As the Coronavirus Pandemic directly impacts Songwriters, Musicians and Artists - what can we do to help?

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As the Coronavirus Pandemic directly impacts Songwriters, Musicians and Artists - what can we do to help?

Reluctantly we cannot avoid a discussion about the impact of Coronavirus. Yesterday my son flew to Manilla in the Philippines where there is a state of emergency and where the community will be placed under quarantine for one month. At Jeeni HQ, key personnel have decided to self-isolate and social distance for the sake of our family, our loved ones and the business. It's all become very real, very fast.

I have handpicked some relevant articles for our members, but it's a bit doom and gloom I am afraid.

John Ochoa states: "By now, the detrimental effects of the global coronavirus pandemic on the music industry are loudly heard. Major festivals around the world are postponing or outright cancelling their 2020 editions. This month alone, Coachella and Stagecoach, Ultra Music Festival, SXSW, Lollapalooza Argentina, Treefort Music Fest, Brussels' Listen! Festival and several other major events were called off or postponed. The aftermath has impacted everything from music conferences and award shows—this year's Winter Music Conference, ASCAP Experience, Nickelodeon Kids' Choice Awards and BMI Latin Awards were all cancelled or postponed—while the amount of cancelled national and international tours continues to grow seemingly on the daily.

As the coronavirus continues to spread, so too do its ramifications on the music industry. While industry experts and analysts are projecting that the live concert business could stand to lose billions, the financial fallout is virtually immeasurable at this point". http://bit.ly/2U1EH38

Norton and Denham conclude: "The coronavirus pandemic is scary for many who live on tight margins or don’t have the security of a steady paycheck. That includes independent musicians, venue owners, promoters, and others whose livelihood depends on a thriving and functioning arts and music scene". http://bit.ly/2IMuSAW

The Digital Fix has started a discussion about how we can help? They say that: "We should buy physical CDs or downloads enabling artists to keep the money for themselves. and invite every band/artist to share their music with links to buy". http://bit.ly/3aW501o

But is that enough, surely we can do more? What about lobbying the streaming services that pay artists peanuts. This could be the trigger to get them to offer some real help.

Let's have some positive proposals from this community. Online collabouration instead of face to face rehearsals and jams? How to help our more vulnerable members get through if things get really tough? Over to you.

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05
Jun

Is the virus an opportunity for us to evolve and come out of it better than before?

The industry is being very responsive and coming up with lots of ideas, like allowing artists to keep earning by adding donate buttons on streaming platforms. Some organisations are making grants available, some are discounting their streaming platforms, whereas others are allowing artists and fans to sign up for free. We expect to see many online services partnering with one another to combine their overall membership offerings, such as Soundcloud and Twitch. And we are very interested to see what the major global companies do and how they respond to these new and unknown market conditions. Musicians, performers, artists comedians and several actors are using social media to engage wit their fans like never before. https://www.newsandstar.co.uk/news/18361081.stars-social-media-help-lift-spirits/ Many performers are moving their live show to Facebook Live and while many artists have given lessons before in person, most have never given an online lesson. Since the start of the COVID-19 outbreak, Zoom, a video calling app, has been downloaded 50 million times on the Google Play Store alone according to BBC. https://thriveglobal.com/stories/how-musicians-can-advance-their-careers-despite-covid-19/ Apple Music is quietly making a $50m advance fund avilable for independent labels and distributors, to support the indie sector with vital cashflow during the uncertainty of global COVID-19 lock-down. https://www.musicbusinessworldwide.com/apple-music-launches-50m-advance-fund-for-independent-labels-hit-by-covid-19-impact/ Even famous musicians like Chris Martin of Coldplay, Hunter Hayes, Keith Urban, and Backstreet Boys have already performed or are scheduled to perform online performances as most concerts have been canceled. James Naleski, a musician and social media marketer who’s trained under songwriter Azara and interned under Grammy-award winner Will Champlin, believes this is the perfect opportunity for musicians to branch out and expand their following. When asked about the current situation musicians are coming face to face with, Naleski responded, “Now more than ever, it is important for people, especially artists and musicians to stay connected while we are all quarantined. Various musicians are doing an exceptional job of using their platforms and live videos to relate to their fans. In particular, Hunter Hayes has begun streaming-live high-quality concerts on YouTube to help people stay united.” For most people stuck at home during this time, it’s been the perfect time to finally get back into home studios and produce. Some of the greatest artists wrote masterpieces while in isolation. When The Beatles were coming to an end, Paul McCartney hid himself in his St John’s Wood house in London, where he wrote and recorded his solo album, McCartney, by himself. It was in this period of isolation that he wrote one of his greatest songs of all time, “Maybe I’m Amazed” as a tribute to his wife Linda at the time. Bon Iver wrote his debut album, For Emma, Forever Ago while alone in a cabin. Prince wrote Dirty Mind, Stevie Wonder wrote Innervisions, and Steve Winwood wrote Arc of a Diver in isolation. Tyler Donahue, Founder at Aessential Store states that: "While many creatives are concerned with where their next paycheck is going to come from, others are beginning to take advantage of the forced isolation of COVID-19. By transforming your live shows into Facebook live shows, offering music lessons, and stepping back into the studio for intentional, dedicated production time, you can come out ahead of this virus better than you entered". How practical these ideas are in real terms, only time will tell, and we will keep an eye out for scams, as in this very sad and challenging time it’s inevitable that many will try to profit from COVID – 19, by introducing unethical and downright crooked practices. We are making it our mission to name and shame projects and organisations that are under scrutiny and suspect, and encourage our members to do the same. The Independent Musicians and Performers Community powered by Jeeni is for everyone and anyone creative: musicians, voice-artists, performers, poets, singer-songwriters ... hey, the list is endless. We aim to connect, collaborate, share and support each other, while we have fun and make a real difference. Come and join us today https://www.facebook.com/groups/2529935880656436/about/

