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Zed, The Dreamer – ‘I died too’ Single Review

/ By Doug Phillips
Zed, The Dreamer – ‘I died too’ Single Review

Charming, layered and dreamy, the latest single from this starry-eyed balladeer might be his most impactful yet. 

With a rich roster of influential artists like Bon Iver, Michael Kiwanuka and Matt Corby, Zed, The Dreamer has a wide and varied well from which he draws inspiration and these influences reveal themselves quite clearly across Zed's young, bright discography. The style of the previously mentioned muses can essentially be reduced to an initial representation of the broad genre of folk music, however, they all individually decide to expand beyond that folk core by enriching it with their own individual styles, experiences and personalities. This is a skill that Zed has adopted in full-effect.

A notable element of Zed’s style is his subtle embrace of lo-fi aesthetics. Before, this has materalised as some unfiltered-out background fuzz in tracks like ‘Comfort (Not Love)’, but Zed's latest track takes this raw, casual sentiment to a further level as he uses it to almost reinforce the heart aching messages that he displays in ‘i died too’. The track whirs to life like a tape machine accelerating to the right speed, instantly giving off a warm, analogue tone to the track. The sudden click to silence after just a second of guitar also contributes to a feeling that this is an impromptu recording, straight from the heart, to the microphone. 

As more elements are introduced, this nonchalant façade crumbles and Zed’s ballad blossoms into a polished and astonishing chorus of love. Intricate and symbolic lyrics aren't needed for the confessional “Baby, I love you” chorus, because the verse has already provided poetic details into the relationship. 

Interestingly, after the first chorus, Zed doesn’t use its natural momentum to maintain the energy, but instead, he brings the composition back down to where we began with an interlude of radio-effect conversational samples and background ambience that replaces the full, lush textures that we just heard over the chorus. Once back down to the ground, Zed’s forlorn vocals begin to slowly levitate the piece once more with the next verse. The second verse consists of simple guitar-tapped percussion, rumbling bass and shimmering chords, all ornamenting Zed’s gentle acoustic guitar and crooning vocals which creates the folk centre of the piece.

The second verse much more seamlessly feeds into the second chorus which now professes the title of the piece, “I died too” in replace of “I love you”. This heartbreaking variation to the chorus is such a clever story-telling device. It’s not often that a chorus is altered to reveal an entirely different side to an emotive narrative, it adds a stunning amount of weight behind an already compelling single. The piece winds down one final time as a more distant and mournful "Baby, I love you" is heard underneath auto-tuned vocalisations and a self-comforting "It's alright, now" repetition. This extended ending at almost a minute long is a beautiful finish to an already unorthodox song structure. A final, pensive guitar chord rings out to finish the piece with one last poignant resignation.

Zed, The Dreamer will be performing at Victorious festival this August (26th-28th) so be sure to check him out if you have tickets!

