Top patent strategist for the Jeeni streaming revolution!

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Top patent strategist for the Jeeni streaming revolution!

Streaming music start-up Jeeni is determined to give new talent an ethical deal and hand over 100% of the profits to artists who do all the hard work. Jeeni is also determined to protect their artists from the pitfalls and rip-offs that traditionally beset the world of music. So Jeeni is fortunate to have Dr Justin Hill on their side.

Justin is recognised as leader in the field of intellectual property, and is Head of Patent Prosecution at Dentons, one of the world’s top legal firms. Justin says, “Thank you for the opportunity to work with you. Last year, with your support, we were recommended in Legal 500 and as Leaders in Field by Chambers, as well as top-tier patent professionals.”

He goes on to say that Dentons continue to support early stage businesses like Jeeni, “who we believe have world class technologies capable of disrupting existing sectors. Venture tech and accelerator programs keep us in touch with the next generation of technology titans.”

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10
Mar

Ariana May - ‘Perfect for You’ EP Review

Aspiring singer-songwriter, Ariana’s first project is a dramatic bundle of tracks that leaves you eager for more of her sweetly written and theatrical ballads. At just 16 years old, Ariana already possesses a promising level of sophistication and musical maturity which incurs an exciting sense of, ‘If this is what she’s producing now, imagine what’s yet to come!’ From the title track, ‘Perfect for You’, Ariana sets the pace by outlining her raw strengths; her piano and most importantly, her voice. The phrasing and melodic rhythm of the opening line is so unconventional and bends in a way that only a voice and a guitar can. The bittersweet narrative is best expressed by the simplicity of a sole piano accompaniment for Ariana’s vocals, a creative decision possibly inspired by Adele’s heartbroken hit, ‘Someone Like You’. ‘Embers of the Sun’ embraces more instrumental parts such as pizzicato strings, bass and percussive parts that initially give off a Björk-esque, mysterious element. The tone here is somewhat darker and more somber than the previous with the descending, minor pre-chorus chords and echoed, spacey beat. Unmistakable theatrical and musical elements are contained in this romantic, poetic track, which is no surprise seeing that Ariana considers Leonard Berstein a strong influence in her work. The final track here, ‘So many things I should have said’ is a retrospective reflection on the past and Ariana’s thought process on how its unfolded. Ariana partners the almost regretful narrative with a comforting and stripped back ballad of gentle electric piano and sweeping synth pads. Ariana’s first collection of songs is a stunning and impressive display of honest emotion and past experiences and we can’t wait to see what she does next. How can Jeeni support artists like Ariana May? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. • We empower our audience and reward them every step of the way. • We promise to treat our members ethically, fairly, honestly and with respect. • Access to artist liaison and a supportive marketing team Check out Ariana May’s page on Jeeni: https://jeeni.com/?s=ariana+may

