Jeeni Blog

Helping the next generation of talent to build a global fanbase

Portsmouth Based Tech Start-Up encourages local business to benefit from Kickstart, as December 17 deadline looms.

/ By Doug Phillips
Portsmouth Based Tech Start-Up encourages local business to benefit from Kickstart, as December 17 deadline looms.

Local companies are up against the clock if they want to benefit from Chancellor Rishi Sunak’s generosity. The deadline to register for the Government Kickstart scheme, which pays for hand-picked new recruits to boost businesses, is Friday 17th December, so time is of the essence.

Local entrepreneur Dr Shena Mitchell is founder of Jeeni, the ethical music streaming service with an audience outreach of over 3 million music lovers, and she is full of praise for Kickstart. “I have been hugely impressed by the quality of the applications, all our new recruits have been brilliant and they are a great asset to my team. So far we have recruited Marketing Executives, Sales Executives, Technical Developers, a Partnership Coordinator, as well as a Human Resource Manager to handle all these new recruits for us. In fact, we’ve been so impressed with the quality of our new applicants, that we’ve applied for another six recruits.”

Her company has been working with their specialist partners Gradfuel, who are consultants for the Department of Work and Pensions, which is where the Kickstart grant funding comes from. “It’s a great opportunity for companies like ours to bring keen young graduates on board for a minimum of six months, and scale up our business. We not only do the right thing by helping new talent, but the cream of the crop could stay with us for years to come. Best of all, there’s no financial risk, with over £8,000 worth of grant money to support each young person taken on board.”

The Kickstarter benefits are remarkably generous, and with only days left to register, Shena is offering to help local businesses take advantage. Benefits include £1,500 upfront grant funding from the UK Government, for each young person they enrol, in addition to their salary. 100% of their salary covered for up to 6 months and up to 100 hours a month.

“Our partners Gradfuel are the experts in the market, and have raised £18.7m in Kickstart grant funding so far. We’ve had a 99.5% success rate in our applications, against the market average of 22%, supporting over 1,400 companies to process their Kickstart applications.”

Full information and a direct link to registering for Kickstart applications is available on https://jeeni.com/kickstart/

shena@jenni.com

07703567196

17
Jan

Invest in JEENI

Grab your share of JEENI - the ethical streaming entertainment platform.   Our new funding round is about to go live on Crowdcube. We've been approved by market-leaders Crowdcube and Seed Legals for our funding vision and due diligence, and our company value has nowgrown from £2.4million to £5million.   Thanks to advance pledges from our wonderful Jeeni investors and followers, we've already reached £80,000 of our £150,000 target in less than 3 days. Now we want to reach 70% of our target before we go live, which means we’re likely to overfund with Crowdcube in record-breaking time, just like we have done in our previous rounds.   The value of Jeeni lies in our IP and user databases, and here’s where these stand at the start of the 2023.• 4million total audience access across all media.• 200,000 Jeeni artist online followers.• 57,000 Jeeni partner online followers.• 20,000 Jeeni business online followers.• 5,000 registered independent musicians and performers.• 4,000 registered social media champions.• 2,500 artist showcases.• 500 award nominees.We have money in the bank, no loans, no debt, no creditors, no factor-invoicing, and a zero burn-rate. We will use your investment to expand our databases and boost our value for exit by acquisition.   We invite you to join in now, before we go live on Crowdcube, so simply email shena@jeeni.com with the amount you’d like to pledge, and she’ll add you to our priority list.   We look forward to hearing from you and welcoming you on board!  

10
Aug

Jeeni reaches 50% of funding target in just a few hours.

Within hours of going public on Crowdcube Jeeni hit 50% of its overall £150K target. We launched our public raise at 10am this morning and we have already reached £75K. As you can imagine here at Jeeni HQ we are celebrating. After all our extremely hard work we are delighted that so many investors share our vision. Join them and help us reach our target. Check out our pitch here. https://bit.ly/3BhEeia Jeeni is a fast-growing entertainment company that rewards independent musicians and performers ethically and safely. Our achievements include: Over 4,000 active independent musicians and performersOver 2,300 brilliant artist showcasesOver 2.6million audience outreachOver 10,000 views in less than one hourManagement from senior roles at Apple, Chrysalis Records, Arista Records and EMI MusicGRAMMY-Award Winning ambassadors and supportersCurrent membership and audience growth rate of 4% per monthOver £350,000 raised in previous rounds for less than 10% equity, with a current company valuation of £4.5million We invite you to help us accelerate our success and scale up for the best benefit of our members and investors. Join our fast-growing family of 22 lead investors and over 400 smaller investors, and we look forward to answering any questions you may have. Please check out our pitch here: https://bit.ly/3BhEeia #Jeeni #invest #ethical #alternative #musicians #performers #crowdcube #crowdfunding

01
Aug

4 reasons why the current music-streaming model is not working.

The global pandemic has exposed major problems in streamed music. Musicians couldn't tour or give live performances, so they have become reliant on revenue from their recorded music. Now, a shocking inquiry by the UK Government shows that even successful, critically acclaimed artists cannot live off their streaming revenue. But there is an alternative. Jeeni is a platform that puts control back into the artist's hands. On Jeeni, performers and creatives keep 100% of everything they earn, and thousands of artists are already on board, with an audience outreach that has grown to over two million. In fact Jeeni's growth has been so successful that they have turned to crowdfunding to expand their capacity to meet demand, and raised over £61,000 in a few days. The Government report reveals 4 reasons why the current music streaming model is not working: 1. Even successful artists get pitiful returns from streaming Fair reward is a performer's right to share in the recording revenues of a song by law, regardless of their royalty rates and their outstanding debts. However, streaming means that performers are paid according to the terms of their record deal. Depending on when they started out in their careers, their royalties can fall to as low as 2%. At Jeeni the artists get to keep 100% of everything they make, no limits. 2. Pay disparity between song and record rightsholders The current revenue share from streaming gives the record label the majority of a track's revenue. This comes from a model that applied to physical sales, where labels had overheads such as manufacturing, storing and transporting CDs, cassettes and vinyl. This leaves songwriters and publishers with the smallest share of revenue, even though they are vital to the creative process. Music creators and publishers are furious with this model. It's outdated and unfair because these overheads don't apply to digital music production. 3. Just three major music companies control the majority of the market Digital piracy and new technologies like streaming have disrupted the traditional music industry, and led to a state of play where three major labels now have a 75% share of the UK recording market. They also dominate music publishing, which is the part of the industry that deals with the rights to the words and music of a track. Jeeni's CEO & Founding Director Dr Shena Mitchell says, "Although technology has moved on, the approach is still the same as the bad old days, where streaming platforms act more like A&R agents and only select the music they like, dictating what listeners get to hear. At Jeeni we are very proud that our vision is based on democracy, where we give all artists the opportunity to post their videos and showcase their talent, for us to market them to a global audience". 4. 'Safe harbour' and copyright infringement 'Safe harbour' lets tech companies that host artist's content get away with being criminally and financially liable for copyright infringement. This allows users to consume music for free, and it creates a so-called 'value gap', because revenues for music from ad-funded services are significantly less than those from paid-for services. Here at Jeeni we refuse to take any advertising unless it's by an artist for their own tracks or services, and we make sure our artists retain all copyright and ownership of their own tracks. If you like the sound of what we do, then check out Jeeni's campaign HERE and join the list of supporters and celebrities who are flocking to the cause. You can invest from as little as £10 to claim your share, be part of the Jeeni success, and say NO to creative performers getting ripped off. *Capital At Risk