Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni hits another milestone! 85% of £150,000 target on Crowdcube

/ By Freya Devlin
Jeeni hits another milestone! 85% of £150,000 target on Crowdcube

Jeeni has reached 85% of its £150,000 target on Crowdcube, thanks to over 130 investors who are celebrating their amazing investor rewards. Jeeni is a fast-growing entertainment company that promotes independent musicians and performers ethically and safely, and where artists get to keep 100% of everything they make.

  • over 2,300 brilliant artist showcases
  • over 2.7 million audience outreach
  • built-in marketing tools for success
  • GRAMMY-Award-Winning supporters

We invite you to help us accelerate our success and scale-up for the best benefit of our members and investors. Join our fast-growing family of investors, and grab your rewards as you help us reach our target! Check out our pitch here. https://bit.ly/3BhEeia

Invest in JEENI, invest in the future of music

10
Jun

Spotify Billionaire CEO Daniel Ek is out of touch with reality.

Spotify’s economic model has been widely condemned by musicians and songwriters for years, with critics claiming that the service pays out paltry royalties and gives major-label artists an unfair advantage via playlist placement and other promotional avenues. But according to CEO Daniel Ek, the problem is not Spotify, it’s those lazy musicians! The response among musicians and performers on social media has been extremely negative with many paying subscribers boycotting Spotify because of how badly it treats musicians. In 2020 more than any other year since Spotify launched, there’s been a surge of musicians talking publicly about their streaming royalties not being enough to live on – including a campaign in the UK (#BrokenRecord) that has trained its sights not just on streaming services, but on labels and the wider industry structures. Tom Gray who started #BrokneRecord campaign states: "This has been problematic for such a long time, and that’s why I call it ‘Broken Record’ because there’s nothing new about this. I’m just saying basically the same things that you’ve heard a million times. But the context has completely changed.” Many artists and fans believe there are no alternatives or options when it comes to music streaming. Being told by a billionaire to work harder and faster, isn’t likely to be the best artistic motivator, either. According to Ek, musicians need to get with the times and keep up a steady stream of content: “There is a narrative fallacy here, combined with the fact that, obviously, some artists that used to do well in the past may not do well in this future landscape, where you can’t record music once every three to four years and think that’s going to be enough. The artists today that are making it realize that it’s about creating a continuous engagement with their fans. It is about putting the work in, about the storytelling around the album, and about keeping a continuous dialogue with your fans.” He concluded, “I feel, really, that the ones that aren’t doing well in streaming are predominantly people who want to release music the way it used to be released.” Jeeni is the newest offering in this, the fastest growing media sector. Created by Mel Coucher, a digital guru who wants the musicians and performers to take 100% of the money they earn - yes, you did read that correctly! Currently in the last 5 days of its 3rd crowd funding event, Jeeni smashed its £100k target in the first 6 days! Find out more at www.crowdcube.com/jeeni but you’ll need to be quick to invest, only 5 days left! If you’re an artist or performer, or just a follower of music who is wanting a better system, which offers everyone a service based on ethics, honesty and fairness then come and see how we do it, at www.jeeni.com Or, you can just stick with what you know and keep filling the pockets of billionaires? Click HERE to visit or return to jeeni.com