03
Dec

Weekly Round-Up # 5

The latest news on all things Jeeni, music and entertainment.  BRITs announce the shortlist for the ‘2022 Rising Star Award’  Last year, the shortlist saw a vibrant and colourful shortlist consisting of Coventry rapper Pa Salieu, experimental electropop sensation, Rina Sawayama and finally the victor, Griff, a master in emotive pop songwriting.  This year, a trio of female powerhouses makes up the shortlist, each with a distinct and remarkable display of strengths; Lola Young tends to leave space in her compositions for the raw power and emotional impact of her voice to shine first and foremost, whereas, Bree Runway takes a more bombastic, loud-and-proud approach with her floor-filling hip-hop bangers. Holly Humberstone, perhaps the most known here, seems to combine parts of both Lola’s vocal precedence and Bree’s grandiose and full instrumentals to make well-rounded pop hits.  An exciting and promising collection of British artists, one of which are destined to join the ranks of previous prestigious winners including Adele, Florence + The Machine and Sam Smith.  64th Grammy Nominees Announced Speaking of nominees, the Grammy 2022 nominations were announced last week, featuring both safe and some daring inclusions.  Jon Batise featured all over this year’s nominations list for his uplifting and soulful RnB sound. From record and album of the year to Best Contemporary Classical Composition, Batiste was in total nominated 11 times. At Jeeni, Keithian features a similar sense of joy and jubilation in his RnB style.  Check out Keithian’s page on Jeeni: https://jeeni.com/?s=keithian  Billie Eilish and her producer brother, Finneas also featured across many of the categories this year for their album ‘Happier Than Ever’. Other pop album nominees include Justin Bieber, Olivia Rodrigo, Ariana Grande and Brandi Charlie. Finneas also found himself on the ‘Best New Artist’ category along-side Mercury Award winner, Arlo Parks and cousin of Kendrick Lamar, Baby Keem.  If Jeeni were included on the decision-making process, Ariana May, Marley Blandford and Olivia King would certainly be up for some of the year’s best pop performances and releases. Check out Jeeni’s pop channel: https://jeeni.com/channel/all-channels/pop/  Jazz legend, Tony Bennett features several times for his and Lady Gaga’s moving and nostalgic swing album, ‘Love For Sale’ as a respectable nod from The Recording Academy. Record, album and music video of the year are just a few of Bennett and Lady Gaga’s acknowledgments in the 64th Grammys.  Check out Jeeni’s jazz channel: https://jeeni.com/channel/all-channels/jazz/  Licensing Leaders PPl and PRS Make Promising Action to Improve Progress on Diversity and Recruitment in The Music Industry Tomi Oyewumi has been enlisted as PPL’s equity, diversity and inclusion (EDI) partner as a step in the right direction to influence the industry towards a more diverse and inclusive future. Tomi explains the meaning of true diversity and the impact PPL could potentially make. “That’s not just for race and gender, but looking at other areas such as social mobility. It’s about how that has an impact on what we do at PPL, but also how we can then use that to influence the wider music industry as well.”  PRS hired Colin Campbell-Austin as head of inclusion and employee experience in October. This position is responsible for recruitment, engagement and talent development in PRS. On the PRS website they had this to say about Campbell-Austin, “Throughout his career, Colin has ensured recruitment of diverse talent from all social backgrounds, created first-class inclusive recruitment processes, talent development strategies and leadership and development programmes, with a focus on people, diversity, and inclusion.”  More diversity means more representation and experiences expressed in the industry from all corners, resulting in a more colourful and expressive world of music. An exciting development for the industry indeed.  Splendour in the Grass, Truck and Download; Just a Few of the Recently Announced Summer Festival Lineups  Although governments worldwide are currently assessing the risks of COVID-19 making a much un-welcomed potential come-back, it’s hard not to get excited for the potential wave of epic festivals that we could enjoy in the coming Summer of 2022.  Australian festival giant, ‘Splendour in the Grass’ cautiously released their lineup after many reschedules and cancellations due to COVID. ‘Splendour in the Park’ typically showcases homegrown Aussie talent with UK and USA headliners.   For 2022, the UK corner, features the previously mentioned Holly Humberstone, Liam Gallagher, Tom Misch and headlining the first evening of the weekend is the all-genre virtual sensation, Gorillaz. The American talent includes SITP veterans, ‘Yeah Yeah Yeahs’, New York rock icons, The Strokes and Tyler, The Creator. Australia’s representatives include the new and promising Genesis Owusu, Tim Minchin and Alice Ivy.  Oxfordshire’s ‘Truck Festival’ also announced a star-studded (albeit slightly less varied) lineup for their big weekend in July 2022. Typically featuring an exhibit of the biggest current indie acts with varying levels of something a little harder for those that want it and next year will be no different. The festival promises the likes of Bombay Bicycle Club, Blossoms and Sam Fender alongside the heavier Kasabian, Shame and Dinosaur Pile Up not to mention indie legends, The Kooks.  Continuing the increase in heaviness, another massive festival lineup announcement comes from the legendary Donington Park ‘Download Festival’. Headliners, Kiss, Iron Maiden and Biffy Clyro are joined by heavy rock and metal peers such as Korn, Deftones, Megadeth and Black Label Society in a collaboration to deafen the entirety of Leicestershire next June 10th weekend.  Jeeni News:  Kissing The Flint’s New ‘100 Or Less’ Music Video Success On the weekend, folk-rock act, Kissing The Flint released a dynamic and spirited music video for their equally feisty and powerful new single, ‘100 Or Less’. The video matches the emotional and hopeful message the single holds regarding covid and the arts not getting enough funding. Check out the video now, on Jeeni: https://jeeni.com/100-or-less-kissing-the-flint-official-music-video/  And check out the review of ‘100 Or Less’ here: https://jeeni.com/blog/kissing-the-flint-single-review/  Brand New DarkStarGraver Single Out today, ‘Gohan’ is the newest single from rising Portsmouth rapper, singer and poet, DarkStarGraver. Catchy and bouncy, DSG's newest track is textbook melodic hip-hop. Check it out now. Find out more about DarkStarGraver with our Artist Focus here: https://jeeni.com/blog/darkstargraver-rapper-singer-poet/  Jeeni PCs Still Available after Black Friday Sale!  Jeeni has partnered with Chillblast to bring customers exclusive branded PCs designed for musicians and creatives. Chillblast is the UK’s Most Awarded PC Manufacturer. Find out more about Chillblast here, and discover why Jeeni has partnered with Chillblast to bring Special Edition music PCs with exclusive Jeeni branding. As well as a year’s subscription to the Jeeni Platform with each order worth £85. Chillblast Jeeni PCs are perfect for all musicians and creatives, whether you’re an independent bedroom pop artist or a music producer working on the next number 1 one single. Get the best deal on music PCs with our black Friday 2021 offer. Buy your Jeeni Music PC built and warrantied by the UK’s most awarded PC manufacturer here: https://www.chillblast.com/celebrity-pcs/jeeni-pcs.  Jeeni Is Looking for You to Join Our Team!  We are currently offering the roles of Sales Executive and Senior Developer as a part of the governmental Kickstart scheme and these roles are for ages 16-24 and on Universal Credit.  We are also offering a sales internship for university students trying to get experience during their education.  For more information, visit: https://uk.indeed.com/jobs?q=jeeni&l&vjk=a9b44f31a3321877  We look forward to hearing from you! 

