Jeeni a more robust music ecosystem for everyone.

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Helping the next generation of talent to build a global fanbase

Jeeni a more robust music ecosystem for everyone.

The music industry is at a critical inflection point. After years of declining sales and waning fan enthusiasm, the rise of streaming has ushered in a new golden era for an industry that has benefited artists, songwriters, copyright owners, and fans alike. In 2019, streaming was the engine driving revenue growth in the US music industry for the fifth consecutive year.

Download the 2020 Streaming Forward report, featuring the latest updates on streaming’s role in the music industry, how digital discovery is elevating new artists and genres, and what we can expect ahead.

The Evolution of the music industry over the the last two decades has been staggering. The rise of streaming has revolutionized all facets of music, empowering artists and creators by expanding their access to fans, allowing music listeners to seamlessly connect with their favorite songs whenever and wherever they want, and driving new music choice and creativity.

For fans, copyright owners, and creators alike, the positive impact of this evolution has been monumental: with total music stream reaching the one trillion mark in 2019, fans are listening to more music than ever before, and the industry is enjoying a multi-year growth cycle driven by the streaming economy.

Over the next seven years the streaming revolution will only grow more powerful. Fast-forwarding we can expect: Forecasts remain just that of the industry's trajectory in the future. While the impacts of Covid-19 are still being felt, and have undoubtedly impacted the music industry, we can expect streaming growth to continue.

What we cannot forecast is what new music consumption behaviors might surprise us, and new innovations by the streaming services that we have not begun to see. But with growing optimism and increasing inward investment attracted by the streaming-driven hyper growth, the music industry is experiencing boom times – for consumers,
record labels and publishers and most of all creators. Click here to view the 2020 Streaming Forward Report.

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05
Jun

Exploring the Rivalry and Respect between Paul McCartney and Brian Wilson

by Kelli Richards, Jeeni MD USA Click HERE to visit or return to jeeni.com A guy named Jeffrey Stillwell has put together a great video essay focused on the so-called “rivalry” between the Beach Boys and the Beatles; and in particular the relationship between Paul McCartney and Brian Wilson. They were most certainly inspired by each other creatively and each wound up bringing out the best in each other as both are quick to confess. When “Pet Sounds” came out, it blew the minds of the Beatles, and that was a big catalyst to what would become “Sgt Pepper” in terms of musical experimentation — both are still such iconic albums that it’s hard to believe it’s been 50 years since each was released. This video biopic also chronicles the relationship and interactions between Paul and Brian over the decades, and ultimately the deep respect they have for each other —and it’s worth investing the 20 minutes to watch it. There’s also a personal tie for me here in a couple of ways. As a teenager, I was hugely influenced by both groups and in particular the Beatles; I became a life-long Beatle-ologist as a result (as a hobby). It also led me to a career in music & music tech (initially wanting to be a record producer having immersed myself in the techniques of production) — first as young A&R exec at EMI/Capitol, and then when I launched and ran Apple’s earliest focus on music and entertainment during my lengthy tenure there (where among my responsibilities, I had to deal with the fall out of the lawsuits between Apple Inc and Apple Records – the Beatles’ company). I also parlayed that early production passion into being a talent producer of award shows and celebrity fundraiser events over several decades. One of the events I was asked to co-produce was called “Adopt-a-Minefield” in conjunction the with the United Nations. Paul’s then-wife, Heather Mills, was heavily involved in the cause, and she organized these annual events (I believe there were five) featuring Paul and his band, and another major artist. I co-produced the event in 2002; Paul had invited Stephen Stills and Brian Wilson to perform with him — and the event was hosted by Jay Leno. The event took place in LA, and was a high-ticket event; I believe it was limited to 500 in attendance. I had some interesting conversations and interaction with Paul that evening, who was determined to ensure all the details to do with the production of the event were flawless and well-thought-out. For the 500 of us in attendance, it was magical to watch Paul and Brian doing a duet on both “God Only Knows”, a favorite of Paul’s, and on “Let It Be”. It’s too bad it wasn’t taped so it could be streamed. There can be no doubt of the creative genius and respect these two have for each other’s music and as individuals. As a final aside, Paul and Brian were born just two days apart in June 1942; geniuses in good company from the very start! (There’s a cute clip in the video essay of Brian calling Paul on his birthday and singing a verse from Paul’s “Birthday” song). Click HERE to visit or return to jeeni.com

