Jeeni Blog

Helping the next generation of talent to build a global fanbase

Single Review: Gohan by DarkStarGraver

/ By Doug Phillips
Single Review: Gohan by DarkStarGraver

DarkStar’s newest single, ‘Gohan’ fully showcases his capabilities of structuring melodic hip-hop bangers, complete with ear-worm hooks, rumbling sub kicks and impeccable vocal production.  

Tracks like these are dangerous because you hear it once and you’ll be hearing it all day long. In DSG's newest teaser single, a delicate flamenco guitar provides the moody, minor chord progression, enforced by the sub bass kick drums. Production value like this is that what you’d expect from an act with DefJam or TDE, not a self-releasing rapper.

DSG uses a vocal effect here on 'Gohan' that has proved to be a massive crowd-pleaser before, on ‘CodeRED’ from last year’s ‘Burning Bridges’ EP. The rich harmonies and multitracking heard in the choruses on ‘Gohan’ is something that his voice takes to particularly well. DarkStar certainly isn’t scared of his own vocal capabilities; a confidence that really makes a difference on the mic. 

Last week, DSG disclosed some of his most prominent influences to Jeeni for our Artist Focus which included names like Tyler, The Creator, Skepta and OutKast. However, DarkStar’s sound doesn’t really seem to line up with any of these artists, at least not on a surface level. Perhaps it's the mindsets and lyrical tendencies of these artists that resonates with DSG because in actuality, DarkStarGraver is really paving his own path in the world of hip-hop, a path that truly, justly deserves so much more attention, appreciation and worldwide respect.  

And to think that this is DarkStar’s genesis, his early work, and he’s operating at this level of skill and artistic understanding, it is so exciting to think what’s ahead for this artist’s career. 

'Gohan' was released with a vibrant and psychedelic music video that emphasises the bouncy and contagious tone this single sets. As the track ends, DSG fades in the artwork for his new album, "Over The Bridge & Far Away", set to be released this Christmas Eve. With singles like these teasing the contents of this upcoming project, you can't help but get excited for the release of DSG's debut album.

Check out the 'Gohan' music video now on Jeeni: https://jeeni.com/darkstargraver-gohan-official-music-video/

How can Jeeni support artists like DarkStarGraver?  

JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  

• We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  
• We empower our audience and reward them every step of the way.  
• We promise to treat our members ethically, fairly, honestly and with respect.  
• Access to artist liaison and a supportive marketing team 

Check out DarkStarGraver’s Jeeni page: https://jeeni.com/?s=DarkStarGraver 

06
Jun

Meet The Curators Behind Spotify Playlists - the A and R Dictatorship

Landing on an official curated Spotify playlist is for many artists a holy grail. To provide some insight, we hear from a Spotify editor about how they find the songs which eventually make the cut. Spotify seems to be the opposite of Jeeni, where the process is democratic and those artists that start trending are based on real votes, and whilst technology has moved on they are still in the dark ages where their music is still decided and dictated by A&R agents. And unlike Jeeni.com, with Spotify if they don't like the look of you, then you're not coming in! Guest post from Spotify for Artists by Khalilia Douze A Spotify editor explains how they discover songs to include in their curated lists. Being added to a Spotify playlist remains the dream for most emerging artists, as it exposes their work to some of the most-clicked on playlists in the world. But for many musicians and their teams, the behind-the-scenes process still feels shrouded in mystery. While there’s no formula for scoring a coveted slot on Pollen or RapCaviar, there is rhyme and reason to how the massive team of editors curate tracks. We spoke with one Spotify staffer, who helps oversee R&B playlists such as the genre flagship Are & Be, The Newness, Soul Coffee, Soul Lounge the Black Lives Matter playlist and more, to learn about their process and tips on how musicians can stand out when pitching unreleased music through Spotify for Artists. Spotify for Artists: What strategies do you use to curate playlists? The strategy is based on the playlist itself. Each has its own hypothesis, theme, or audience that we’re thinking about. If it’s one of the genre-specific playlists, like Are & Be, that’s the home for the current, biggest songs in that space. The Newness is new releases or developing artists. Chilled R&B, Soul Coffee, those playlists have a mix of current and some legacy and catalog artists. It really all depends on what the goal of the specific playlist is. What are you listening for when you’re curating? I’m listening for lyrics. I’m listening for melody. A lot depends on the playlist itself, and sometimes that’s the filter that I have. When I’m listening, [I’m like] Oh, this song would do good in this playlist or, This song could fit here for this moment. A lot of it is based on the audience. You have the specific genres, but then there’s a lot of cases where those lines are blurred. The instrumentation and the beat can determine an audience, so [we think about] where we believe the audience is for that particular song. Does song length play a role in how you’re curating? It depends on the playlist. Soul Coffee is more of a relaxing [vibe]. In our minds, that’s one of those where you would just get up in the morning and that’s what you throw on while you’re getting ready, eating breakfast, or reading a book on Sunday. I know that the people will just have it on, so that playlist has a longer time spent listening as opposed to the flagship, Are & Be, and The Newness. For The Newness, when people are listening to that or one where it’s developing artists and new releases, that’s more about discovery. People may not spend a lot of time listening to that playlist—it’s about skimming and seeing what’s out. Can you walk me through how you use the submission tool to discover music? Labels pitch to us every week. We’re able to get their submissions through there, but they also communicate with our Artist Label Partnership team. We’ll talk to them [about] what their plan is for their priorities. There’s a ton of music—it’s countless. That’s pretty much the majority of Mondays and Tuesdays, listening to the pitches that come in for that week. It goes to our whole team. We listen to everything. The rest of the week is updating the playlists and finding the space for them, reviewing what songs are already in the playlist, looking at the performance, and things like that. When it comes to tags in the submission form, what advice do you have? People should be as specific as possible and fill out every single thing to make sure it goes to the right people. Different editors might have different filters to differentiate. I’m listening for if it’s a cool song first and foremost, but past my opinion of it, do I know if there’s a home for it? It’s about being able to find it and [seeing] where it can fit. I’ve seen entries where it would literally just be the artist name and their title—that’s how it gets lost in the abyss. We’re not omnipotent, so we don’t know what we don’t know. Are there any rules about how many times an artist can be playlisted? No. Every curator is different and has [their] own philosophy on what songs are in a playlist. There’s no concrete rule. Click HERE to visit or return to jeeni.com

