be better. But we want to tour and we want to meet people and connect with people - so try and do it in the cleanest way possible."

Jeeni has always been eco-friendly and is something we are very conscious of as a company. Our audiences enjoy entertainment without the cost and pollution of travel, and all Team Jeeni works from home and meet up online.

In Jeeni News

JEENI Logo With Icon

Jeeni is Hiring! We are currently recruiting for the following roles:

• Role 1: Marketing Assistant
• Role 2: Marketing Executive (Digital Marketing)
• Role 3: Marketing Executive (Public Relations)
• Role 4: Jnr Developer
• Role 5: Jnr Developer
• Role 6: WordPress Specialist
• Role 7: Senior Developer
• Role 8: Senior Developer
• Role 9: Sales Executive
• Role 10: Sales Executive
• Role 11: Partnership Co-ordinator

These are Kickstarter Scheme positions (candidate must be aged between 16-24 and on, or have applied for, Universal Credit.

If you'd like to apply for any of the above roles please send your resume to shena@jeeni.com

12
Oct

Jeeni crowdfunder success!

Fantastic news! Jeeni has reached its funding target and is now fully funded. Thank you to all our investors for helping fund the wonderful artists! We are delighted that so many investors share our vision. It's been a very happy, valuable experience, and our heartfelt thanks goes out to every one of our investors for making it such a success. You have been brilliant. Thanks too to Crowdcube for all their help. As for Team Jeeni, we've been working seven days a week since the start of the campaign, so tomorrow is a day of rest. First thing Monday morning our expansion and scaling up begins, on plan, on budget and on schedule. Thank you all for your enthusiasm, your sanity checks, your due diligence, your discussions, your pledges and your support in helping us make it happen! Here’s to a better future for online entertainment, Mel Croucher and Shena Mitchell, Co-Founders, Jeeni

10
Mar

Daisy Chute – 'Songs of Solace' EP Review

Multifaceted singer/songwriter, Daisy Chute’s newest project, ‘Songs of Solace’ is a warm, comforting collection of acoustic music, powered by sentiment and emotive memories.  According to Daisy, The EP walks the listener through the "beginning, middle and end of a relationship”. Cleverly, the EP acts not only as a narrative describing the need for solace during a relationship, but also as the solace itself.   The tone and style of ‘Songs of Solace’ couldn’t have been timed better. The soothing instrumentation found in the twinkling guitars, legato strings and tender vocals provide unmistakably autumnal compositions. The burgeoning seasonal blues also coincides well to the comfort that many could find in this project right now.  The opening track, ‘Secondhand Heart’ acts as an almost sorrowful prelude to the story Daisy is about to tell, like something you might see at a play to set the audience up for the tragedy they’re about to experience. It’s one of the most effective introductions I’ve ever heard in such a short project.  Another highlight on the project is the inviting ‘I’ll Drink for You’ which subtly reveals Daisy’s classical background in music theory and understanding as the melodies and rhythms leap and pause around in unexpected yet totally satisfying and accessible ways. I hope Daisy isn’t sick of hearing the comparison but folk legend Joni Mitchell can’t help but come to mind when Daisy demonstrates her brilliant range in pitch as she does on this track.  ‘Meet In The Middle’ holds a certain delicacy and familiarity reminiscent of Laura Marling’s ‘Song For Our Daughter’ album from last year. As a matter of fact, Marling could do with taking a page out of Daisy’s book in terms of expanding her instrumentation. The track ends the project in a similar yet more optimistic tone to the introductory track, ‘Secondhand Heart’. The track swells and features the full band before fizzling out with a spacey hum of the instruments.  Perfectly produced, each component shines together to make a well-rounded and polished example of modern indie folk. If you need some warmth this Autumn, Daisy Chute’s ‘Songs of Solace’ is out now.  How can Jeeni support artists like Daisy Chute?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team  Check out Daisy Chute’s page on Jeeni: https://jeeni.com/?s=daisy+chute 

15
Dec

Giack Bazz - 'Childhood Dream' Album Review

Back in 2016, Giack Bazz released his first album, ‘Childhood Dream’. The debut of the Italian singer-songwriter is a dazzling and transportive dive into nostalgia, sentimental imagery and grief. After losing his mother at a young age, Giack had a mountain of un-processed emotion that he had to unleash, and ‘Childhood Dream’ is packed to each corner with every truth and painful memory Giack had to give.  Although Giack has now expressed his talent and creativity across many ground-breaking projects, including a giant 366 track album as a part of ‘The Royalty Instrumentality Project’, it can sometimes be incredibly insightful to reflect on the origins and context of fascinating and experimental artists. By looking at where an artist has been, in contrast to where they currently find themselves, you can gain an informative, albeit condensed idea of their journey as a person as well as a creative. In many ways, this beautifully in-depth debut inadvertently set out a loose blueprint for Giack’s future as an artist.  In comparison to Giack’s later work, ‘Childhood Dream’ tends to have a more fundamental and focused attitude to instrumentation and production techniques. The simplicity and clarity in these stripped-back arrangements end up giving the album a charming and effective tone as it doesn’t distract from the source of the bitter-sweet narratives: Giack’s voice.   Speaking of Giack’s voice, it's so expressive and rich in this album which is only enhanced with the use of double-tracking which fills the stereo space up with his emotional intent. Giack harnesses deep-set and perhaps previously under-processed feelings and thoughts in his performances. As he put it himself, “The album is the closure I needed to my childhood. It is an acknowledgement, the acceptance that the dreams we have and the rose-tinted glasses we have are painful to remove.”  In terms purely of songwriting and production choice, ‘Morning’ is a clear highlight for me on this album. The decision to have thrashing, distorted guitar with no accompaniment other than Giack’s voice works so well in the choruses and draws attention to the part instead of masking it with layers of bass and drums. The reverb on the two parts that make up the song creates a clear physical space causing an authentic sensation of atmosphere and immersion.  The joyous home-video samples from Giack’s childhood, heard in the title track, have a slightly melancholic and touching intention relating to how he honours his late Mother. As Giack put it, “The songs have some noise collections from my family tapes and it's a way to honour her memory and to tell her that I understand why she tried to keep the truth.”  This album is often dark and pained, especially in the penultimate track, ‘Piazza Roma’. Although (unlike the others), the track is exclusively sung in Italian, I don’t believe understanding the lyrics is necessary to comprehend the pain in this harrowing and anguished piece. In the verses, the guitar is exhausted as though it itself is emotionally drained. It sluggishly carries the jangling chords all by itself, as Giack gives a similarly tired, yet determined vocal performance. Just before the choruses, a pause can be heard as though Giack is about ready to resign to grief, yet triumphantly, he rises up to sing his heart out in his native tongue.  With the ‘This Is the Beginning’ intro and ‘This Is Not the End’ outro, Giack opens up his personal origin yet refuses to close it at this point because although, as Giack stated, that without his childhood bereavement, “I’d be someone else”, the grief does not define him. He therefore leaves the album open and even ends it as it begins, with a repeating sole note on the piano, implying optimism, self-growth and a strength in accepting his past. A stunningly poignant close to this expressive and emotionally challenging debut.  How can Jeeni support artists like Giack Bazz?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team  Check out Giack Bazz’s Showcase on Jeeni: https://jeeni.com/showcase/giack-bazz