Jeeni Blog

Helping the next generation of talent to build a global fanbase

LOCKDOWN OPERA GOES GLOBAL

/ By Shena Mitchell
LOCKDOWN OPERA GOES GLOBAL

Ten years ago Pete Wyer won the Best Composer Award for his work with the English National Ballet and London Symphony Orchestra. When his celebration concert was performed in Liverpool, it drew crowds of 60,000. But today, because of Covid restrictions, he can't find a venue anywhere in the world to stage his latest work. SPRING STREET is a new opera, composed, rehearsed and performed during lockdown. The multinational stars and musicians have never even met, except on Zoom. But now they are turning the whole situation to their advantage, and Wyer has decided to release everything for free globally, using social media. 

He says, "It's been a very happy experience, and we're reaching out to a world-wide audience far bigger than any performance any of us have ever achieved before." Pete Wyer has teamed up with the Jeeni network, who specialise in putting performers in direct contact with their fans. "If a performer sells one T-shirt to a fan on Jeeni, they can make more in a minute than most performers make in a month from streaming services like Spotify and the rest. Jeeni is run by the artists themselves, and that's what appeals to me." 

SPRING STREET stars Japanese Netflix heartthrob Heday Inoue as The Caretaker, and triple-GRAMMY-Award-Winner Maren Montalbano as The Watcher. SPRING STREET will be premièred throughout the day on Saturday 24th July 2021 on jeeni.com/springstreet and simultaneously released across all social media by a network of thirty-four thousand fans of opera, jazz, poetry and rock music.

contact:

Shena Mitchell

FOUNDING DIRECTOR, JEENI

t: +44 7703 567 196
e: shena@jeeni.com

12
Mar

Kings of Leon Post Teasers of New Material

It's been 4 years since the Nashville rock legends have released any official new material, but this week sees them releasing snippets of new singles. The Kings of Leon have so far posted three teasers of new material over the holidays, which have fans eagerly awaiting their arrival on 7 January 2021. 'Walls' was their last album, which sold over 77,000 units in it's first week. In March 2020, the band shared a live recording of a new song, 'Going Nowhere'  The performance was recorded in their hometown of Nashville and featured only frontman Caleb Followill, on acoustic guitar. It's been a long wait for their fans. The first post was a snippet of the new single, 'Must Catch the Bandit' on 25 December with all the signature sounds of previous Kings mega-hits. “Blame it on the holiday ‘cheer’, but I just feel like sharing,” bassist Jared Followill tweeted on Christmas Day (December 25). @kingsofleon then tweeted ‘the w8 is nearly over’ TEN MONTHS ago. Enough.” https://www.instagram.com/kingsofleon/ On New Year's Day, the second teaser was released, 'Feel The Way You Do' and today, third track 'Dancing in Your Head' has just dropped. These two tracks have a mellow sound with some thoughtful melodies and riffs. The video clips are all be black and white so far, sitting within simple frames and bold graphic type. 'Must catch The Bandit' has already clocked up over 145k views. In June 2020, the Kings of Leon were due to headline the Finsbury Park Festival, their first London performance since 2017, but as with all the summer festivals, the pandemic cause another postponement. Announcing the cancellation in May, promoter Festival Republic said they were 'working hard' with Kings Of Leon to arrange a new show. There are five more days to the official release date of this highly anticipated eighth album, so can we expect a new track each day - let's hope so?! www.jeeni.com

03
Mar

Team Jeeni- 4 months today since Lockdown.

