Jeeni Blog

Helping the next generation of talent to build a global fanbase

Mel's World

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Mel's World

Today, Jeeni has returned to Crowdcube to raise more funds for helping new talent. Jeeni founding director Mel Croucher says, “I admit we're ahead of our original schedule, but there's still so much more to do. We need to scale our online platform globally now and build our mass artist showcases. Then we can hit all our targets, and give our new artists the recognition they deserve.” If you want to see our pitch click HERE.

Mel has been writing the best-loved column in top-selling tech magazines for over 30 years. Now he's agreed to share his work with all our members. He's a video games pioneer and musician, and to to find out more about Mel check out his Wikipedia page. https://en.wikipedia.org/wiki/Mel_Croucher. Here's one of Mel's latest!

This place is neither a home nor a prison. It is some sort of institution. It drips a pallid 1980s atmosphere, and it makes me both afraid and excited. I am completely lost in a badly-lit labyrinth of corridors. It feels like I am being toyed with, and I want to leave. Of course I know the rules by now, and the most important rule of all is that I must keep my social distance of an arms-length and avoid physical contact with any other lost souls who wander these passages. They are creepy. They look more like ghosts than real people. Their eyes are disturbing. Sometimes they stare ahead vacantly, sometimes their staring gazes flick to the left and then to the right in a zombie rhythm. I cannot see their noses or their mouths, because they are covered by coloured masks. My own mouth is not covered at all. My own mouth gapes wide open. I think I feel hungry. I think I am searching for food. Perhaps I will find a piece of fruit, or maybe one of those pills I am encouraged to consume. As I turn a corner, I nearly collide with one of the ghostly figures. But I keep calm. I do not panic. I simply turn away and move as fast as I can. Which is not very fast at all. I can sense another presence around the next corner. The passages are only wide enough for one soul to pass at a time. I feel rather hopeless. I feel quite trapped. I think there is a distinct possibility that very soon I will lose my life.

I think I need to build a wall before my time runs out. I know how to build a wall, I have had plenty of practice. The bottom rows of bricks slot into place without much trouble. But the more I seem to succeed, the more difficult my masonic task becomes. The stupid smaller bricks take on a will of their own, and the larger bricks feel clumsy in my hands. My wall is becoming a mess. There are big gaps in the structure where an enemy might get through. There are little gaps in the structure where a virus can penetrate. I think I'd better get out of here. I think I'd better find me a new space, one with some ladders to climb up and ledges to crawl along. Perhaps if I navigate these ladders and ledges, I can find my way out. And will you look up there! High above the ladders, almost out of sight, there is a young woman in a purple frock. She is in obvious distress. She calls out to me. Her flame-red hair cascades around her face, and then blows backwards. Which is bizarre, because there is no wind to speak of. Now she screams out, the same word over and over again. The word is help. Her cry is too theatrical. She has a big nose, like Princess Diana, or Pete Townshend. I am not very interested in her. I am much more interested in the beer. It believe that the beer is stored in big wooden barrels, stacked up in strategic places, and seemingly too heavy to be manhandled. But I am able to pick up any barrel I like, magically, without a problem, because I am unnaturally strong. And I am very, very hairy, from tip to toe. If I was once Pacman, now I am the mighty Kong.

It has been many years since the viral invaders arrived from the Far East. The Space Invaders. At first the effects of their invasion were only faintly amusing, but then they grew rather attractive, and strangely exciting, and eventually they became quite addictive, even all-consuming. But as with all invasions, their glamour grew dull and they eventually lost their grip on power and faded into folk-memory. Recently, my domestic patterns have been disrupted, just like everyone else's. I have been procrastinating. I have been clearing out the cupboard under the stairs. Which is how I came across this old crate that has been gathering dust for longer than I can remember. Near the top of the crate there was a sleeping collection of very old videogame cassettes, many of which I had published myself. And beneath those old games there were some vintage machines in their original boxes. Once I'd worked out which of their black power supplies went into which of their grubby little holes, they sprang back into life to display crude blocky graphics on their silly little screens. It's been decades since I played Pacman, or Tetris, or Donkey Kong. And the last time I played Space Invaders, silly haircuts were compulsory and Margaret Thatcher was driving around in a tank. When this shitstorm is over, and when I am able to go free-range again, I wonder how long it will take me to forget about all the ghosts in all the corridors from all those bygone times. As for the flame-haired damsel in distress, I remember her name clearly. Her name was Pauline Daniella Verducci Lady Louise. She was less than an inch tall. She was a drip. The beer was virtual. It still is.

Jeeni Creator, Mel Croucher - badly in need of a haircut

Click HERE to visit or return to jeeni.com

12
Oct

Jeeni crowdfunder success!