05
Jun

How to Monetise Live Streaming

The Independent Musicians and Performers Community wants to spotlight the fact that as gigs, concerts, tours and festivals are cancelled, musicians and performers will be unable to play in front of significant live audiences for the foreseeable future. Some of our members have asked for advice on what software or streaming platforms to use and how can this community help them monetise live streaming. The monetisation of live streaming is possible in a few different ways. The most straightforward one is via donations, which is pretty quick and simple to set up via PayPal. Having spent a couple of days looking for sound advice and guidance I found this blog which was sent in by one of our members. Fellipe Baldauf, so thanks very much Fellipe. The blog has been specifically designed to serve freelance artists, and those interested in supporting the independent artist community. This includes, but is not limited to, actors, designers, producers, technicians, stage managers, musicians, composers, choreographers, visual artists, filmmakers, craft artists, teaching artists, dancers, writers & playwrights, photographers, etc. Check out the blog, it is very comprehensive and we found it very useful. https://covid19freelanceartistresource.wordpress.com/ I hope you agree the blog is brilliant and not to be missed as essential reading, the writers are non political, non self promoting whilst provide extremely free advice useful lists and links to information on very topical subjects such as: Emergency Funding, International Resources, Best Practices for Online Teaching, Online Platforms, Health and Mental Health Resources, Temporary and Remote Job Opportunities and Events. Example of bands streaming live concerts because of coronavirus include Orange and Gnash. Code Orange drummer and vocalist Jami Morgan told Newsweek that they decided to perform the concert after making every effort to have it happen as planned. He said after all the work put in, the hardcore idols had to do the show at least once. "We need to make two versions of this plan. One: that we could maybe still do this, with the show, because we don't know what's going to happen going forward," Morgan told Newsweek. "Another: we do it empty-arena match style and be the first ones to do it, and try to give everyone the show we've been working so hard on, and turn this negative to at least a little bit of a positive or something enjoyable for people who like heavy music." https://www.newsweek.com/code-orange-gnash-against-me-diplo-stream-shows-coronavirus-1492333 We have just registered to a live broadcast with Vimeo entitled: "How to Plan a virtual event: Vimeo's live production experts tell all". Greg Palmer, Senior Producer at Vimeo states that: "As businesses and organizations shift their in-person event strategies to virtual experiences, Vimeo’s live production team is here to help navigate these changes successfully under tight deadlines. We can provide expert advice on how schools, event coordinators, marketers, and more are evolving their event strategies to optimize engaging live streaming experiences". The broadcast includes: Why live streamed events make sense as a supplement for in person eventsHow Vimeo's virtual package is helping organisations quickly pivot to online experiences Why and when businesses should partner with a third partner production serviceCustomer stories of working with Vimeo's live production team for their virtual event. https://vimeo.com/pt-br/enterprise/live-production-broadcast That's it for now folks, Mel and I hope that you found this useful and share with like-minded people that might benefit. Written by Shena Mitchell and Mel Croucher founding directors of Jeeni.com

17
Jan

Invest in JEENI

Grab your share of JEENI - the ethical streaming entertainment platform. Our new funding round is about to go live on Crowdcube. We've been approved by market-leaders Crowdcube and Seed Legals for our funding vision and due diligence, and our company value has nowgrown from £2.4million to £5million. Thanks to advance pledges from our wonderful Jeeni investors and followers, we've already reached £80,000 of our £150,000 target in less than 3 days. Now we want to reach 70% of our target before we go live, which means we’re likely to overfund with Crowdcube in record-breaking time, just like we have done in our previous rounds. The value of Jeeni lies in our IP and user databases, and here’s where these stand at the start of the 2023.• 4million total audience access across all media.• 200,000 Jeeni artist online followers.• 57,000 Jeeni partner online followers.• 20,000 Jeeni business online followers.• 5,000 registered independent musicians and performers.• 4,000 registered social media champions.• 2,500 artist showcases.• 500 award nominees.We have money in the bank, no loans, no debt, no creditors, no factor-invoicing, and a zero burn-rate. We will use your investment to expand our databases and boost our value for exit by acquisition. We invite you to join in now, before we go live on Crowdcube, so simply email shena@jeeni.com with the amount you’d like to pledge, and she’ll add you to our priority list. We look forward to hearing from you and welcoming you on board!

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