Jeeni Blog

Helping the next generation of talent to build a global fanbase

Amba Tremain - 'Baby You're Gold' Single Review

/ By Elliot Riley
Amba Tremain - 'Baby You're Gold' Single Review

Amba Tremain’s new single ‘Baby You’re Gold’ is a graceful, yet energetic addition to her family of Soulful songs with heavy R&B and Ska influences.

Any Amy Winehouse fan would very much enjoy the Soulful, Ska aura of the song, starting with a dreamy intro featuring chords on a Rhodes type electric piano and a classic Ska guitar part on the offbeat. The harmonizing, tremolo backing vocals paint a beautiful vibration in your head.  

The chorus features a dramatic build to a loving call and response between Amba and the backing singers. Amba’s voice is a powerful instrument, used here in a tender way through her affectionate lyrics to display a kinder side. The vibrato keys throughout the chorus help synergize the bright, sunny tone, alongside the higher end magical sounding key scales. 

A breakdown into a relaxing Ska middle 8 consisting of engaging guitar delay and a smooth bassline prepares you for a last booming chorus. The structurally brilliant song finishes with a sharp, exuberant ending. Amba has certainly got the knack for writing engaging and well written music, here she has grown her range with an undeniably catchy and jubilant song. 

Check Out Amba Tremain's BRAND NEW single 'Baby You're Gold' here: https://jeeni.com/amba-tremain-baby-youre-gold/

How can Jeeni support artists like Amba Tremain?  

JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. 

• We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  
• We empower our audience and reward them every step of the way.  
• We promise to treat our members ethically, fairly, honestly and with respect.  
• Access to artist liaison and a supportive marketing team. 

Check out Amba Tremain's Jeeni page: https://jeeni.com/?s=amba+tremain

04
Jun

Legendary Teddy Hayes has joined the Jeeni advisory board

We are proud to announce that the legendary Teddy Hayes has joined the Jeeni advisory board. Teddy is an Award-winning producer, film-maker and composer, working alongside the likes of Quincy Jones and Roberta Flack. Teddy pioneered the concept of creating new wealth for music artists by monetizing their fan base. His London-based talent company DaBlockOnline offered a win-win solution for everyone involved in the entertainment industry, creating a platform that gave both signed and unsigned music talent a chance to benefit from new technology. Teddy says, "The evolution of Jeeni is remarkable, and because I have already been through this process and experienced all the challenges, I know I can add value to the team. I want artists to get the recognition they deserve and earn cash in the process, but I also want to offer an opportunity for music companies to retool their thinking and create new products designed to increase sales and earn profits from a new segment of the marketplace.” Teddy Hayes Born in Cleveland Ohio, Teddy grew up with neighbour Bobby Womack, and hung out with Quincy Jones among many other music legends, before becoming tour manager for Roberta Flack. Quincy’s friend Pete Long (who discovered Luther Vandross), gave Teddy the chance to turn his talents to theatre writing which set him on the road to stardom in his own right, directing music videos, and writing and producing musical theatre. As one of the founding directors of Hip Hop in 1979 in New York, he achieved a place in hip hop history with his rap band The Funky Constellation, that produced the break beat sensation “Street Talk (Madam rapper)” promoted early on by Russell Simmons, the record mogul and creator of Def Jam Records. An accomplished singer and composer, Teddy was the main producer and creative force behind the sell-out hit theatre show “I Remember Marvin”, about the life and music of Marvin Gaye. He recently penned a book called “The Guerrilla Guide to Being a Theatrical Producer”, a how to manual designed to help people understand and enter the world of commercial theatre.  In 2019 he received a Lifetime Achievement Award for his 40 years of pioneering work in the arts, and Jeeni is privileged to benefit from his experience and vision.

03
Sep

Music Tech Startups announce strategic alliance for the greater good of the Musician and Performer.

We are delighted to announce the strategic alliance between Jeeni and California-based AmplifyX, the only FINRA and SEC compliant platform that allows investors to build a portfolio by directly funding musicians. The alliance was arranged by Kelli Richards, Jeeni Managing Director USA, who was mentored by Steve Jobs at Apple where she launched and managed the Apple music and entertainment division. This represents a major advantage for Jeeni in the USA, our most important global territory in terms of artists and revenues. We gain access to more rising stars along with their followers and fanbases, with mutually advantageous joint promotions and publicity. The partnership will officially kick off at the end of August with a global streamed concert, featuring our 10 most popular artists from both sides of the Atlantic, and will be co-branded between Jeeni and AmplifyX. Co-founder of AmplifyX Bobby Kamaris says, “Our companies run in an adjacent space helping independent artists, and our philosophies and motives are very very close. What you guys at Jeeni have done in putting it together and launching is actually incredible.” Co-founder of AmplifyX Adam Cowherd adds, "Did you know that artists take home only 12% of the $43 billion spent on music annually, according to Citigroup? [1] The hip-hop artist Russ put it perfectly when he said, 'The music business isn’t set up for the artists to get rich. It’s set up for everyone else to get rich off the artists.' [2] If you start looking deeper into the music industry, one of the first things you’ll discover is how broken it is. Artists are the nucleus of the business, but somehow they’re the individuals left with no ownership of their Intellectual Property (IP), inhibited creative freedom, and only a sliver of the earnings. There are so many entities involved in the value chain of music that it has created a convoluted industry structure that lacks equality and transparency. When we break down the mechanics of the music industry, we see just how many hands are in the pot: record labels, managers, producers, booking agents, and streaming platforms. A report by Ernst & Young highlighted the post-tax payouts of streaming revenue and identified that record labels are taking nearly 75% of the payout. [3] Why are artists today signing with record labels?" Jeeni Founding Director Shena Mitchell adds, "This is an exciting opportunity for Jeeni to develop strong relations with USA partners. AmplifyX is focused on building a new framework to fund independent artists with their unique platform for artists to raise capital from nontraditional sources. Our visions are entirely complementary and aligned." Jeeni, is the social music platform that brings artists closer to their fans, and shares revenue ethically. Jeeni is presently raising funds on Crowdcube and is 110% overfunded with 4 days to remaining. If you want to see our pitch click HERE.

04
Jun

Tony Klinger joins the Jeeni Team

JEENI is proud to announce their new Ambassador, the award-winning film maker and writer, Tony Klinger. Klinger has made internationally acclaimed documentaries including The Festival Game (Jack Nicholson and Ronnie Scott) and Extremes (Supertramp), both currently grabbing the headlines alongside his book The Who And I about his exploits producing The Who movie, The Kids Are Alright. Tony says, “I was thrilled to be invited to become an Ambassador for JEENI. I applaud and echo their ethical approach, and I was equally excited to engage with their amazing team when they offered me the opportunity to share my knowledge of the music business, film making and creativity.” Tony Klinger Klinger’s fascination with ways of sharing the creative processes with business and commercial know-how has seen him instrumental in Artists United, bCreative and his Give-get-go.com organisation. “I discovered this need for sharing and spreading knowledge when I was a university academic,” and his outstanding success led to his students winning many awards leading to illustrious professional careers.Klinger makes it very clear, “I want to be involved in projects that continue and grow my dream to enable everyone to enjoy their creativity. Jeeni is another big step in this search, without me being sanctimonious or unreal, it still excites me, and also enables our audience to fully enjoy and think about the world we share.”