Jeeni Blog

Helping the next generation of talent to build a global fanbase

Steve Salvari is backing Jeeni

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Steve Salvari is backing Jeeni

Steve Salvari, the London-based music producer, singer, song-writer and musician has played an integral part in shaping the British musical landscape, and his work is cited as vital reference points in the chronology of British Pop, Soul and Jazz Funk. His CV reads like a Who’s Who of musical luminaries, working with artists from a broad spectrum of genres, including Chaka Khan, Robert Palmer, Barry White, Billy Ocean, Lulu, Aswad, Jonathan Butler, Natalie Cole and Omar. Now Steve has joined Team Jeeni as our latest ambassador and mentor, and he’s passing on his experience and support to the new generation of Jeeni artists.

Steve says, “Many others have tried and failed to support unsigned artists achieve their dreams, but the difference with Jeeni is the strength of the management team and their experience and connections in the industry. The Jeeni team are straight talkers, very focused, fully transparent with an unstoppable attitude to make Jeeni a huge success.” Welcome aboard!

Steve Salvari

11
Mar

A Legend, A Bus, A Fan and A New Chapter

A Legend, A Bus, A Fan and A New Chapter. In 2018, our chosen charity ‘Arms Around the Child’ reached out for Jeeni’s help.  In their efforts to help their cause, the charity had acquired a vehicle with history, was completely unique and of significance to its previous owner and his fans.  However, at this stage it needed serious help. That help sadly, became a burden to the charity and its finances, so the vehicle had to be sold.  Here the story unfolds............... A Legend Back in 1970, Sir Paul McCartney had a life-changing moment.  We’ve all had them.  Life takes a turn and you find yourself going in a slightly, or very different direction. For legend Sir Paul, it was one door closing and another opening.  A year later, he formed a band called Wings, with Denny Seiwell and Denny Laine, plus his wife, Linda.  After an initial album release and some university gigging, McCartney was enjoying his simpler life away from the fast lane. He decided to take the band on the road for the summer, touring Europe.   Sir Paul McCartney - A Legend Wings on their Tour Bus A Bus In 1972 the ‘Wings Over Europe’ tour took place – 25 dates over two months and 7,500 miles.  All fairly standard stuff for any band, apart from the mode of transport. McCartney decided the band would be travelling in style, in the form of a vintage 1953 Bristol Double Decker ‘Open Topped’ bus, registration WNO 481. Carnaby Street boutique owner, Tom Slater was charged with fitting out the bus, giving it a bright paint job and livery announcing the tour and band had arrived. The band ate, slept and practiced on the bus, lying in the sun on the top deck writing their next album ‘Red Rose Speedway’ and even the track ‘Live and Let Die’ for the first James Bond movie for Roger Moore.  WNO 481 - Wings Tour Bus A Fan(s) After the successful tour, a handful of other worldly adventures and a 2017 tweet from Sir Paul asking if anyone knew where the bus might be, WNO 481 (as it’s affectionately known) ended up being rescued and returned to the UK by ‘Arms Around the Child’ trustee Justin James.  It was his difficult decision in 2018, to have to sell the bus and relieve the charity of the financial burden it had become.  However, for Super-Fan Tom Jennings and his wife Rose, it was a dream come true and a life ambition fulfilled. Tom has since set about completing the restoration of the bus, bringing in fans from all over the world and setting up a fabulous site www.1972wingstourbus.com giving regular updates on progress of WNO 481, as well as the bus’s colourful history.  It’s a fabulous read! A New Chapter On the back of this new connection, Jeeni are very pleased to have created a working partnership with Tom and Rose, and their merry band of ‘Busketeers’.  We hope to work with them, their amazing bus, Sir Paul and our hefty music connections to create new and positive adventures for WNO 481.  Jeeni have been granted access to the bus for a certain number of weeks per year and our intention is to use these weeks to create events and gigs for our Jeeni artists to perform.  For Jeeni SuperFans there will be the chance to secure early tickets and memorabilia for the events and the bands performing.   As with the emergence of Wings, the band and their music, we would like the bus to play a part in the launch of new music talent, giving performers the chance to thank supportive fans, share the experience and excitement of live performing, as well as creating new fanbases.  Jeeni as a platform, has a large, growing audience of music lovers, as well as performers.  The instant opportunities offered with their engaged social media, allows for followers to be ‘teased’ with where upcoming venues may be, before official announcements and tickets are released, creating a buzz and anticipating excitement.  This cool, utterly unique piece of British rock and roll and engineering history has much to look forward to, as do the generations of music fans past and present, who will have the opportunity to be entertained by the Jeeni and ‘Wings Over Europe’ bus and events. www.jeeni.com www.1972wingstourbus.com www.armsaroundthechild.org

