Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni reaches £100K funding target in 6 days

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Jeeni reaches £100K funding target in 6 days

Day 6: Jeeni announces they have reached their funding target in 6 days and now aim to overfund. If you want to see our pitch click HERE.

Jeeni, the social music platform that brings artists closer to their fans and shares revenue ethically, has successfully raised over £340K on Crowdcube across three rounds.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We set a target to raise £100,000 for 2.4% with a pre-market valuation of £4M,” says Jeeni founder Shena Mitchell.  “And while we have the support of several major investors, the beauty of Crowdcube is that artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase.  We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more than ever in this Covid-19 New Normal, and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out.  This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our iOS and Android apps.

With the financial backing secured, we’ll be creating new jobs in the area, which is great for the local economy.  When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is greatly increased.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success!  We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube.  To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

14
Jan

Weekly Round-Up #7

The latest news on all things Jeeni, music and entertainment.  Happy new year from Jeeni! We're constantly trying to enrich our database with new art for listeners to explore and enjoy and so, on this edition of Weekly Round-Up, we wanted to keep everyone updated on the new developments and additions that have been going on here at Jeeni. New Releases on Jeeni:  Jeeni’s database of incredible new music has recently been expanded with new projects from a variety of artists ranging from hip-hop to country. Baby Panna, Ariana May, Richard Murray, Lennox Campbell and DarkStarGraver have all recently uploaded new projects onto Jeeni. Exciting new music is what fuels Jeeni and allows us to promote and boost the artists behind them.  If you want to feature your work on Jeeni or if you’re already a Jeeni artist and want more of your work to be added to your showcase, contact us at doug@jeeni.com or ella@jeeni.com and we can sort everything out for you!  New Review blogs:  As more inspiring and inventive work is uploaded to Jeeni, as are more reviews. DarkStarGraver released an album late last year titled ‘Over The Bridge & Far Away’. Jeeni’s review of the album claimed that, “If you had any familiarity with this Portsmouth rapper’s refreshing and inventive brand of UK hip-hop, then it should be of no surprise that his newest album is as buoyant, animated and thought-out as it is.”  We also had the pleasure of reviewing Maple Sky’s ‘Wearing Red’, a smoky and lush opening track from their self-titled EP. A “perfect sonic epitome of the smooth jazz inspired outfit”, ‘Wearing Red’ is certainly a must-listen for jazz-heads.  Finally, Richard Murray’s anticipated new album, ‘Fire Sale’ was reviewed on Wednesday. “Richard Murray is a Northern Irish singer and songwriter who specialises in expanding the pre-conceived ideas people have about country music.”  Jeeni University Partnerships:  Jeeni is keen to operate and work with various universities to uplift blossoming and brand-new artists and to provide an ethical and supportive means of showcasing their talent to a worldwide platform. As well as getting young students and artists interested in becoming a Jeeni artist and making use of our marketing and artist liaison team, we’re also offering roles to become a part of the Jeeni team itself. Right now, we have our roles advertised with BIMM and Middlesex Unis, as well as on our Indeed page (https://uk.indeed.com/jobs?q=jeeni&l&vjk=a98f08cca58bd410).  Make sure you're following us on social media to keep up to date with new releases from our artists, our reviews and any job openings: Instagram: https://www.instagram.com/jeenimusic/   Twitter: https://twitter.com/jeenimusic   Facebook: https://www.facebook.com/jeenimusic   Linkedin: https://www.linkedin.com/company/33222018/admin/  

26
Jan

Baby Panna, ‘Golden’ - Single Review

The final track from Baby Panna’s debut mixtape, ‘Vibes and Energies’ leaves the project with an honest and powerful impression that’s not easy to forget. The track tackles issues of race that are fuelled from real-life experiences and personal struggles.   Baby Panna has been an essential component of Jeeni and its hip-hop and rap channels since last Summer. He performed and was interviewed as a part of last year’s Victorious festival and has been an incredibly important and keen artist for Jeeni’s mission.  The instrumental landscape set for this frank and passionate narrative is an atmospheric and soulful wave of spaced-out beats and crackly samples. The warm, vintage fuzz of the sample, which opens the track, lays out a wistful, lo-fi vibe, reminiscent of old-school hip-hop. The beat leaves room for Panna to say what he needs to, to conclude his impactful and polished mixtape. A reverbed clave ripples through the sample and the rumbling sub bass as an understated percussive snare keeps the pace.  Panna reflects on his blessed life as a comparison to his ancestors who lived through even more difficult and blatant times of discrimination and struggle, “The lifestyle that I live is golden”. The emotion carried in the lyrics almost conveys a sense of guilt and mixed emotions with his happiness when contrasted with the struggle embedded in his ancestry. However, in actuality, it's more likely that he’s reflecting on how lucky he is and that he should cherish his success, “I’ve got to make the most of this shit”.  The clarity and focus of Panna’s vocals play a huge role in carrying the intention and emotion on this track. Where other rappers mumble and obscure their lyrics behind a sleepy and dull delivery, Baby Panna does not once miss an opportunity to express himself on ’Golden’.   Check out the video for Baby Panna’s ‘Golden’ here: https://jeeni.com/baby-panna-golden/ Check out Baby Panna’s showcase on Jeeni, here: https://jeeni.com/showcase/babypanna/ How can Jeeni support artists like Baby Panna?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team. 

05
Jun

How to Stay Sane While Sheltering in Place

by Kelli Richards, Jeeni MD USA Many of us have been going a little stir crazy after several weeks of sheltering in place. But given it’s likely we’ll be in this situation for quite a while longer, it’s to our benefit to find ways to retain our sanity during these challenging times. Here are a few ideas to share that I’ve found have been working for me. Stick with a schedule and routine — what worked for you when things were ‘normal’? Keep doing those things now. For me, it includes getting up early, exercising, meditating, good nutrition, getting outdoors every day, sticking with my work routines (work bursts, scheduling calls and Zoom video chats), stretching, staying hydrated, and getting plenty of sleep. I’m getting an extra hour daily now to boost my immune system — and of course the additional rest has all kinds of extra benefits for your mind and body as well. Reading daily is also an anchor for me, so it’s paramount (at least for me) that I make time for that. Make time to connect with friends, family, colleagues and loved ones. Make sure you balance your time between work and play/rest. Move your body daily, however that works for you. Take time to make nutritious meals for yourself and keep your house clean and tidy. Watch something funny, educational, or inspiring on TV if it moves you. Minimize your exposure to news — limit your intake to maybe 2x/day. Listen to great music throughout the day. Have fresh flowers around and get your nature intake daily. Those are some of my tips — I’d love to know what some of yours are that are helping you in these times. Be sure to leave a comment! Click HERE to visit or return to jeeni.com