Jeeni Blog

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Spotlight on Children of The Beatles: Acorns and Oaks

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Spotlight on Children of The Beatles: Acorns and Oaks

by Kelli Richards, Jeeni MD USA

Click HERE to visit or return to jeeni.com

Most people are aware that I am (and always have been) an avid Beatle-ologist from a very young age. One of the things I find particularly fascinating is what’s become of the children of the Beatles — between the four guys, they had 10 biological children in total, and all but George also have stepchildren.

I want to keep this blog relatively brief so allow me to share just a few examples to showcase the talents and passions of these amazing renaissance individuals and what they’re doing in the world as part of their legacy (I may well elect to do a more in-depth article at some point covering all of them).

The one I’ve been closest to myself is Julian Lennon (John’s older son) who is the same age as me; I’ve had the good fortune of connecting with him over the years and admire him greatly. Julian is a gifted, multi-faceted man of extraordinary talent, virtue and depth of character. He’s not only an extremely talented singer and songwriter, and a successful musician, but he is also a noted photographer, a passionate philanthropist, film producer, advocate of many amazing global causes, and an award-winning children’s book author.

Just recently I happened to catch an episode of a new cooking show by Mary McCartney who has carried on her mother’s dual legacy of being a noted photographer and a fantastic vegetarian cookbook author, chef and on-air talent. The show did a great job showcasing Mary’s personality, her humor and her charisma — as well as her obvious gift for creating delicious healthy meals.

Mary’s sister Stella McCartney has been a wildly successful leader in the fashion world for over 20 years. Her designs are sought after by some of the world’s most famous celebrities, and her clothes are eco-friendly mindful of the environment. Stella is also a lifelong vegetarian and a passionate animal rights and climate activist.

George Harrison’s only son, Dhani Harrison, is a multi-instrumental musician in his own right, a sought-after film/TV composer, and is among the most tech-savvy progressive technology-minded of the bunch having been instrumental in the Beatles being part of the hugely popular Rock Band video game developed by Harmonix in 2009. He also shares his dad’s passion for race cars.

What’s especially interesting to note is that virtually all of the Beatle children have pursued creative passions whether in music, photography, cooking, fashion, filmmaking, philanthropy — or a combination of all of the above. There’s a whole lot more to share about ALL of these talented individuals, and as I mentioned — stay tuned to this channel — as I’m likely to write more about them in a lengthier article hopefully showcased in a notable publication.

Click HERE to visit or return to jeeni.com

04
Jun

A $0.003 reward?! We’re Twitching at the thought!

Twitch has always been popular amongst the gaming community. It was created initially in 2011 as a platform for gamers to use in order to live stream as well as broadcast live Esports events and competitions and has since retained on average 15million daily users.  With so much more of our time spent online due to the Covid-19 pandemic, Twitch has expanded in regard to what they broadcast and live stream: talk shows are growing in popularity as well as live streamed music to name but a couple.  As the date for the resumption of normality approaches and with it the reopening of concert halls and live shows, one can speculate as to what will happen to those artists that have decided to make use of these live streaming platforms as a source of income.  Twitch users reportedly spend three times as much time on the platform as on Sportify and YouTube so the potential for it to be a very lucrative platform for music makers and artists is what has been looked into by Will Page, an economist who runs Tarzan Economics. He worked alongside various teams in order to understand how live streaming and live music may co-exist in the future. “Live streaming won’t go away when live music returns.” -Will Page In 2002, one of the first music streaming services Rhapsody, offered a $9.99 monthly price which is the same as what we see today for similar music streaming services.  What is provided is also pretty much the same as what was offered in 2002; fans remain largely disconnected from their favourite artists, they are unable to offer direct compensation to creators, and ‘cross-usage’ occurs frequently as a listener is often subscribed to multiple platforms.  “None of the on-demand streaming services that have since sprung up enable immediate engagement, this is a relic of the music industry of old.” -Will Page User engagement is something that both Twitch and Jeeni offer, and not only does it allow the fans to be more involved with the artists they love, but it allows the artists to be fairly compensated, a huge issue which is now being petitioned against by the Broken Record Campaign. See our last blog post for more information and ways that you can support the campaign.  According to Will Page, the typical music streaming model has approached the way in which artist are compensated in one way:  “the platform aggregates all the streaming data and revenues from a specific market and product over a specific time period, divides an artist’s share by that sum, and allocates revenues proportionately. Get 1% of all the streams, and you’ll get 1% of all the money. This has spurred much debate within the industry, as heavy streamers are effectively subsidised by light streamers, or as Quartz controversially put it: Your Spotify and Apple Music subscriptions pay artists you never listen to.” In essence, the modelling simply just isn’t fair, and neither rewards the artists or their fans for supporting them.  The way in which Twitch brings in money, however, varies across three methods similar to Jeeni: Creator Channel Subscriptions, Bits allow users to support creators directly on the service, and advertising.  Will Page made a comparison between creator earnings on Twitch, which average at $0.15 per-hour-per-user, with that of global streaming services at which the rate per-stream is set at roughly $0.003.  By taking the $0.003 per stream and multiplying by 17 (assuming a song lasts 3 minutes this equates to an hour of listening time), then applying an average 20% royalty rate, this results in a creator’s “revenue-per-hour listened” at just $0.01.  My jaw dropped, did yours?  Twitch has proved it can monetise over 10 times better than music streaming, however this only applies to creators’ most loyal fans that tune in on a regular basis.  "If you keep the full $100 of each true fan, then you need only 1,000 of them to earn $100,000 per year." -Kevin Kelly, The Technium, 2008 Do you want to spend hours watching your favourite gamer and at the same time, fairly compensate and reward them for their time and effort? Well of course. What Twitch does for gamers, we want to do for music makers and artists here at Jeeni.  Look out Twitch, we’ll meet you at the finish line. 

