Jeeni reaches £100K funding target in 6 days

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Jeeni reaches £100K funding target in 6 days

Day 6: Jeeni announces they have reached their funding target in 6 days and now aim to overfund. If you want to see our pitch click HERE.

Jeeni, the social music platform that brings artists closer to their fans and shares revenue ethically, has successfully raised over £340K on Crowdcube across three rounds.

With 350million streamed music subscribers and market growth up by 39% this year, Jeeni is likely to ride the wave and be a huge success, not only with unsigned musicians and performers but with their superfans.

“We set a target to raise £100,000 for 2.4% with a pre-market valuation of £4M,” says Jeeni founder Shena Mitchell. “And while we have the support of several major investors, the beauty of Crowdcube is that artists themselves can actually own a stake in the company for as little as £10.”

Shena continues, “Jeeni’s mission is to support unsigned music and performers, by helping them build a fanbase. We aim to fast-track careers in the music business, and make sure they take the lion’s share of the revenue that’s raised.

Jeeni is needed more than ever in this Covid-19 New Normal, and we have proved that the demand is high. Currently we can only support 100,000 videos, so we must now move up a gear as we head for global roll-out. This Round Three investment will be used to scale up again and launch our next-generation platform. It will also be used to develop our iOS and Android apps.

With the financial backing secured, we’ll be creating new jobs in the area, which is great for the local economy. When you consider the wealth of music talent in Portsmouth – hosting over 2,000 music events a year with Victorious, The Guildhall, Band Stand, Wedgewood Rooms, and all the Portsmouth Festivities and pubs – we’re alive to the opportunities of our local music culture, creativity and talent. But with live venues locked down for now, the online opportunity of Jeeni is greatly increased.

It’s so cool to think someone reading this might choose to invest in Jeeni now with just £10, and then use Jeeni to build their own fanbase for fame and success! We’re going to try hard to make sure that happens.”

JEENI is currently inviting investment on Crowdcube. To find out how to get involved please join our mailing list for updates or check out our fundraising pitch. If you want to see our pitch click HERE.

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05
Jun

How to Build Your Own Playlist

In our previous blog called, "Top Ten Tips on How to Promote your Music Independently" http://bit.ly/2W2nCJ5 we suggested you get yourself PLAYLISTED. Maybe we should have said, Build your own Playlist and then get yourself Playlisted. So what is the difference? Building your own PLAYLIST is an easy way to boost the promotion of your own music, so why not give it a go. The video is 3 minutes long so I have taken the highlight. (Approx. 60 second read time) Start by creating your own public playlist filled with great music, and include your own tracks too. With a small amount of work you you could get a few hundred followers, it'll still help your chance of landing on other, bigger playlists. With a lot of work and fun, you could build your playlist to have thousands or even millions of followers over time. Discover Weekly algorithm takes EVERY playlist into account, no matter how small. The algorithms behind Discover Weekly find users who have built playlists featuring the songs and artists you love. It then goes through songs that a number of your kindred spirits have added to playlists but you haven't heard, knowing there is a good chance you might like them too.Ideally, you want to be uploading & submitting your tracks to playlists weeks in advance of your release. For example Spotify alone get 20,000 new tracks every day. Make sure you get your tags rights so you can be featured automatically and help the editors find you. No guarantee, but you need to start somewhere. Share your music on your own social media platforms to get on a playlist, stay on a playlist and grow your fanbase. Drive traffic from off platform, that means share your links everywhere. Post them on your socials, website and other channels. You can only submit one track per release, so if you're releasing an album or an EP, have a good think about which track is most likely to get picked by a playlist. Pitch your music to independent curators, if you are not sure how to do this, keep a eye out for our next blog. Try not to disheartened if you do not get thousands of followers straightaway, keep choosing music you love and keep adding to your playlist, be true to yourself, only add your favorite tracks and have some fun. Check out our new community of facebook, called: Unsigned Artist Community and join today. http://bit.ly/2Q45ri8 https://vimeo.com/396927442

12
Mar

Award-Winning Photographer Shoots Via 'Virtual World'

As the official photographer in the Jeeni team, Sharron Goodyear is an Award-Winning International Photographer and Film Maker, having won Fashion & Boudoir Photographer of the Year through the Master Photographer Association, with 14 years of industry experience. She has now taken her award-winning talents to shoots via the 'Virtual World' and Jeeni CEO, Shena Mitchell, put her to the test. Sharron Goodyear - Award-winning photographer Sharron specialises in working with entrepreneurs, musicians, performers and artists from around the world. Her photo-shoots are VIRTUAL, enabling her to work with a global client base, directing her subjects in their homes or on location, from her UK studio via the internet. Sharron took the below photographs of Shena, more than 50 miles from her subject! However, having an eye for positioning the camera, perfect attention to detail and the ability to put Shena or any subject at their ease. Eliminating any self-consciousness or embarrassment, meant the whole event was simple and painless. The results speak for themselves. Shena Mitchell - CEO & Founding Partner of Jeeni Shena described her virtual shoot experience, "As Founding Director of Jeeni, I wanted to make sure our subscribers are in great hands, so I booked a VIRTUAL shoot in the comfort of my own home. The intention was to increase my social media presence. I had so much fun and Sharron created over 30 shots to choose from. I picked my favourites and changed my profile picture on Facebook. Within a few hours I had gained 210+ likes, 134 comments and 4 shares. Instant success!" Getting ahead of your competition, is tough on so many levels and from a marketing perspective, there comes a point when 'selfies' just aren't up to the task. Whether you need portraits for profiles, album covers or merchandise, investing in proper photography is always money well spent. It also allows you to get creative and experiment with a different 'look' or a new 'style' to help with your branding. Whatever your skills and talents, Jeeni subscribers will be able to realise the benefits of Sharron's award-winning expertise via her website, plus she is offering a special rate of £95 to Jeeni subscribers for the month of March. So, book your slot, check your internet connection and double-check your teeth for spinach! www.jeeni.com www.sharrongoodyear.com

02
Dec

Jeeni Offers Two Ways of Becoming a Jeenius to Suit Your Needs.

Depending on whether you’re an artist or a viewer, Jeeni has introduced more options of signing on, to suit your needs. For our viewers, we have a huge range of features to make it as easy and ethical as possible to follow and support a massive roster of exciting and upcoming artists. And it’s absolutely free to sign up! Jeeni allows anyone and everyone to create and share playlists of new artists from hundreds of different channels and genres from Afro to Zydeco. Enjoy uninterrupted, ad-free surfing and discovering with live sessions, exclusive gigs and masterclasses from award winning superstars. Simply make your free account and get going! Discover fresh, unique artists that you’d otherwise never come across, share your discoveries with friends on social media and spread the word of Jeeni. If you’re an artist, we offer an extensive and supportive promotion service, with ethics and respect in mind. For just $10 a month, Jeeni artists receive their own dedicated commercial showcase and personal Jeeni email address as well as a direct platform and publicity service to their fans and entire Jeeni audience. Jeeni also provides a professional artist marketing suite with full analytics and reports so that you can track and manage how you’re received by your audience. Artists also receive automatic eligibility for Jeeni festivals and awards as well as access to Jeeni’s helpdesk service. And we haven’t even got to the best part yet; Jeeni artists keep 100% of all sales income, 100% of all of their donations and have complete control over their creative rights! Jeeni is first and foremost about the support and ethical treatment of artists as opposed to streaming services such as Spotify. Find out more about your Jeeni viewer membership here: https://jeeni.com/setnjsazwems/ Find out more about your Jeeni artist membership here: https://jeeni.com/93oavw85jjhe/ Join Jeeni today and become a Jeenius!

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