Jeeni Blog

Helping the next generation of talent to build a global fanbase

Artist Focus: Khole Baldeo

/ By Elliot Riley
Artist Focus: Khole Baldeo

We are very excited to introduce Khole Baldeo, one of the next great artists to come out of the Caribbean, and more specifically, the Island of Grenada. She is an extremely talented singer, performer and songwriter who has created a real name for herself on her island, and she’s now set her eyes on international success.

Having seen her perform in person I can say she has an incredible voice and can attract the attention of an audience with ease. Her electric, unforgiving nature during performance is a brilliant sight and you can only admire the clear love and dedication she has for her craft. 

Her following has been eagerly awaiting her new journey in music, as she like many artists prepared to elevate her career to the next level. Having opened shows for notable artists such Buju Banton and Sizzla Kalonji, she took time to find her own new unique sound. Having previously been more of a Soul singer, she has found her calling in ‘Island Pop’. The genre is a clash of Dancehall and Pop, often very bouncy and easy to listen to, describing love, life, sex and relationships. 

Her debut single ‘Island Girl’, produced by the excellent ‘Exit Daze’ currently residing in Grenada, is a joyful, exciting start to her new voyage. There is an incredible energy about the track, Khole has clearly entertained her past soulful style with her light, loving lyrics while also exploring the fiercer, sensual side of her character in the chorus. The happy-sad nature of the songs story adds a lot of emotion, as she speaks of two people dancing around one another, but feeling reluctant to ‘make a move’ as they are afraid of a bad reaction.  

The mix consists of upbeat guitar chords, and a modern pop style beat, with some layering of piano keys, which really encapsulates an Island vibe. Khole sets the tone for the song “Would you run away if I told you I love you, would it make you stay, let’s take a chance”. The light start to the song progresses to a knocking chorus. She tells her audience of this relationship with great detail, creating spicy imagery as she leaves the specifics up to interpretation. 

An electric song needs an electric music video and that is certainly the case here. The smooth moves of Khole and her dancers make you feel as if you are this elusive character who she is in love with. There is a lovely mix in the choreography between the joyful, coordinated but careless dancing, and the more seductive side of Khole towards her subject as you get a glimpse of what may be in store. 

‘Island Girl’ is an exciting, jubilant and professional release. We love the vibe that Khole Baldeo has created here, a fantastic start to her new identity. We shall continue to keep you updated on her new releases as there is much more to come! 

How can Jeeni support artists like Khole Baldeo?

JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.

• We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.
• We empower our audience and reward them every step of the way.
• We promise to treat our members ethically, fairly, honestly and with respect.
• Access to artist liaison and a supportive marketing team.

Check out Khole Baldeo’s Jeeni showcase here: https://jeeni.com/showcase/kholebaldeo/ 

12
Mar

Crowdfunding Prize Draw, Win-Win with #ilovelive

There is currently an event happening, which reads like a memorabilia collector's wishlist. Using the hashtag #ilovelive, a Crowdfunding prize draw is a win-win, for the donation recipients and the prize winners. The event has so far raised over £575,000 and seen 64 Lots offered up by a variety of artists from right across the music world. These lots have now closed but there are still 21 up for grabs, including a DJing gig with Idris Elba, a signed snare drum from Dave Grohl, the original Spice Girls Union Jack Sofa and Frank Turner offering a 'Lifetime' guest pass for two. #ilovelive - Idris Elba The fund was set up by charity, Stagehand to raise funds for the behind the scenes and backstage crew of gigs and live events. Many of these staff are self-employed, so did not qualify for furlough or any of the grants offered. Some have suffered real hardship over the last year due to the effect of the lockdowns on the music industry. #ilovelive - Dave Grohl With the same charitable intentions, Nick Cave and the Bad Seeds have set up their own Crowdfund prize draw. Nick and his band have generously collated over 100 items between them. The items being offered include, signed guitars and keyboards, plus gig tickets, art and gift vouchers. Having been forced to cancel their 2021 tour at the end of last year, the band realised the impact and knock on this would have on their support staff, so felt compelled to soften the blow for them. https://twitter.com/nickcave/status/1362352225780183047?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1362352225780183047%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.nme.com%2Fnews%2Fmusic%2Fnick-cave-foo-fighters-launch-new-crowdfunders-raise-funds-road-crew-2883669 Nick Cave and the Bad Seeds Entrants for both prize draws can purchase a single ticket for £5 and there is no limit on the amount of tickets you purchase. Both draws close in March 2021, so check the sites for details and to hand over your dosh to a great cause. ww.jeeni.com #ilovelive Nick Cave and the Bad Seeds