13
Dec

Christmas Auction Launched today with Emeli Sande, Beverley Knight, RAMZ, Christian Atsu, Mr Brainwash and more…..

Unique one to one zoom calls for Christmas with top Music Industry experts, artists and a footballer! And more! Arms Around The Child launch their unique online auction with Superstars which ends on Weds 16th December at 9pm.  AUCTION LINK HERE! Grab a unique experience. Bid on an exclusive video performance that has been created especially for the winner of this auction by Emeli Sande. No one else will ever see or hear this recording except you! The Queen of British Soul Beverley Knight is offering a face to face Zoom for budding songwriters and performers trying to get their music heard and forge a career in the music Industry.  Speak to Top A&R expert Nick Halkes on a face to face Zoom. Nick co-founded XL Recordings to discuss your musical aspirations and how best to move your career forward. RAMZ whose No1 single Barking made a huge impact is offering up his time to get on a face to face Zoom call with the winner to chat football and music, he’s an avid Arsenal fan! Top Producer/DJ SHADOWCHILD is offering a face to face Zoom mentoring session ideally for upcoming producers/DJs to learn and prepare for what lies ahead in the music industry. Premiership and International footballer Christian Atsu will have a one to one Zoom video session on football training and coaching tips for young players looking to improve their game. Stop Press! Exclusive Christian Louboutin Handbag just added! Additionally the auction offers the opportunity to bid on Mr Brainwash prints,  Alan Shearer rare Top Trumps signature card, Elton John concert tickets for 2021, a striking and vibrant Giclée print of David Bowie a signed Maradona presentation plaque, exclusive wines, a Star Wars storyboard, weekend breaks and other experiences all wrapped up in this Arms Around The Childs Christmas Auction. All to benefit children look after by Arms Around The Child who are affected by HIV/AIDS, abandoned, abused, orphaned, trafficked and living in child headed households in Ghana, India and South Africa. Help us to help them. Images available please contact  ellie@armsaroundthechild.org  (07801292553)  AUCTION LINK HERE!

10
Mar

Artist Focus: DarkStarGraver – Rapper, Singer, Poet

While DarkStarGraver has a Zambian heritage, he lived in South Africa until he was two at which point, he bounced around the UK from Birmingham, to London, to Scotland and finally at ten years old, found where he identifies most, in Portsmouth. This is where Graver found his passion and drive as a rapper and has “been a Pompey lad ever since.”  With innovative wordplay and masterful creative insight, DarkStarGraver is making an exciting splash in the UK hiphop scene, particularly with last year’s ‘Burning Bridges’, a dark, and impressive debut EP that expertly showcases his range as a rapper, singer and producer. Criminally underrated and unexplored, it’s only a matter of time before DSG blows up.  Like all great artists, Graver grew up surrounded by iconic and memorable music. Marvin Gaye, Diana Ross and Sade all combined to create a powerful and soulful pool of inspirations for a young DarkStarGraver. Inspirations of the past collided with the then-current music landscape of garage and grime as the final push to convince him to start creating his own brand of the music that he loves.  Graver found a particular success with a cut from his Burning Bridges EP, ‘CodeRED’ which holds the key components of a modern hiphop hit; A hard-hitting, adaptive beat, a catchy sung chorus and pure skill on the mic. Graver's 'CodeRed' was last year, a long time on from his first ever beat, ‘Dark Stars’ which kicked off his journey and brand as an artist.  More than just a creative outlet, DarkStarGraver is inspired by artists like Tyler, The Creator and Kendrick for their tendencies towards lyrics deeper than just the surface. “Music is how I vent my most intimate thoughts and feelings, it’s therapeutic to me so I'm typically drawn to music that does the same”.  From Graver’s, ‘Nivana Over DIGITS’ video, it comes as no surprise that earlier this year, Graver was nominated for ‘Music Video of The Year’ by LMSUK’s Portsmouth Radar. DarkStarGraver’s vision is realised vibrantly and clearly in his visuals. Watch now on Jeeni: https://jeeni.com/bcewhactsrxr/  Last year, Respect Magazine said, “DarkStarGraver is one of the most exciting new acts on the UK rap scene” and they couldn’t be more accurate. Graver’s mindset is fresh, focused and inspiring and we can’t wait to hear his next project.  Check out DarkStarGraver’s Jeeni page: https://jeeni.com/?s=DarkStarGraver  How can Jeeni support artists like DarkStarGraver?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team