Jeeni Blog

Helping the next generation of talent to build a global fanbase

My Lockdown A-Z Happiness Manifesto – Why imagination, creativity and gratitude can be a cure for all.

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My Lockdown A-Z Happiness Manifesto – Why imagination, creativity and gratitude can be a cure for all.

By Sammie Venn Jeeni's Official Writer, Columnist and Blogger.

Here at Jeeni.com we celebrate and support all musicians and performers, and poetry has its own dedicated channel for artists and performers to showcase their work and earn 100% of their sales, ticketing, merchandise and donations. Jeeni returned to Crowdcube to raise more funds for helping new talent and has already raised £93K, our target is £100K and we have 27 days to go, so we are likely to overfund, which is just amazing. Thanks again to all our wonderful investors. If you want to see our pitch click HERE.

Today we showcase Sammie Venn as a very talented and creative writer.

I have always been fascinated by the power of the human imagination: the capability of the brain and its capacity to unlock a unique world for every person on the planet. Our thoughts are as unique as fingerprints, so powering up the hippocampus to unravel the labyrinth of our minds can be even more challenging when we are physically isolated from those we love and care for.

Lockdown has given us all time to think, sometimes overthink, and evaluate key priorities. These thoughts are often fear-based and at other times they are fuelled by excitement and possibility. At the beginning of COVID-19 I had a long list of ‘lockdown goals’ that I wanted to achieve. I thought I would be able to use the time efficiently to compartmentalise my life, throw some order at the chaos and come through the other side a more polished version of myself. Of course nothing ever goes according to plan. Therefore it felt like the right time to seize the day and further the knowledge and understanding of the human mind, body and soul. The relevance of which resonates even more after being catapulted into a matrix that can only described as something akin to Aldous Huxley’s ‘Brave New World’

Hermann Hesse, German-born Swiss poet, painter, novelist and writer wrote:  “I have been and still am a seeker, but I have ceased to question stars and books. I have begun to listen to the teaching my blood whispers to me.” His works explore how an individual searches for authenticity, spirituality and self-knowledge.  Unsurprisingly, he won the Nobel Prize for literature in 1946 and has been a real influence when it comes to deciphering principles relating to what education means to me.

Kindness, hand in hand with knowledge, is key in my happiness manifesto. September has always been my favourite time of year, a throwback to academia. However online courses in every arena conceivable have become the new normal. We have been unable to sit in classrooms or studios with our fellow peers, so zoom has become the portal for the education of the masses, including our children. The upside is that teaching has become readily accessible and certainly not restricted to certain times of the year. We can learn in the comfort of our own homes, in our pyjamas, with a cup of tea, glass of wine or even sat in the garden.

However education is not just about studying for an end goal, its about embracing all that surrounds us, what our culture has to offer and the lessons that we can learn from that. Music teaches us how to express our emotions, whether that is through song writing, performing, dancing or just singing in the shower. We can develop our understanding of life’s twists and turns on a completely different level. The world of music teaches us not just about love, lust, happiness and passion but also about the bonds we have with our fellow human beings. It also lectures us on history, politics and sociology. Music is a platform that enhances our understanding of the world in a magical way, we remember song lyrics, we remember nursery rhymes, we remember the chants and hymns of our ancestors. We learn to come back to ourselves through the power of sound.

My education in lockdown encompassed all these salient points. I reconnected on all levels with my hearts centre and created a lockdown happiness manifesto, which by and large I have managed to stick to. My A-Z goes something like this:

Click HERE to visit or return to jeeni.com

30
Nov

Discover New Talent with Jeeni

Jeeni’s prime goal is to bring attention to artists that deserve it and luckily for you, Jeeni is crawling with them. Jeeni has over 100 channels of styles, genres and artforms for you to explore and archive for your enjoyment. Anyone and everyone can create and share playlists from all of the channels that we offer and it’s absolutely free to sign up.  Jeeni’s artist liaison team is always on the lookout for emerging talent to add to the marvelous melting pot that is Jeeni. Become fanbase pioneers of fresh, electrifying and original artists looking to share their craft with the world.   As you surf the seemingly endless library of talent on Jeeni, you can be assured that the artists you explore and enjoy are a part of an entirely ethical and supportive platform that lets artists keep 100% of profits made and have complete control over their creative property.  Finding talent on Jeeni couldn’t be easier, simply choose a channel that interests you, from ambient, to death-metal, to slam poetry and begin unearthing Jeeni artists and their craft.  If this progressive and exciting mission of promoting artists and helping them gain a worldwide fanbase interests you, we’re currently hiring so that Jeeni can expand its reach and effectiveness.   We are currently offering the roles of Sales Executive and Senior Developer as a part of the governmental Kickstart scheme and these roles are for those between 16-24 and on Universal Credit.  We are also offering a sales internship for university students trying to get experience during their education.  For more information, visit: https://uk.indeed.com/jobs?q=jeeni&l&vjk=a9b44f31a3321877  We look forward to hearing from you! 

06
Jun

Never too late for Jeeni!

by Mel Croucher I was a young man living in Stockholm. It was the summer of 1969 and I was flat broke. I had the clothes I stood up in, a diploma in architecture and a kazoo. I was too shy to be a busker, so I invented pay-on-demand live-streamed entertainment. I became a human jukebox. I got me an abandoned cardboard box just about big enough to hide inside, and I cut a horizontal slot near the top for my media input/output. Below the slot I punched eight holes to act as the graphic user interface. The reason there were eight holes was because I only knew eight songs, and I scrawled the song title alongside each hole. The idea was for passers-by to provide me with digital input commands by sticking their finger through the hole of their choice, and I would give them a short rendition of the selected song on my kazoo. As a token of their appreciation they would reward me with loose change dropped through a small vertical slot labelled Thank You in English and Swedish. It was very hot squatting inside that box. So here we are, more than half a century later, and the music industry should be in crisis. As a result of the pandemic, artists and musicians have seen their venues close down, festivals cancelled, tours abandoned, and wary audiences slink off to go online. The new normal for live performers should be that they are well and truly buggered. But I am delighted to say the very opposite is true. The new normal has revealed that the traditional models for the entertainment industry were a hoax. All those record labels, agents, managers, ticketers and merchandisers were a bunch of parasites. Half a century later, the new generation doesn't even need a kazoo and cardboard box to squat in for a live performance. They've got smartphones. And they don't need to rely on passers-by to busk at. They've got a global audience, thanks to utilities like Soundcloud, Tidal and Jeeni. Even on Facebook we have the facility for interminable live broadcasts of self-indulgent shite from the box-room. And I'm not just talking about singers and musicians. The same applies to actors, dancers, poets, voiceovers and kazoo virtuosos. There are more independent artists than ever before who have been able to break into the mainstream without any support from a lousy label, a poncy publisher, a suffocating sponsor, mingy manager or arrogant agent. This is an entertainment revolution, where digital distribution, streaming platforms, social media and online marketing tools have changed the way artists perform their work and reach out to fans. By cutting out all the spongers, an independent artist can suddenly enjoy a number of important advantages. To me, the most important is that they now have 100% complete control over the direction of their music, spoken word and creative work. They also have full control over distribution, marketing, artwork, merchandising, deadlines, gigs, ticketing, prices, schedules - in fact all of those affirmative decisions about their creative vision. But it's not just about control. The new normal means that independent artists can keep 100% of all the profits generated from sales, streams, licencing deals, merchandise, and small change dropped through cardboard slots. The reason they can do this is because without the parasites they own all their own stuff. Independent artists own the master rights to their creative work, which means they also have the freedom to negotiate licensing, streaming and publishing deals, and they don’t have to worry about shyster contracts, expensive lawyers, and signing over their rights. Of course the parasites are not going to give up without a fight. Book agents, publishers, distributors and publicists are still clinging on, years after it became obvious that nobody really needs them now that anyone can self-publish in the digital age. In the music and entertainment industry the leeches will still argue that they are vital, even though they already know they are dead. They will keep trying to treat artists like idiots and tell them they don't have the money for mastering, or production or touring or merchandise. Which is a lie, because if artists don't have to pay the leeches then they will save the money. Artists will also be told that they have a limited network of fans and contacts, whereas organisations and labels have access to big fat fanbases and red hot connections with professionals, promoters, booking agents and media. This is an even bigger lie, demonstrated by the fact that even a no-hoper musician like me has a Facebook network big enough to fill The Royal Albert Hall, including the bogs, with or without social distancing. The biggest problem I can foresee in this brave new world of independent entertainment is lack of discipline. Put simply, if creatives were once prepared to rely on a bunch of parasites and leeches, they must now learn to rely on themselves, and that involves actually getting down to some hard work and doing stuff, irrespective of whether or not they have oodles of native talent. Desperation and hunger is an excellent motivator, so I invite the independent artists and performers of the new normal to get hold of their own electronic cardboard box and give it a go. And above all, don't forget to have fun while you're about it. Mel Croucher is the founder of the UK videogames industry, and writer of the most widely-read, longest-running column in computer journalism. He is the founder director of Jeeni and owns a black T-shirt. Click HERE to visit or return to jeeni.com