LOCKDOWNThe impact of the pandemic crisis on the Jeeni project continues to be remarkably positive, not least because we have genuinely been able to help hard-hit artists and performers. The decision to open Jeeni for free subscriptions to all-comers in response to lockdown has seen mass sign-ups via our website and online community.  Yesterday, Jeeni returned to Crowdcube to raise more funds for helping new talent. Jeeni founding director Mel Croucher says, “We’re ahead of our original schedule, but there’s still so much more to do. We need to scale our online platform globally now and build our mass artist showcases to hit all our targets, and give our new artists the recognition they deserve.” We have already reached 90% of our target so if you want to see our pitch click HERE. Shena Mitchell, Jeeni founding director, says: "I have never worked so hard in my life, but it's actually been a welcomed distraction. I am fortunate that I have been working from home for many years, so no change there, and fortunate to be living in a house with an office and a garden. Living on my own 24/7 for 120 days has been a challenge. Working with musicians and performers in lockdown has been a massive privilege, listening to music all day and watching magical performances is a treat for me, as up until 2 years ago I was mainly working in academia and public sector fundraising for start-ups, which I loved. But working with Team Jeeni creatives is a dream come true. Most importantly, during this time of lockdown we have been able to reduce the cost of acquisition from £3 an artist to zero, and has again proved the concepts successfully pioneered in our Directors' previous marketing campaigns. We are connecting, collaborating, sharing and supporting each other, while we have fun and make a real difference, and we are delivering well. We now have over 27,000 unsigned artists waiting to be uploaded, with over a 1,000 new artists joining every day. As predicted, once the flood gates opened we would have plenty of content and could easily reach 100,000 videos relatively fast at no cost. However, we need to carefully balance our success against storage and streaming costs and that is why we have decided to relaunch Jeeni as a paid subscription service."  Jeeni aim to raise £100k for 2.4% equity with a pre-money valuation of £4million. Jeeni is needed more now than ever and we have proven that the demand is high. Jeeni Generation-4 will only support 100,000 videos, so we must now embrace Generation-5 as we head for global roll-out. TEAM  We are pleased to welcome five new members to Team Jeeni. Andrea Harding: Social Media. Dedicated to reaching out to new audiences, spreading the word about Jeeni artists, and helping build their fanbases. Sharron Goodyear: Image Maker. Photographer of the Year Winner, Jeeni official photographer for artists, performers, promotions and events, specialising in online virtual shoots.  Sammie Venn: Writer, Columnist and Blogger. Syndicating Jeeni news, interviewing and promoting our members, and spearheading our poetry and drama channels. Louis Mitchell: Video Wrangler. Identifying up-and-coming unsigned musicians, performers and dancers focused on Asian Hip Hop, Grunge and Rap. Lizzie Crow. Popular presenter for the BBC and top commercial broadcasters, and our go-to expert for voice-overs, podcasts, jingles and spoken word channels.  Click HERE to visit or return to jeeni.com

06
Jun

Let the Music Play and Save Our Venues

You may have seen the hashtags going around today #LetTheMusicPlay and #SaveOurVenues. If you were wondering what it's all about, an open letter has been issued. THIS is what is happening ? Some 1,500 acts including Ed Sheeran, Paul McCartney and The Rolling Stones urge the British Government to save the country's live music industry from collapsing because of coronavirus. Coldplay, Eric Clapton, Sam Smith, Rod Stewart, Liam Gallagher, Iron Maiden, Dua Lipa, Skepta and Florence + the Machine were also signatories to an open letter warning that the ongoing shutdown threatens thousands of jobs. They cited new research showing that live music added £4.5 billion ($5.6 billion, 5.0 billion euros) to the British economy and supported 210,000 jobs across the country last year. Live music has been one of the UK's biggest social, cultural, and economic successes of the past decade. But, with no end to social distancing in sight or financial support from government yet agreed, the future for venues, concerts and festivals and the hundreds of thousands of people who work in them looks bleak. Until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies and the end of this world-leading industry. On July 2nd 2020, the Concert Promoters Association and a coalition of live music businesses including artists, venues, concerts, festivals, production companies and industry figures launched a campaign to highlight the importance of the sector to the UK’s economy. The campaign asked people to share on social media a film or photo of the last gig they played or saw with the hashtag #LetTheMusicPlay. If you’d like to add your support, you can download shareable graphics and quotes from some of the country’s biggest artists here. Post them on your social media to show how important UK live music is to you, and don’t forget to use the hashtag #LetTheMusicPlay. Read the joint letter Dear Secretary of State, UK live music has been one of the UK’s biggest social, cultural, and economic successes of the past decade. From world-famous festivals to ground-breaking concerts, the live music industry showcases, supports, and develops some of the best talent in the world – on and off-stage. As important as it is, our national and regional contribution isn’t purely cultural. Our economic impact is also significant, with live music adding £4.5bn to the British economy and supporting 210,000 jobs across the country in 2019. Like every part of the entertainment industry, live music has been proud to play our part in the national effort to reduce the spread of Coronavirus and keep people safe. But, with no end to social distancing in sight or financial support from government yet agreed, the future for concerts and festivals and the hundreds of thousands of people who work in them looks bleak. This sector doesn’t want to ask for government help. The promoters, festival organisers, and other employers want to be self-sufficient, as they were before lockdown. But, until these businesses can operate again, which is likely to be 2021 at the earliest, government support will be crucial to prevent mass insolvencies, and the end of this great British industry. Government has addressed two important British pastimes – football and pubs – and it’s now crucial that it focuses on a third, live music. For the good of the economy, the careers of emerging British artists, and the UK’s global music standing, we must ensure that a live music industry remains when the pandemic has finally passed. Yours, Leading UK artists, music professionals & venues (read the full list of signatories here) Click HERE to visit or return to jeeni.com