29
Oct

Weekly Round-up #3

Jeeni's weekly round-up of music and entertainment news. Spotify Free Users Are Growing Faster Than Paid Subscribers A report from eMarkerter suggests that Spotify will hit 41.5 million free users in the US this year. That’s an increase of 9.7% over 2020, and part of a trend that finds ad-supported listeners making up an increased share of Spotify’s platform. If that trend continues, Spotify is expected to have as many as 52 million US-based ad-supported listeners by 2025. Spotify's subscriber base has also grown by 19% year-on-year to 172 million. "Looking ahead: Spotify will hit 52.0 million ad-supported US listeners and 52.2 million paid US listeners in 2025, totaling over 100 million." Radiohead’s Entire Catalog Is Now Available on Bandcamp On Oct. 21, Radiohead’s entire catalog became available to stream and or purchase on Bandcamp. The collection includes Radiohead’s nine studio albums also offers the band’s live album from 2001 I Might Be Wrong, disc two of In Rainbows, TKOL RMX 1234567, OK Computer reissue OKNOTOK 1997 2017 and the upcoming Kid A Mnesia collection. “Today, Bandcamp is thrilled to announce that the full studio discography of pioneering UK band Radiohead has come to Bandcamp. Radiohead have forged a career built on constant change, dreaming themselves up anew with each record, but never getting so lost in innovation that they forget to instill every one of their songs with genuine human pathos.” The announcement by Bandcamp stated Radiohead pulled all their music from Spotify in 2013 “the last desperate fart of a dying corpse.” said Thom Yorke. Although their music returned to Spotify in the following years. What Spotify, Apple and other streaming services want to pay songwriters from 2023 onwards Music streaming services such as Spotify, Apple, Pandora and Google are reportedly proposing lower royalty rates for songwriters to the US Copyright Royalty Board (CRB) for five years between 2023 and 2027. Although not released to the public the rates proposed are said to be the lowest ever seen in streaming history, these companies are now coming under fire for disproportionate royalties. CEO of the National Music Publishers Association (NMPA), David Israelite told Music Business Worldwide “We will be fighting to raise significantly what streaming services pay songwriters, and we will now see with full transparency to what degree Spotify, Amazon, Apple, YouTube and Pandora are trying to cut what little they currently pay,” Music industry 'should support struggling small gig venues'  Greater Manchester mayor and Former culture secretary Andy Burnham, called on the "big players" in music to pay a levy, just as football clubs contribute to grassroots facilities. The Music Venue Trust says 30 venues are at imminent risk of permanent closure because of the pandemic, with hundreds more in trouble. Burnham has said that the music industry should help bail out small music venues that are struggling in a panel with Independent Venue Week. Burnham suggested the music industry adopts a system like Football Foundation. The FA and Government's charity which he helped set up, helps communities improve their local football facilities through football grants. The Premier League and Football Association gave £53m last year, with another £18m contributed by the government. "The industry needs to step up for you, and I think we should be mounting a case to say, the industry has to pay a levy to support grassroots venues, because that is their talent production ground. They are the junior football clubs of the country. That's where the talent comes through." In Jeeni News Jeeni is Hiring! We are currently recruiting for the following roles: • Role 1: Marketing Assistant• Role 2: Marketing Executive (Digital Marketing)• Role 3: Marketing Executive (Public Relations)• Role 4: Jnr Developer• Role 5: Jnr Developer• Role 6: WordPress Specialist• Role 7: Senior Developer• Role 8: Senior Developer• Role 9: Sales Executive• Role 10: Sales Executive• Role 11: Partnership Co-ordinator These are Kickstarter Scheme positions (candidate must be aged between 16-24 and on, or have applied for, Universal Credit. If you'd like to apply for any of the above roles please send your resume to shena@jeeni.com Jeeni's Pick of the Week Our Pick of the Week is Colectiva a nine-piece ensemble exploring the spaces between Afro-Latin music and jazz while reflecting on themes of sisterhood and female empowerment. Exploring the boundaries between Afro-Latin music and Jazz, Colectiva are a unique voice on the UK scene.Read our blog here: https://lnkd.in/en7sSa2CCheck out Colectiva's showcase on Jeeni https://lnkd.in/en7sSa2C New Music Friday In our New Music Friday segment we've chosen to showcase Glasgow based Alt-rock band Respite. Respite blends elements of punk, post-hardcore and pop music, with lyrics and vocals heavily inspired by pop-punk and emo. Having supported acts such as Hawthorne Heights, Trophy Eyes and Like Pacific, the band released their first single “Chemical Sleep” on the 3rd of October and dropped their debut EP “Vol. 1” on 29th of October. Available to stream everywhere right now! Check out their showcase on Jeeni https://jeeni.com/showcase/respite-band/