05
May

Artists' rights have been stuck like a broken record, until Broken Record asked for Reform

An open letter was sent to Prime Minister Boris Johnson on the 20th of April, demanding, finally, that there be a reform in music streaming services. Hoorah! We hear you say, but what does this mean? Well, everything that Jeeni stands for, in essence the fair and equal treatment of music makers and artists.  High profile artists such as Sir Paul McCartney, Coldplay’s Chris Martin, Boy George and Jessie Ware, have all signed the open letter and petition asking for a regulator to ensure these actions, in order to make the UK “…the best place in the world to be a musician or songwriter.” The move was spearheaded by the Musicians’ Union and the Broken Record campaign but has garnered more than 150 signatures from famous faces across the UK music industry and the support of over 5000 musicians and fans.  Since the launch of Spotify in 2008, streaming services have quickly become our primary method for listening to music instead of through the more traditional methods of radio and Television. What these streaming services don’t offer however, is protection and fair treatment of the artists and songwriters.  In November 2020, as part of an investigation into streaming royalties, it was found that some artists were receiving just a fraction of a US cent per song streamed and worse, some no compensation at all.  In order for this to change, only small amendments need to be made to the 1998 Copyright, Designs and Patents Act, however the outcome for artists could mean the difference in being able to pay next month’s rent or not as many have unfortunately experienced. At a time when we need to be looking for ways to restart the post-Covid financial recovery, a truly free market would allow a song to achieve greater profits and therefore, as the letter addresses, put more money in the pockets of UK taxpayers which can only benefit our economy.  Fundamentally we don’t want to stop listening to and seeing the artists and musicians we love. When we are able, we want to dance along at concerts, sing our hearts out at gigs and sway to the rhythm that an artist has worked hard to create for us, so why should they not be paid and treated fairly?  We want the music industry to thrive, and it is why we at Jeeni believe that it is so important to do this.  You can support the petition at  https://www.change.org/p/boris-johnson-put-the-value-of-music-back-where-it-belongs-in-the-hands-of-music-makers Let’s make 2021 a great and fair one.

12
Mar

Greetings from Kelli Richards, Jeeni's USA MD

Kelli Richards Greetings from Kelli Richards, Jeeni's USA Managing Director, former A&R Executive EMI Music and an artist superconnector. Mentored by Steve Jobs at Apple, she launched and managed the music and entertainment division, resulting in the birth of global music online, now known as Apple Music. Here she sends greetings for 2021 and an update on her plans and ideas for shaping a path through this, another possibly unusual year. ------------------------------------------------------------------------------------------------------------------- Hi, Greetings! It's our first newsletter of 2021 and I want to wish each of you a happy and healthy 2021! This past year has been a tough one for everyone. I don't know about you but I'm looking forward to a fresh start, exploring new opportunities and renewing my passion for the possible. Be sure to scroll down and read my recent articles which may help you make 2021 the best year ever. Yes, it's possible. Even with the "new normal" we're living in. It's about having the courage to ask for what you want, and the willingness to make changes and adjustments that will support the habits and behaviors that work towards your success not against it. It's about defining what success looks like for you and setting your intentions for the year. It's time to take life off of "pause" and start re-shaping your future. In my work as a trusted advisor, I'm all about working with my clients to transform the quality of their lives. If you need some guidance or support in navigating what's next, reach out and let me know. And, be sure to read the current Client Spotlight article featuring a start-up I've been working with and super excited about, MultiView Media. This platform enables content owners in music and sports to stream historic video content or livestream shows in a multi-camera angle format and has been described as technology that lets the fan be their own director.Stay safe and well,~Kelli The Magic of Asking for What You WantDo you believe you can have virtually anything you want? I do. We all have a magic wand that can help us achieve our desires, but we forget that we do and overlook the power at our disposal to dramatically increase the odds of having what we say we most want in our lives... Client Spotlight: MultiView MediaI'm excited to share that one of the start-ups I've been working with over the past couple of years, Multiview Media, led by founder/CEO Ray Meadham has launched our multi-camera angle streaming platform... Nine Steps to Making Change EasierChange doesn't have to be hard; here are some tips to make it a smoother process... www.jeeni.com www.kellirichards.com