03
Mar

Artist Focus: Nnaomi

Describing her own music as “euphoric, experimental and nostalgic”, Nnaomi is paving her own exciting path in the RnB and neo-soul corner of music.  Portsmouth based Nnaomi has been an essential Jeeni artist for some time now and has most recently added her newest single, ‘Hate Me’ to one of Jeeni’s most rapidly advancing and growing channels, RnB (https://jeeni.com/channel/all-channels/r-and-b/). “At just over 2 minutes long, 'Hate Me’ still manages to progress so organically and timely; it takes its time to set the pace and tone of the story told in the lyrics. At the climax of the track, it feels like Nnaomi’s painful memories begin to swirl more unstably around her head as samples and synths begin to distort, warp and spin around the stereo space. These flittering pieces of audio eventually start to drown out Nnaomi’s voice, painting a tragic image of her thoughts and guilt becoming overpowering and too much to process.” Check out the full review of ‘Hate Me’ here: https://jeeni.com/blog/nnaomi-hate-me-single-review-blog-jeeni/   This newest track promises a lot from Nnaomi and if her short collection of singles says anything at the moment, it’s that she can deliver on them all. Nnaomi describes her singles as “little stories”, “I say this because the songs I make come from my real emotions and real experiences, the beats I choose actually bring emotions and thoughts out of me I feel like I suppress because I’m surprisingly not very good at talking about my feelings, so instead I put it in songs. It’s the easiest way for me to express myself”. From this analysis into her own work, it’s no longer a mystery as to why so much emotion is contained in tracks like ‘Like Me’ and ‘Hate Me’.  Mental health, and processing emotions healthily is certainly a recurring theme in Nnaomi’s work, as she explains, “Something that inspires me is my own ability to take advantage of the fact that sometimes my emotions are intense, finding a way to execute it in a healthy way has been amazing because I’m so used to bottling it up, which wasn’t beneficial”. Besides from her methodology in utilising emotions as a key inspiration for her work, Nnaomi’s has some specific masters in the alternative RnB genre to thank for her curious and adventurous creative tendencies. Progressive soul artist, Frank Ocean is a major influence for Nnaomi, as is modern neo-soul singer, SZA.  When asked about the similarities in the titles of ‘Like Me’ and ‘Hate Me’, Nnaomi noted that the connection was both coincidental but likely sub-consciously intended at the same time, “I wanted to portray my mental state in a way that was artistic. “Like Me” was written when my views and thoughts on certain things were hopeless and reminiscent. “Hate Me” is like the healing sister. The one that’s accepted the way that “love” and its experiences can sometimes change you for the worst. A much more self-aware and grown-up outlook on love and how to deal with it”; a poignant and layered insight into this partnership of singles.   Nnaomi hints at longer projects in the future, however she's currently happy “taking it one step at a time” with fantastic singles like ‘Party’s Over’, ‘Like Me’ and ‘Hate Me’. She’s also excited to arrange more live shows this year as restrictions are the lowest they’ve been in years.   Follow Nnaomi on socials to stay updated on what she’s working on:  Twitter: https://twitter.com/nomesm_   Instagram: https://www.instagram.com/naomim_0/   Check out Nnaomi’s showcase on Jeeni: https://jeeni.com/showcase/nnaomi/   How can Jeeni support artists like Nnaomi?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  artist biography • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.