Fantastic news! Jeeni has reached its funding target and is now fully funded. Thank you to all our investors for helping fund the wonderful artists! We are delighted that so many investors share our vision. It's been a very happy, valuable experience, and our heartfelt thanks goes out to every one of our investors for making it such a success. You have been brilliant. Thanks too to Crowdcube for all their help. As for Team Jeeni, we've been working seven days a week since the start of the campaign, so tomorrow is a day of rest. First thing Monday morning our expansion and scaling up begins, on plan, on budget and on schedule. Thank you all for your enthusiasm, your sanity checks, your due diligence, your discussions, your pledges and your support in helping us make it happen! Here’s to a better future for online entertainment, Mel Croucher and Shena Mitchell, Co-Founders, Jeeni

25
Aug

Ready for Victorious 2022! by Holly Tarrant

  This Bank Holiday weekend is the hotly anticipated Victorious Festival, a staple of the summer festival season that has only grown in size since it’s humble beginnings. And here at Jeeni, we're all ready, willing and able. Starting out in 2011, Victorious has grown to great heights, and has made Portsmouth a beacon for music-lovers during the summer. During the 3 days of the festival, ticket holders get exclusive access to Southsea Castle, Southsea Skatepark, the D-Day Museum to name just a few. With huge headline artists like Stereophonics, Paolo Nutini and Sam Fender, Victorious caters for all, and for those who prefer  undiscovered musical talents such as those found at Jeeni.com, head down to the Jeeni sponsored People’s Lounge stage where acts such as local talent Portsmouth Radar, Nayana, Martha Eve, Beatroot, Creature. and Zed, The Dreamer will be performing the gig of their lives. Prefer something a little more child-friendly? CBeebies’ very own YolanDa’s Band Jam will be joining the festival in the Victorious Kids Arena, alongside the Go Jetters, Fireman Sam, Octonaughts, and Baby Shark. There are many fun activities to occupy little ones with bouncy castles, the colouring tent, the Southsea Skatepark Mini Wheelers and Pop Kids, as well as a full size circus to name a few. Victorious is proud to donate a percentage of ticket sales to many charities including Jeeni ambassador Ellie Milner’s foundation Arms Around The Children, a wonderful charity dedicated to providing children who have been diagnosed with HIV and aids with the love, care and support they so desperately need. Victorious festival will run on 26/27/28 August 2022. Buy tickets for Victorious at www.victoriousfestival.co.uk/.  

05
Jun

6 of the best music related sites and blogs

We have been scanning the internet and asking members what they think are the very best music-related sites and blogs. Basically, what's hot and what's not! Our choices may well differ from yours, so let's have the debate. Many things have changed in recent years and will change at an even greater pace now. With online streaming services we can enjoy our music for free or a low cost. So let's get started with the ones we love. We love Vampr. Vampr is an app that helps you discover, connect and collaborate with fellow musicians, the music industry and music lovers alike. Vampr stats show 33,798,736 swipes and 5,017,135 connections made in 198 countries worldwide. Pretty impressive stuff, so check them out here. https://vampr.me/ We also love Pitchfork. Pitchfork has some awesome features such as best new music, and we really like the music reviews. The writers seem to be in the know and very much "thought leaders" in the music industry. They are continually updating the website with the latest information related to the music industry. Unfortunately one of Pitchfork's main features is that they have their own music festival, this year to be held in Berlin which would have hosted over 40 bands across three different stages, but now cancelled. Check out Pitchfork here: https://pitchfork.com/ We also love Hypebot. Hypebot is one of the most well-known online music sites in the industry, and there is good reason for that! This site is updated very regularly so you know you are getting all the latest information possible. They also cover other areas such as “Music Tech”, “DIY” and “Charts”. You can also sign up to the Hypebot newsletter to get the daily lowdown on everything happening straight to your inbox! Hypebot covers a wide variety of topics in the music industry, so no matter what you are looking for, you’ll probably be able to find it here. They also have a charts section where you can filter by “emerging artists” or “established artists” as well as the country and city. And of course you can play artist tracks. Check out Hypebot here: https://www.hypebot.com/ Our next site is Your EDM, dedicated to Electronic Dance Music. Everything you need to stay up to date with the latest in this music genre can be found here. This includes all the latest news as well as featured articles and sub-sections/ genres of EDM, like house and bass. On this site you even have the ability to download free songs, from a variety of different artists trying to make a name for themselves in the industry. All the different sub-genres are listed on the site as well, so even if your taste is really narrow in EDM, you can still find some great information. New info is updated almost daily. Make sure you follow them on social media as well, so it is even easier to get updated on the latest information. Check out Your EDM here: https://www.youredm.com/ Next on our it's-gotta-be-hot list is All Music. All Music doesn’t really have as much news on the music industry as the others listed here, but their focus is mainly on providing information in new music and helping visitors discover their next obsession. They also provide recommendations if you create an account, and once you have rated albums, you will get recommendations on what to listen to next. They cover music from all common genres including pop, rap, electronic, classical, blues, country and more. They provide an in-depth review of all the latest albums and give options on how to stream the tunes, if you want to. There are three different ratings available to view, “All Music Rating”, “User Ratings” and “Your Rating” so you can have a more detailed view on what people think about a particular album. Check out All Music here: https://www.allmusic.com/ Last but not least we love Jeeni. Jeeni is a new platform that we are developing for Independent Musicians and Performers and is in beta testing phase. JEENI is a multi-channel streaming service for original and unsigned talent. Jeeni provides a showcase for musicians and performers to put their talent in the spotlight, giving superfans the power to make them stars. The Jeeni promise is to treat their creative talent ethically, fairly, honestly and with respect. Most importantly Jeeni is committed to – No hype. No adverts. No rip-offs. No Fakes, and making sure that the artists get 100% of their direct sales. Jeeni is presently looking for beta-testers to help us improve the site. A beta-tester simply registers for a FREE account, then designs their own showcase by uploading their music and videos and give us feedback on their user experience. Please contact Shena@jeeni.com or call 07703567196 if you are interested and want to find out more. Check out Jeeni today: https://jeeni.com/ That's all Folks!