Investors flock to back anti-rip-off crowdfunder

Jeeni Blog

Helping the next generation of talent to build a global fanbase

Investors flock to back anti-rip-off crowdfunder

Yesterday's Government report took months to come to a conclusion that every musician has known for years. Performers are getting ripped off by the streamed music giants. "While streaming has brought significant profits to the recorded music industry, the talent behind it sees pitiful returns," said Julian Knight, MP. Now, Her Majesty's Government intends new legislation to give musicians and songwriters the right to "equitable remuneration", but like so many empty promises and good intentions that may be an ambition which proves impossible to deliver.

But there is an ethical alternative to the problem. It's an online app called Jeeni. On Jeeni, artists and creatives keep 100% of everything they earn, and thousands of performers are already on board, with an audience outreach that has grown to over two million. The growth of Jeeni has been so fast that they marked yesterday's Government promises by turning to crowdfunding to expand their capacity to meet demand, raising over £46,000 in a few hours.

Check out their campaign HERE and join the list of supporters and celebrities who are flocking to the cause.

BACK

04
Feb

Daisy Chute, ‘Cradle Songs’, EP review

Daisy Chute’s newest EP consists of three sonic fairytales, crafted with swelling strings, twinkling percussion and her bewitching vocals. Daisy has been an important and keen part of Jeeni by creating and uploading her incredible tracks to Jeeni's folk channel. She was also a key part of Jeeni's artist partnership programme alongside Arianna May. Check out Daisy's showcase here: https://jeeni.com/showcase/daisy-chute/ The opening track, ‘Cradle Song’ is a theatrical piece which expresses an implacable feeling of uneasiness. This tempting and crafty opener is intentionally overcompensated with syrupy amounts of serenity and reassurance as an attempt to calm and lull the listener, “Now, hush”. The near-sinister nature of this track is thanks to the dark guitar notes, rumbling bass and sultry vocals from Daisy that coaxes you further into something that you just might not be able to back out of. Daisy’s voice here utilises the non-sensical melodies heard in the oldest of lullabies and folktales in a hypnotic repetition, which further pushes the feeling of being enticed and convinced. This track creeps along slowly and regularly, like a rocking cot and totally succeeds in lulling the listener to concede to a peaceful, warm state, despite its dark character. Contrary to its name, ‘Melancholy Air’ feels much more sincere and warm than the first track, due to the flittering strings, traditional folk percussion and uplifting plucked string instruments. The piece is medieval and traditional, but brought together and realised in a way that could only be done now. The atmosphere and space given to each instrument is reminiscent of the delicate and sparkly quality that Thomas Newman gives to his motion picture scores such as ‘American Beauty’ and ‘Finding Nemo’. This cinematic essence could be what inspired Daisy to include an instrumental version of the track, focused purely on the orchestral impact and story-telling. The final track, ‘Mary’s Song’ has all of the charm and sentiment of a typical dedicated piece. This is because the arrangement is formed around a specific person and the emotions that that person evokes. As a result, the piece is interwoven with feeling in each instrument and note. Daisy’s capabilities for writing sweet, gliding melodies are utterly enchanting and are showcased quintessentially throughout this dream-like project. Check out Daisy Chute's Jeeni showcase here: https://jeeni.com/showcase/daisy-chute/ Follow Daisy on social media: Facebook: https://www.facebook.com/daisychuteofficial Instagram: https://www.instagram.com/daisychuteofficial/ Twitter: https://twitter.com/daisychute How can Jeeni support artists like Daisy Chute? JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience. • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make. • We empower our audience and reward them every step of the way. • We promise to treat our members ethically, fairly, honestly and with respect. • Access to artist liaison and a supportive marketing team.

