Legendary Teddy Hayes has joined the Jeeni advisory board

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Legendary Teddy Hayes has joined the Jeeni advisory board

We are proud to announce that the legendary Teddy Hayes has joined the Jeeni advisory board. Teddy is an Award-winning producer, film-maker and composer, working alongside the likes of Quincy Jones and Roberta Flack. Teddy pioneered the concept of creating new wealth for music artists by monetizing their fan base. His London-based talent company DaBlockOnline offered a win-win solution for everyone involved in the entertainment industry, creating a platform that gave both signed and unsigned music talent a chance to benefit from new technology.

Teddy says, "The evolution of Jeeni is remarkable, and because I have already been through this process and experienced all the challenges, I know I can add value to the team. I want artists to get the recognition they deserve and earn cash in the process, but I also want to offer an opportunity for music companies to retool their thinking and create new products designed to increase sales and earn profits from a new segment of the marketplace.”

Born in Cleveland Ohio, Teddy grew up with neighbour Bobby Womack, and hung out with Quincy Jones among many other music legends, before becoming tour manager for Roberta Flack. Quincy’s friend Pete Long (who discovered Luther Vandross), gave Teddy the chance to turn his talents to theatre writing which set him on the road to stardom in his own right, directing music videos, and writing and producing musical theatre.

As one of the founding directors of Hip Hop in 1979 in New York, he achieved a place in hip hop history with his rap band The Funky Constellation, that produced the break beat sensation “Street Talk (Madam rapper)” promoted early on by Russell Simmons, the record mogul and creator of Def Jam Records. An accomplished singer and composer, Teddy was the main producer and creative force behind the sell-out hit theatre show “I Remember Marvin”, about the life and music of Marvin Gaye. He recently penned a book called “The Guerrilla Guide to Being a Theatrical Producer”, a how to manual designed to help people understand and enter the world of commercial theatre. In 2019 he received a Lifetime Achievement Award for his 40 years of pioneering work in the arts, and Jeeni is privileged to benefit from his experience and vision.

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12
Oct

Jeeni crowdfunder success!

Fantastic news! Jeeni has reached its funding target and is now fully funded. Thank you to all our investors for helping fund the wonderful artists! We are delighted that so many investors share our vision. It's been a very happy, valuable experience, and our heartfelt thanks goes out to every one of our investors for making it such a success. You have been brilliant. Thanks too to Crowdcube for all their help. As for Team Jeeni, we've been working seven days a week since the start of the campaign, so tomorrow is a day of rest. First thing Monday morning our expansion and scaling up begins, on plan, on budget and on schedule. Thank you all for your enthusiasm, your sanity checks, your due diligence, your discussions, your pledges and your support in helping us make it happen! Here’s to a better future for online entertainment, Mel Croucher and Shena Mitchell, Co-Founders, Jeeni

04
Jun

10 Reasons why the world needs Jeeni

My name is Mel Croucher. I'm a record producer and computer nerd. Over the years I've worked with a whole bunch of superstars like Prince, Frank Zappa and Eminem. In other words, I've been around successful musicians all my working life. A few years back I was hearing from more and more artists how unhappy they were with the big streaming services. So I polled 4,200 of them about their Top-Ten Problems with Spotify, Apple Music, Soundcloud, Deezer, and the rest. The poll result was a shocker, and I asked a bunch of the best brains in the music business to help me create an ethical alternative. It's taken us two years, and we call our alternative JEENI. Here's what the artists we polled told us, and here's our Jeeni solution to their problems. 1 - Money. Artists get paid a pittance. Platforms like YouTube pay $0.00069 per view, so even 10,000 views earns us less than the cost of a pizza per month.Jeeni solution. OK, we get it. You do all the hard work, so you deserve all the rewards. How about a Jeeni deal where you to keep 100% of all music sales, ticketing, and merchandise sold through our platform. 2 - Recognition. We try really hard, but streaming platforms just don't get us more fans or recognition.Jeeni solution. Right. Let's make Jeeni an artist development platform. Our founder invented viral marketing in 1994. Then he achieved the world's first million-user viral campaign. Now he's designed all the tools you need to grow your fanbase and get recognition: all part of the Jeeni service. 3 - Communication. We don't know the identity of who's streaming our stuff, so we can't get in direct contact with anyone who wants to know more about us.Jeeni solution. OK. Here's the deal. With Jeeni you get a built-in fan database to contact everyone who votes for you or likes your work, and you communicate direct with them as often as you like. Safely, legally and all opt-in. 4 - B*llsh*t. The big streaming platforms are full of it. We hate the adverts, we hate the artificial likes, we hate the paid-for recommendations, we hate the hype.Jeeni solution. The answer to this is an ethical alternative. We guarantee Jeeni will stay advert-free. We pledge our charts are the result of democratic votes by real people. And we promise that all Jeeni content comes from genuine unpaid sources. Oh yeah, we'll also pay our taxes in full, because we believe we should make a positive contribution to the society we live in. 5 - Rip Offs. We just can't break through, and even when we think we're making progress as artists we get ripped off.Jeeni solution. Yep. The entertainment business has always been full of shysters. Let's be honest here, the people behind Jeeni have all made it to the top somehow, and between us we've made every mistake in the book. Our mission is to help you achieve success and avoid the rip-offs. That's why our Jeeni Mentors, Ambassadors and Masterclasses have joined forces to do exactly that. 6 - Choice. The big streaming services all offer similar content, dominated by the same big star names.Jeeni solution. Agreed, so let's ignore the content everyone else uses and leave our competitors to fight it out! Jeeni is designed for undiscovered artists to break through, based on talent alone, not ad-spend. 7 - Channels. My work doesn't fit into mainstream channels. For example, what about channels for spoken-word?Jeeni solution. No problem. Jeeni already has dedicated spoken-word channels for poetry, comedy, and voice actors, plus channels for entertainments ranging from dance to videogame soundtracks. And if we don't already have a channel that suits your need ... we'll sit down and create it! 8 - Visibility. People either don't know about our work, or can't find it even if they do.Jeeni solution. We've designed the smartest user interface we can. On Jeeni, you can search by name, type of channel, instrumentation, latest uploads, popularity, even by influences and heroes. But above all, our artists have complete control over publicising their own announcements to their specific Jeeni audience. 9 - Fakes. What's the difference between the Jeeni Awards and the fake results dominated by celebrity voting?Jeeni solution. Simple. Jeeni doesn't have celebrity voting. Our Awards will always be based on one member - one vote. No ifs, no buts. 10 - Live performance. I'd like to stream an event, and charge people to watch it. Can Jeeni do that?Jeeni solution. Um, not yet, but we're working on it! Come on now, we're not perfect, so we need your help. Jeeni has returned to Crowdcube to raise more funds for helping new talent. Jeeni founding director Mel Croucher says, “We’re ahead of our original schedule, but there’s still so much more to do. We need to scale our online platform globally now and build our mass artist showcases. Jeeni raised £100K in 6 days and we’re working hard to get more investors on board. Then we can hit all our targets, and give our new artists the recognition they deserve.” If you want to see our pitch click HERE.