05
Jun

How to Monetise Live Streaming

The Independent Musicians and Performers Community wants to spotlight the fact that as gigs, concerts, tours and festivals are cancelled, musicians and performers will be unable to play in front of significant live audiences for the foreseeable future. Some of our members have asked for advice on what software or streaming platforms to use and how can this community help them monetise live streaming. The monetisation of live streaming is possible in a few different ways. The most straightforward one is via donations, which is pretty quick and simple to set up via PayPal. Having spent a couple of days looking for sound advice and guidance I found this blog which was sent in by one of our members. Fellipe Baldauf, so thanks very much Fellipe. The blog has been specifically designed to serve freelance artists, and those interested in supporting the independent artist community. This includes, but is not limited to, actors, designers, producers, technicians, stage managers, musicians, composers, choreographers, visual artists, filmmakers, craft artists, teaching artists, dancers, writers & playwrights, photographers, etc. Check out the blog, it is very comprehensive and we found it very useful. https://covid19freelanceartistresource.wordpress.com/ I hope you agree the blog is brilliant and not to be missed as essential reading, the writers are non political, non self promoting whilst provide extremely free advice useful lists and links to information on very topical subjects such as: Emergency Funding, International Resources, Best Practices for Online Teaching, Online Platforms, Health and Mental Health Resources, Temporary and Remote Job Opportunities and Events. Example of bands streaming live concerts because of coronavirus include Orange and Gnash. Code Orange drummer and vocalist Jami Morgan told Newsweek that they decided to perform the concert after making every effort to have it happen as planned. He said after all the work put in, the hardcore idols had to do the show at least once. "We need to make two versions of this plan. One: that we could maybe still do this, with the show, because we don't know what's going to happen going forward," Morgan told Newsweek. "Another: we do it empty-arena match style and be the first ones to do it, and try to give everyone the show we've been working so hard on, and turn this negative to at least a little bit of a positive or something enjoyable for people who like heavy music." https://www.newsweek.com/code-orange-gnash-against-me-diplo-stream-shows-coronavirus-1492333 We have just registered to a live broadcast with Vimeo entitled: "How to Plan a virtual event: Vimeo's live production experts tell all". Greg Palmer, Senior Producer at Vimeo states that: "As businesses and organizations shift their in-person event strategies to virtual experiences, Vimeo’s live production team is here to help navigate these changes successfully under tight deadlines. We can provide expert advice on how schools, event coordinators, marketers, and more are evolving their event strategies to optimize engaging live streaming experiences". The broadcast includes: Why live streamed events make sense as a supplement for in person eventsHow Vimeo's virtual package is helping organisations quickly pivot to online experiences Why and when businesses should partner with a third partner production serviceCustomer stories of working with Vimeo's live production team for their virtual event. https://vimeo.com/pt-br/enterprise/live-production-broadcast That's it for now folks, Mel and I hope that you found this useful and share with like-minded people that might benefit. Written by Shena Mitchell and Mel Croucher founding directors of Jeeni.com

12
Mar

Live Virtual Gigs in the Gaming Metaverse

In November last year, a live virtual gig took place in the gaming Metaverse of world platforms. Rapper Lil Nas X took to the stage in Roblox, and performed in a free-to-view event, which broke all previous records to become one of the the most viewed concerts of all time, pulling in a worldwide record-breaking audience of over 35-million visits. Lil Nas X's Virtual Gig - Credit: Still Roblox is a platform of over 50-million user designed video games. The concert was their first, but they have also partnered with music label Monstercat and delivered an album release party for Ava Max. Could this collective gaming audience be the music world's perfect audience of the future? Taking inspiration from Lil Was X's videos and songs, various stages were created for in-game virtual performances using PBR rendering, lighting, shadowing and facial recognition technologies available on the Roblox platfom. Speaking ahead of his performance, Jon Vlassopulos, global head of music at Roblox, said: “We’re thrilled to partner with Columbia Records to bring Lil Nas X fans and the Roblox community together in an entirely new way.“This concert with Lil Nas X will transport players and their friends into the metaverse, and bring to life the future of what immersive, social experiences can look like.” The experience is a long way from the first pixelated forms of performers or being able to control Michael Jackson in the 1990's 'Moonwalker' whilst he rescues children to the sound of his hit 'Smooth Criminal'. However, the online gaming world became a far greater player when Grand Theft Auto realised the potential of licensed music. They allowed players to access perfectly curated radio stations whilst creating chaos and mayhem in the streets of Miami. Michael Jackson in the Moonwalker video game Roblox are not the only gaming platform to take on the music gig. Fortnite allowed Travis Scott to host a gig from a stage in the water off the resort of Sweaty Sands. People attended the concert from wherever they were in the game, as their personally created avatar, whilst they continued to fire at the people around them. Travis Scott's Virtual Gig in Fortnite The following concert was brief, just a 10-minute pop of Scott's hits, with incredible visual pyrotechnics. The world of Fortnite transformed kaleidoscopically around Scott and the artist came right up to the viewers, giving the sense of being able to reach out and touch him. One moment, fire poured from his body; the next, his face melted to reveal a robotic skull. According to developer Epic Games, more than 28m people watched the show. Gaming Metaverse platforms like Roblox, Minecraft and Fortnite are being chosen for these live virtual gigs because their worlds are moving into something beyond gaming. The platforms are used by kids wanting to hang out with their mates and socialise, a virtual environment which has become so relevant and meaningful to the users during the pandemic lockdowns.

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