05
May

Artists' rights have been stuck like a broken record, until Broken Record asked for Reform

An open letter was sent to Prime Minister Boris Johnson on the 20th of April, demanding, finally, that there be a reform in music streaming services. Hoorah! We hear you say, but what does this mean? Well, everything that Jeeni stands for, in essence the fair and equal treatment of music makers and artists. High profile artists such as Sir Paul McCartney, Coldplay’s Chris Martin, Boy George and Jessie Ware, have all signed the open letter and petition asking for a regulator to ensure these actions, in order to make the UK “…the best place in the world to be a musician or songwriter.” The move was spearheaded by the Musicians’ Union and the Broken Record campaign but has garnered more than 150 signatures from famous faces across the UK music industry and the support of over 5000 musicians and fans. Since the launch of Spotify in 2008, streaming services have quickly become our primary method for listening to music instead of through the more traditional methods of radio and Television. What these streaming services don’t offer however, is protection and fair treatment of the artists and songwriters. In November 2020, as part of an investigation into streaming royalties, it was found that some artists were receiving just a fraction of a US cent per song streamed and worse, some no compensation at all. In order for this to change, only small amendments need to be made to the 1998 Copyright, Designs and Patents Act, however the outcome for artists could mean the difference in being able to pay next month’s rent or not as many have unfortunately experienced. At a time when we need to be looking for ways to restart the post-Covid financial recovery, a truly free market would allow a song to achieve greater profits and therefore, as the letter addresses, put more money in the pockets of UK taxpayers which can only benefit our economy. Fundamentally we don’t want to stop listening to and seeing the artists and musicians we love. When we are able, we want to dance along at concerts, sing our hearts out at gigs and sway to the rhythm that an artist has worked hard to create for us, so why should they not be paid and treated fairly? We want the music industry to thrive, and it is why we at Jeeni believe that it is so important to do this. You can support the petition at https://www.change.org/p/boris-johnson-put-the-value-of-music-back-where-it-belongs-in-the-hands-of-music-makers Let’s make 2021 a great and fair one.

12
Mar

Jeeni - 'Coming Into Focus'

Friday 22 January saw the first of a month long project for Jeeni, as they work to connect directly with their members. 'Coming Into Focus' is a collection of Zoom meetings, set up for Friday afternoons at 2pm, giving performers, artists, writers and fans the chance to relay their user experiences and chat directly to the directors of the business. With music platforms under increasing scrutiny from government committees, as well as their users, now seems the perfect time to meet the feedback face to face. Jeeni's ethos of 'Ethical, Honest, Fair' means they aren't afraid to hear what many are choosing to ignore. The directors' believe their platform can offer a better way for the music industry to operate and have been striving for this for the past 3 years. From an online 'open' invite, the whole of social media was invited to register for the meeting and for a first outing, the take up was good. There was also a quick questionnaire to complete, to give an outline of usage of the platform. Once into the Zoom arena, guests were personally greeted by CEO Shena Mitchell, who gave a short briefing on the company, the reasons for starting the focus group project and it's plans going forward. The attendees were then given the 'floor' to discuss their experiences. 'Coming Into Focus' - Jeeni meeting The group was an international mix of musicians, songwriters and music fans, with their feedback being extremely positive. All were amazed musicians, artists and performers were going to be earning 100% of the income generated by their postings, merchandise and tickets. This was seen as a huge positive against other platform competitors. There were some great ideas coming from the group, which Jeeni is interested in developing further. One of the attendants, a recent graduate of The Songwriting Academy was keen to understand the process of uploading his work, and generating an income from this. Another participant, recently arrived from the Southern Hemisphere to the UK, wants to use the site and the Jeeni network to connect with fellow musicians and music fans. Shena was also told, fans want easy access to new and diverse music, rather than the constant stream of similar tracks which follow your previous choices on other platforms. The next 'Coming Into Focus' meeting is scheduled for Friday 29 January at 2pm. To receive your invite, follow the link and register your details, http://focusgroupjeeni.eventbrite.co.uk/. There is even a rumour Roger Watson, an industry legend and Jeeni ambassador, who has sold over 500-million albums in his incredible career, may join the call! www.jeeni.com

Jeeni Blog