Martha Eve – Artist Focus

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Martha Eve – Artist Focus

An up and coming artist like Martha is a rare gem. A young woman of 22, making waves in the acoustic scene, Martha Eve already has extensive experience in performing at festivals, including 2000 trees and Victorious Festival. Eve was a hit on the Jeeni sponsored People’s Lounge stage this year, part of the World Music Village sector of Victorious. The Arms Around The Child charity is responsible for the Village, their mission is to show love and care to children who have been diagnosed with HIV and aids.

Martha’s newest outing ‘Cold’ is soulful and pure, her voice reminiscent of Scottish talent Nina Nesbitt’s earlier work. However she remains distinctly her own artist; with a heartbreaking chorus, ‘You feel cold to me, like an icy breeze, more bitter by the minute, soon you’ll be finished with me’, ‘Cold’ is a much more mature release than previous songs ‘Silly Mind’ and ‘Honeymoon Phase’. Eve states that ‘Cold’ is her most relatable song and that it is her ‘most honest and sad song’ to date.

Born in South East London, Martha grew up in the countryside of nearby Kent, and can usually be found playing live shows in and around Brighton, honing her craft and winning over new fans all the time, with her calm yet sultry vocals that are not dissimilar to Jack Johnson. Martha is what’s becoming known as a ‘lockdown artist’, a creative person who has made the most of the recent pandemic by exploring their craft, and coming out the other end with a host of new ideas. In Martha’s case, although she couldn’t perform as she wanted, she wrote songs instead and is now ready to get releasing her wealth of creativity. Martha says she wrote ‘Cold’ about a lockdown romance, and didn’t expect it to become her first single, but at Jeeni, we’re sure our members will love her soulful and breathy vocals on the ballad. Listen to it HERE.

Martha is releasing new music all the time, so make sure you keep an eye on Jeeni.com for an upcoming Jeeni exclusive interview with Martha Eve, where she will tell us all about her latest releases and future gigs.

Here at Jeeni, we are so excited to welcome undiscovered artists just like Martha. Our platform breaks down the barrier between fan and artist to create a unique relationship and allows easy interaction.

How does Jeeni support artists like Martha Eve?

JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.

· We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.

· We empower our audience and reward them every step of the way.

· We promise to treat our members ethically, fairly, honestly and with respect.

· Join us at Jeeni.com

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10
Jun

Global Music Match unites 14 Music Export Programs for a world first!

96 artists from 14 countries are taking part in what could be the largest online matchmaking of musicians ever undertaken. Created in a world first collaboration between founding partners Sounds Australia, Showcase Scotland Expo and Canada’s East Coast Music Association (ECMA), along with 11 other export organisations and showcase events from around the world, Global Music Match is a pilot initiative created to continue raising the profile of local artists in international music markets within the challenging parameters of the COVID-19 pandemic. The program is a unique response to the limitations imposed on the music industry, that makes use of one of the only available platforms – social media and peer-to-peer collaboration – to increase networks and exposure for export-ready artists internationally. Breaking artists into a new territory or country is a challenging process, exacerbated by the pandemic as traditional international showcasing opportunities reduce. This programme aims to develop new audience bases for artists in a range of international locations, providing a groundwork for future international touring development. The programme will also support participating artists to upskill their social media activity, as well as encourage cross border artist collaboration by connecting musicians from around the world. Each week, one band/musician from each country will ‘introduce’ another artist from a different country, engaging with them on social media to cross promote to their audiences. This is reciprocated for everyone involved, meaning that participating artists will be presented via social networks across a range of participating international artist’s online audiences. For the pilot edition of Global Music Match, artists are steeped in the acoustic, folk, roots, traditional and world music genres. Lisa Whytock of Showcase Scotland Expo, one of the founding organisations said: “The idea came about on a zoom call between myself and Millie Millgate of Sounds Australia several months ago. We have since seen it grow to include so many export organisations and all of us have been meeting regularly to develop the initiative. It's great that we can all still connect through social media and we are really looking forward to seeing how all the artists work together. Most of them will never have met and many never have toured in the other countries, so it really is going to establish new international connections”. Search for the hashtag #globalmusicmatch to see some of the examples of the content each act shared during the pilot initiative – or head to globalmusicmatch.com to learn more and see examples. Global Music Match is supported by the following export organisations: Catalan Arts (Spain), East Coast Music Association, ECMA (Canada), English Folk Expo, FOCUS Wales, Folk Alliance International, Iceland Music, LUCfest Taiwan, Music Estonia, Music Finland, Music Norway, Puglia Sounds (Italy), Showcase Scotland Expo, Sounds Australia and Spectacle vivant Bretagne (Brittany, France). --END OF RELEASE--For more details, please contact your local export organisation listed above, or reach outto info@globalmusicmatch.com

06
Jun

For the Love of words - why writing it out makes the best therapy.