13
Dec

Artist Focus: Baby Panna

The Portsmouth Rapper’s raw, tongue skipping, quick style of rapping is very unique. His raps are a breath of fresh air due to the spoken word, poetry style. Depth and meaning in lyrics are Baby Panna’s forte, you can’t help but digest, despite the pace at which he spits. He keeps up a consistent, fast pace in most of his music, yet it’s still remarkably easy to follow and understand which is rare. He has an alikeness to names such as Hopsin, Immortal Technique, Akala, Capital Steez and Wretch 32 in his lyricism, while his voice has similarity to President T or a British Famous Dex.  Baby Panna addresses a lot of current issues we encounter today, such as the ‘Instagram’ popularity/filter façade, love, his demons, materialism and those against him. These hot topics make for some very interesting listening, he is clearly very clued up on for example spirituality, politics, class systems and relationships, which he heavily delves into in each of his tracks.  His track ‘T1GR355’ particularly grabbed my attention, the lo-fi style of cut up samples communicates a brilliantly romantic energy while he professes his adoration for a ‘Golden Tigress’ he cannot commit to. The chopped-up guitar and low frequency, oscillating bass adds a lot of emotion and finesse to the track, reminding me of certain romantic Slowthai songs such as ‘Feel Away’. The track ends with an emotional call from who I assume is the aforementioned ‘Golden Tigress’.  ‘Grinding’ is a soulful, happy, lighthearted hip hop track, as Baby Panna speaks well of his will to work, progress, and that of his friends. The strings make a great backing for a song of such a topic, you can tell he really enjoyed writing this as it’s got a real bounce to it. That and the positive energy of the song make it truly catchy. The hook is also very catchy, reminding me of ‘New Freezer’ by Rich the Kid and Kendrick Lamar.  There’s also a certain Eminem quality to his speed and rhyming patterns, particularly in ‘Murder She Wrote’. The upbeat, fast moving, start-stop nature of the tune is really interesting. While the detuned sounding, almost creepy beat is very unique and hard hitting. Baby Panna does incredibly well to keep up with the beat, that is around 87bpm but in double time.   Baby Panna has made his own sound which is brilliant, the alternative rap enthusiast would love his music and the topics he covers. The production in itself is also very different and fresh, we love artists like Baby Panna.  Check out Baby Panna on Jeeni here: https://jeeni.com/?s=baby+panna How can Jeeni support artists like Baby Panna? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.• We empower our audience and reward them every step of the way.• We promise to treat our members ethically, fairly, honestly and with respect.• Access to artist liaison and a supportive marketing team.

05
Jun

Exploring the Rivalry and Respect between Paul McCartney and Brian Wilson

by Kelli Richards, Jeeni MD USA Click HERE to visit or return to jeeni.com A guy named Jeffrey Stillwell has put together a great video essay focused on the so-called “rivalry” between the Beach Boys and the Beatles; and in particular the relationship between Paul McCartney and Brian Wilson. They were most certainly inspired by each other creatively and each wound up bringing out the best in each other as both are quick to confess. When “Pet Sounds” came out, it blew the minds of the Beatles, and that was a big catalyst to what would become “Sgt Pepper” in terms of musical experimentation — both are still such iconic albums that it’s hard to believe it’s been 50 years since each was released. This video biopic also chronicles the relationship and interactions between Paul and Brian over the decades, and ultimately the deep respect they have for each other —and it’s worth investing the 20 minutes to watch it. There’s also a personal tie for me here in a couple of ways. As a teenager, I was hugely influenced by both groups and in particular the Beatles; I became a life-long Beatle-ologist as a result (as a hobby). It also led me to a career in music & music tech (initially wanting to be a record producer having immersed myself in the techniques of production) — first as young A&R exec at EMI/Capitol, and then when I launched and ran Apple’s earliest focus on music and entertainment during my lengthy tenure there (where among my responsibilities, I had to deal with the fall out of the lawsuits between Apple Inc and Apple Records – the Beatles’ company). I also parlayed that early production passion into being a talent producer of award shows and celebrity fundraiser events over several decades. One of the events I was asked to co-produce was called “Adopt-a-Minefield” in conjunction the with the United Nations. Paul’s then-wife, Heather Mills, was heavily involved in the cause, and she organized these annual events (I believe there were five) featuring Paul and his band, and another major artist. I co-produced the event in 2002; Paul had invited Stephen Stills and Brian Wilson to perform with him — and the event was hosted by Jay Leno. The event took place in LA, and was a high-ticket event; I believe it was limited to 500 in attendance. I had some interesting conversations and interaction with Paul that evening, who was determined to ensure all the details to do with the production of the event were flawless and well-thought-out. For the 500 of us in attendance, it was magical to watch Paul and Brian doing a duet on both “God Only Knows”, a favorite of Paul’s, and on “Let It Be”. It’s too bad it wasn’t taped so it could be streamed. There can be no doubt of the creative genius and respect these two have for each other’s music and as individuals. As a final aside, Paul and Brian were born just two days apart in June 1942; geniuses in good company from the very start! (There’s a cute clip in the video essay of Brian calling Paul on his birthday and singing a verse from Paul’s “Birthday” song). Click HERE to visit or return to jeeni.com