15
Feb

Artist Focus: Alana Sukul

Stirring together funk, dancehall and electronic ingredients, Alana Sukul is rapidly building momentum with her unique take on modern pop.  Brand new to Jeeni, Alana Sukul has contributed five new tracks to several of our channels due to her music casting such a huge stylistic net. Born and raised in Fulham, Alana is currently studying Popular Performance, Vocals at BIMM, London where she continues to hone her already impressive skills as a vocalist, instrumentalist, producer and songwriter. Only recently, for her more dancehall inspired tracks, has Alana used external talent in the form of a producer to help her capture the tone and intention she has in mind. Aside from that, Alana is a total DIY bedroom pop artist and has done extraordinarily well for herself, particularly with her recent track, ‘Closer’ which currently has over 50,000 listens. Check out Alana’s Jeeni showcase here: https://jeeni.com/showcase/alana-sukul/   The poeticism in Alana’s lyrics is perfect for expressing emotive imagery that plain language simply can’t. ‘Emotions, heavy like water and you let me drown’, this particular line from ‘Healing’ seems reminiscent of the Mexican idiom, ‘blood is thicker than water’ meaning that family bonds are stronger than that of friends or love; the connection between the two adages is especially relevant considering the heart-broken yet regenerative narrative of this stellar track from 2020.  Although it would seem that the double single of the aforementioned ‘Healing’ and ‘IDNYT’ is Alana’s first release, she actually created a since-deleted concept project in college, as Alana puts it herself, “I made my first EP called ‘Genesis’ purely based around the struggle of mental health and how it can take a toll on one person.’   Nobly, Alana decided that the EP could be too honest and beak a project for fans to initially be exposed to, “I decided at 19 to remove the EP since I wanted to become a better inspiration for those who listen to my music and encourage them more lightly”. Ironically however, the ‘Genesis’ project and the creative decision that it inspired still formed her origin as an artist as is inspired her to begin again with a new mindset. This is when Alana began to work on ‘Healing’ and ‘IDNYT’ from her bedroom.  Alana’s broad sense of style is of no surprise when you consider the colourful collection of inspirations that she collected growing up. Motown, soul and hip-hop have influenced a lot of creative choices from Alana, however Caribbean-originated genres literally run through the veins of her more recent singles. Alana grew up with a variety of Caribbean styles thanks to her parents, “dancehall, soca and bashment have greatly influenced me since my parents are from the Caribbean”.  Alana also has an extensive list of artists she looks up to and dreams to collaborate with, “Vocally, my favourite artists nowadays who have impacted me would be Ariana Grande, Jennifer Hudson, Kehlani, H.E.R, Beyoncé and so much more.” Alana specifically credits Korean group, BTS for inspiring more in-depth meaning behind her music and lyrics. The newest track from Alana, ‘Good to you’ is an atmospheric and stunning single and is available on streaming platforms now. Check it out on Jeeni here: https://jeeni.com/good-to-you-alana-sukul/?channel=alana-sukul&rtn=btasc&artist=alana-sukul   How can Jeeni support artists like Alana Sukul?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  artist biography • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.