25
Jan

Giack Bazz: Live at Bromley-by-Bow's 'The Beehive'

Headlining last Friday (21st, Jan) for an ‘Underground Sound’ event in Bromley-by-Bow's ‘The Beehive’ was Italian-British indie hero, ‘Giack Bazz’. Sudden mid-song interjections of Giack’s random thoughts, everyone sitting on the pub-venue floor and stunning displays of vocal talent are just a few things fans should expect from future Giack Bazz gigs. Jeeni were invited to this special event after the first two Giack Bazz blogs were published to the Jeeni website. Jeeni feels honoured to have Giack a part of the team and we're thrilled to hear that he's been loving what Jeeni has been doing for him so far as well, "I'm overwhelmed by the continuing support from the Jeeni music blog". Giack opened his headlining spot the same way he opens his ‘Giack Bazz Is Not Famous’ album, with the drunk and jangly ‘Beetle’. The track was performed sleepily, roughly and loosely, in the best possible ways. Giack was not sleepy or low-energy at all, but the studio track is, and so he adopted a tired, melancholic delivery style despite his upbeat and jovial mood, because that's what the recipe called for. His performance of ‘Morning’ was prefaced with a darkly humourous exclamation, “This song is about depression!”. Perhaps it says a lot about the audience when this proud announcement was met with uproarious applause and cheering. A theme across all of Giack’s projects is mental health and emotional transparency and ‘Morning’ is a prime example of his mature and weirdly reassuring expression of said themes. The middle section of Giack’s set was spent with both, Giack and the audience sat down in an intimate and close commune, all connected by Giack’s compositions. This simple invitation of comfort and informality took Giack’s serenading to another level for the gentler and more sentimental tracks like the stunning rendition of the title-track of his debut album, ‘Childhood Dream’. Considering the arsenal of instruments Giack typically uses to convey his vision, the emotive power that he communicated with just his voice, a guitar and a pedal board was astonishing. Giack’s singing at times came across as a therapeutic ‘Primal Scream’, but it was always perfectly in pitch and in stylistic accordance with his guitar work. He also displayed the mic etiquette of a seasoned performer as he gave varying distance between his mouth and his mic depending on the power and input of his voice. I used to think that the vocal emotion and power in Giack’s studio projects were enhanced with production techniques and after-effects. However, the performative persona that Giack displayed in that tiny, humid box of a venue in East-London was an honest, primal and raw spectacle, unaided by double-tracking or artificial reverb; this made me realise that Giack has been enhancing the effects with his vocal power, not the other way around. We strongly suggest following Giack on socials to see when an opportunity to see this man live comes up again. Twitter: https://twitter.com/GiackBazz Instagram: https://www.instagram.com/giackbazz/ Facebook: https://www.facebook.com/Giack.Bazz Check out Giack’s showcase on Jeeni, now: https://jeeni.com/showcase/giack-bazz/ How can Jeeni support artists like Giack Bazz? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. • We empower our audience and reward them every step of the way. • We promise to treat our members ethically, fairly, honestly and with respect. • Access to artist liaison and a supportive marketing team.

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