02
Feb

I K 8OY - ‘Let You Know’, single review

Stirring together afroswing with tuneful rapping, the first official release from Nigerian/British rapper, I K 8OY is a shimmering and glossy UK hip-hop achievement.   A new addition to Jeeni, I K 8OY began creating music back in Nigeria as a part of a band and moved to the UK to study. He began writing and recording music more centered around rap in 2018 however, like many artists, the pandemic caused a change in creative direction and I K began to take more inspiration from home and incorporated afrobeat ideas into his work. Jeeni is looking forward to propelling I K 8OY and increasing his outreach with our global platform.  The smooth, silky nature of 'Let You Know' is reminiscent of J Hus’s debut album, ‘Common Sense’. This likeness is particularly due to a grand approach to production and the luxurious electronic keyboard which warbles the jazzy chords across the syncopated beats. A jazz-scaling saxophone is positioned in the distant right of the stereo space and does an incredible job in advancing the suaveness and confidence of the track.  The tuning of percussive instruments, heard clearest in the intro, is archetypal of traditional Nigerian instrumentation such as the Dùndún or ‘Talking Drum’. A plucking palm-muted guitar then joins the tuned percussion and creates an ingenious polyrhythm that sits underneath the main beat. Although subtle, this attention given to the beat is such an effective device and really separates this track from other progressions in UK hip-hop genres.   I K’s voice is gravely, authoritative and demands your attention, so it’s certainly not coincidental that I K 8OY has named Rick Ross as one of his main influences. His rushed and unique rap delivery is catching to the ear and contrasts with the easygoing instrumental accompaniment. Stay tuned, because if ‘Let You Know’ is anything to go by, I K 8OY is just getting warmed up.  Album review Check out I K 8OY’s Jeeni Showcase here: https://jeeni.com/showcase/zhgeii1xjlpg/   How can Jeeni support artists like I K 8OY?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team. 

23
Jun

The Majestic at The Queens Hotel Southsea

COMPETITION TIME WIN FREE ACCESS FOR A GROUP OF 6  The Queens Hotel Southsea Sunday 13th June 2021. The Majestic is a Roots Rock Reggae band hailing from London. Taking some of the liveliest parts of reggae, from an eclectic set of influences, and with a diversity of origin comes an infectious blend of British and Jamaican music. Formed in the early 1980s by band leader Baba Ras, with its initial success leading to a tour supporting Misty in Roots, and culminating in the Stonehenge Festival of ‘83 alongside Hawkwind. The band then went on hiatus until 2011, when they returned to the UK scene for a second time, racking up an impressive three hundred-plus shows in their first three years. Bit by bit, a gradual change in line up culminated in the six-piece performing today. With a traditional riddim section mixed with rocky guitar leads and saxophone hooks, the Majestic promise a wild spectacle. Whilst a regular at Boomtown and Falmouth Reggae Festival, the band are a familiar face on the wider UK festival circuit, and is intimate with venues such as Brixton’s Hootananny, Brixton Jamm and The Fox And Firkin, frequently playing reggae hotbeds in London and beyond. Currently, the final touches on the band’s second album, Roots and Reality, are being made, being released for summer 2020. The Majestic can now usually be found touring the length and breadth of the UK and further, sharing its own diverse brand of reggae and bringing party vibes everywhere they go. Love, peace and a message of compassion and unity is what The Majestic spread! Uniting their fellow humans through music is an absolute must! Additionally, The Majestic will be performing at the Summer Garden Party hosted at The Queens Hotel Southsea along with Emiliyah and the MightyZ Allstars, Sunday 13th June 2021. How to win: All you have to do is like and share this blog post and we will enter you into the draw to be announced Saturday Night 12 June 2021 at 8pm.  Full Details of event can be found at: https://book.events/queensgardenparty/2021-06-13/30015 #funky #upbeat #uplifting #themajestic #blogs #reggaemusic #band #livemusic #jamacianmusic #guitar #saxophone