04
May

Ariana May - ‘First Love’ Album Review

Ariana May’s first instrumental album is a delicate and stirring collection of piano excellence. Ariana May has been a vital Jeeni member for a while now and has developed an incredibly in-depth and fascinating showcase full of art-pop and remarkable talent. Recently, she has uploaded the entirety of her new instrumental album, ‘First Love’ on to Jeeni. Listen now via Ariana’s showcase available here: https://jeeni.com/showcase/arianamay/. As sweet and melodic her voice is, Ariana’s choice of expressing her compositions purely through her piano means that the structures are much more freeing and aren’t constricted to modern pop’s verse, chorus, verse, chorus, chorus forms. Her musicianship flows almost spontaneously; tempo decreases and increases as Ariana sees fit and phrases are fluid in length and timbre. The titles are excellent tonal suggestions as they act as a sort of starting point of picturing the imagery that Ariana clearly has in mind during both composing and performing these dramatic and theatrical pieces. Ariana May shows a real knack for cinematographic songwriting as it’s not difficult at all to imagine any one of these pieces as a perfect accompaniment for a location-setting scene in cinema. The final track, ‘Parting is Such Sweet Sorrow’ is exceptional, especially considering the tonal balance Ariana creates. A moody left hand mostly mumbles in a depressed, constant rotation of dark notes; meanwhile, the right is desperately trying to sound uplifting and optimistic through bright, ascending melodies and phrases. The two parts feel like two characters that are trying to influence the other to behave more like them at different moments of the piece, showing a vivid internal conflict, hence the ‘Sweet Sorrow’ in the title. The changes between these mindsets are sudden and frantic, a perfect representation of a troubled mind. What’s special about these types of projects is that a breakdown or analysis of these compositions could easily be miles from what Ariana had envisioned when writing it, but the freedom given to the listener with a vague title and complete absence of lyrics allows your imagination to fill in gaps and colour in the compositions with meaning and intention that makes most sense to you; it becomes personal. Throughout 'First Love', Ariana constantly shows an unprecedented level of emotion and control in her playing through her soft and poignant broken chords and melodies. Check out the entirety of this enchanting record on Jeeni: https://jeeni.com/showcase/arianamay/

04
Jun

JEENI WELCOMES JOHN ALTMAN

We are proud and privileged to announce that the legendary John Altman is backing Jeeni as Ambassador and Mentor. John is the musician's musician, composer, producer, arranger, orchestrator, conductor of the Royal Philharmonic Orchestra, instrumental hit-maker for superstars like Bjork, George Michael, Diana Ross, Jimi Hendrix, Quincy Jones, Muddy Waters, Bob Marley, Eric Clapton, Little Richard, Van Morrison - in fact, everyone who's anyone! Check out John's latest video here HERE John Altman

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