By Sammie Venn. Jeeni's Official Writer, Columnist and Blogger I have been an avid bookworm all my life. I used to read under the covers by torchlight when I was little and wake up bleary eyed but full of wonder. Delving into alternative worlds until the early hours, I would write stories and music imagining I was part of those mystical realms. Even though I was only 10 I understood the power of words. Their lyricism was captivating, and the songs I wrote became part of me, despite the fact that I could not hit a single note on key. My grandmother was an Opera singer, so my dulcet tones were put to shame, but it never stopped me belting out a melody in the shower as I grew older. Little did I know that verse would be my go-to therapy and expression of humanity in later life. Art in any form is therapeutic. Macklemore wrote that “Music moves people. It connects them in ways that no other medium can. It pulls heart strings. It acts as medicine” . Whether it is playing an instrument, reading, painting or writing, creative activity in any guise will have a positive impact on our mental health. Music is to the soul what words are to the mind, it’s all about turning a cacophony of phrases into poetic verse. I have always described it as a cathartic vent; enabling a confrontation between the most of powerful demons as well as deepest desires. Poetry is my chosen genre these days; it helps to make sense of chaotic thoughts in a non-sensical way. Iambic pentameter, rhythm and rhyme gives a structure to the subconscious and coherence to thought. David Richo author of “How to be an adult” said that “Our wounds are often the openings into the best and most beautiful part of us - Our tears are precious, necessary, and part of what make us such endearing creatures.” Just like a piece of music, giving your thoughts a physical shape helps them to form a new arrangement. Why not spend 10/15 minutes a day brain dumping. I always finish a liberating mind sweep with a gratitude list. It helps me to feel invigorated and more energised. Write from your heart, not your mind. Get those words down on a page, it doesn’t have to be rational, make sense to others or be the next prize winning tome. Writing therapy is about you as an individual clearing headspace for renewal and recovery. Don’t censor or perfect just let your feelings be part of a free flow process. Tune into those emotions, stay as present as you can with them and let the page hold onto them so you don’t have to. Fictionalise yourself. Create a third person version of you - I have employed this technique numerous times it is like writing for self-knowledge. The plethora of journals that sit on my bookshelves describe hope, abundance, love, passion, desire, fear and all manner of emotions in between. In understanding how I wanted to feel, I was able to get creative and fall in love with a whole new way of being. As the Beatles so appropriately said “take a sad song and make it better”. So I would like to share one of my poems with you its called “ Wild Child”.

05
Jun

Why In-Person Connections Matter More Than Ever

by Kelli Richards, Jeeni MD USA People call me a ‘super-connector’; I literally make my living connecting people and opportunities to each other and I have a very broad and deep network that I’ve built over many years of establishing long-term trusted relationships. Many of these relationships were developed the old-fashioned way, by having ‘live’ conversations of substance in person or over the phone over time. That said, we live in a fragmented world where more and more we connect through devices and technology (whether via text messaging on our phones, e-mail over the Internet or via Zoom conference calls online). While these technologies are arguably convenient and time-saving, something has gotten lost in translation. Look around whenever you’re out in public, and the vast majority of people have their faces buried in their smartphones or in their laptops. This applies regardless of age, gender, or any other consideration. One of the saddest (but most prolific) examples is when a couple are out having a meal together but each has their face buried in their own device, and are in their own worlds. At a minimum, this type of behavior certainly seems to push intimacy away and can lead to undesirable outcomes because people have stopped looking at each other and engaging in active conversation. The film producer Brian Grazer has just published his new book entitled “Face to Face: The Art of Human Connection”, and of course I love it. In the book, Brian argues that one of the secrets to a better life lies in establishing personal real-time connection (like we all used to indulge in before we had access to these devices). He argues that burying ourselves in our individual devices destroys an essential facet of the human experience we can only get when we look at someone face-to-face and engage in a real conversation. When we do so, and look into each other’s eyes, we form strong connections and bonds with each other, we understand each other better, we expand our world views, and we create memorable meaningful moments that can lead to a range of possibilities. When we connect and understand each other, we become interested in what matters to one another and that leads to wanting to support and add value to each other’s lives. This is what truly matters folks. No matter how convenient our technology and devices are or become, the bottom line is that trusted relationships rule the world — and that applies both personally and professionally across the board. So, I strongly urge you to reach out and make time to connect with people face-to-face more often. Seek to understand others, pay attention and invest genuine time in getting to know what matters to them so you can figure out how you can add value to them and help them to achieve their goals. Be yourself, more uncensored — drop your masks and be authentic, the kind of person you want others to know and respect. Show up fully as yourself, vulnerable and caring, which encourages others to do the same. And as you do so, watch what happens as your relationships shift and evolve. I’m willing to bet your life will improve and create a ripple effect that impacts the lives of others around you as well. Click HERE to visit or return to jeeni.com

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