02
Dec

Artist Focus: Ariana May - Singer, Songwriter

Ariana May is a 16-year-old British singer-songwriter whose classical training in piano and singing from an early age has culminated in a deep love of composing and performing. Her style is a pot-pourri of alternative, pop, indie, rock and folk music. Ariana has a wide compass of influences: ranging from Kate Bush, Supertramp, AURORA and Birdy to Johannes Brahms, Leonard Bernstein, Michael Legrand, John Barry and Justin Hurwitz.  Her passion for musicals and film soundtracks has led her to work on writing and orchestrating her own musical based on a classical novel, set in modern-day. Loving poetry so passionately has made her profoundly invested in writing metaphorical lyrics to help portray the emotion in her songs.  Ariana May’s aim is for her songs to move people and to help free their trapped emotions.  “Express yourself honestly and without any inhibitions” is Ariana May’s motto. Suffolk Bay is Ariana May's debut single, a highly nostalgic song about reminiscing over a romance that never even happened. The synergy between the wistful tune and the crashing waves will unlock your forgotten memories.  You can watch our full interview with Ariana May here: Ariana May Inside Story Interview. Where she talked about her influences, inspirations and how platforms like Jeeni are helping artists like her to promote their work to a wider audience. Check out Ariana’s Showcase at: https://jeeni.com/showcase/arianamay/

06
Jan

Artist Focus: Khole Baldeo

We are very excited to introduce Khole Baldeo, one of the next great artists to come out of the Caribbean, and more specifically, the Island of Grenada. She is an extremely talented singer, performer and songwriter who has created a real name for herself on her island, and she’s now set her eyes on international success. Having seen her perform in person I can say she has an incredible voice and can attract the attention of an audience with ease. Her electric, unforgiving nature during performance is a brilliant sight and you can only admire the clear love and dedication she has for her craft.  Her following has been eagerly awaiting her new journey in music, as she like many artists prepared to elevate her career to the next level. Having opened shows for notable artists such Buju Banton and Sizzla Kalonji, she took time to find her own new unique sound. Having previously been more of a Soul singer, she has found her calling in ‘Island Pop’. The genre is a clash of Dancehall and Pop, often very bouncy and easy to listen to, describing love, life, sex and relationships.  Her debut single ‘Island Girl’, produced by the excellent ‘Exit Daze’ currently residing in Grenada, is a joyful, exciting start to her new voyage. There is an incredible energy about the track, Khole has clearly entertained her past soulful style with her light, loving lyrics while also exploring the fiercer, sensual side of her character in the chorus. The happy-sad nature of the songs story adds a lot of emotion, as she speaks of two people dancing around one another, but feeling reluctant to ‘make a move’ as they are afraid of a bad reaction.   The mix consists of upbeat guitar chords, and a modern pop style beat, with some layering of piano keys, which really encapsulates an Island vibe. Khole sets the tone for the song “Would you run away if I told you I love you, would it make you stay, let’s take a chance”. The light start to the song progresses to a knocking chorus. She tells her audience of this relationship with great detail, creating spicy imagery as she leaves the specifics up to interpretation.  An electric song needs an electric music video and that is certainly the case here. The smooth moves of Khole and her dancers make you feel as if you are this elusive character who she is in love with. There is a lovely mix in the choreography between the joyful, coordinated but careless dancing, and the more seductive side of Khole towards her subject as you get a glimpse of what may be in store.  ‘Island Girl’ is an exciting, jubilant and professional release. We love the vibe that Khole Baldeo has created here, a fantastic start to her new identity. We shall continue to keep you updated on her new releases as there is much more to come!  How can Jeeni support artists like Khole Baldeo? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.• We empower our audience and reward them every step of the way.• We promise to treat our members ethically, fairly, honestly and with respect.• Access to artist liaison and a supportive marketing team. Check out Khole Baldeo’s Jeeni showcase here: https://jeeni.com/showcase/kholebaldeo/