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What can the music industry do to reduce its carbon footprint?

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What can the music industry do to reduce its carbon footprint?

The carbon impact of all those gigs and gatherings is up for debate more now than ever, big acts such as ColdPlay and Massive Attack have cancelled gigs until they can measure the impact on the environment.

But not all artists are in a financial position to cancel all their gigs and many artists rely on touring for an income. Let's be real most musicians and performers can not afford an environmental consciousness.

Today on Radio 4 Tom Heap asks what the music industry can do to reduce its carbon footprint. Tom spoke to various different artists and also interviewed the founders of Music Declares Emergency - No Music On A Dead Planet https://www.musicdeclares.net/.

The main three areas for discussion included the emissions for the band travelling, moving the equipment, the venue emissions and the impact of audiences travelling to and from the event. Having listened to the show I checked out Music Declares Emergency - No Music On A Dead Planet https://www.musicdeclares.net/ which advocates the following:

  • We call on governments and media institutions to tell the truth about the climate and ecological emergency.
  • We call on governments to act now to reverse biodiversity loss and reach net zero greenhouse gas emissions by no later than 2030.
  • We recognise that the emergency has arisen from global injustices and will work towards systemic change to protect life on Earth.
  • We acknowledge the environmental impact of music industry practices and commit to taking urgent action.

We have signed up and will follow Music Declares and are very interested in how our members can benefit, however the interview raised many contradictions and many of the suggestions for us were very weak and hypocritical. But it is very tough debate. We get that. To summaries the main suggestions in the interview with Tom included the following:

Standard riders to not include plastic

Not to allow single use plastics at events

Always use renewable power sources when you can

Event organizers to insist on recycling as a priority

Working with responsible corporate partners

Not to work with financial institutions that are not responsible

Using LED lights to reduce energy use

Put restrictions on touring, travelling and taking less equipment

Use streaming media as an alternative to reach audiences

Do not fly around the world to shoot gigs on environmental change

Going on a bus rather than taking your own car

Car share

Put pressure on venues to be more environmentally friendly

Getting rid of plastic CD cases

Ecological packaging

Environmental merchandise and use organic materials

Higher train usage, go car free

Ecological and renewable streaming and data storage

Rent all the equipment at location and not travel with all the kit you need

Do not produce and sell vinyls

The largest omissions on carbon footprint is the audience travelling so a main argument from the artist is that they need to travel to the audience.

Surely, the suggestions made in the interview is not enough and it will not deliver the outcomes to climate change that is needed, it is sycophantic and feeble for global change. In our view the recommendations and solutions suggested are not sustainable themselves.

However, Music Declares Emergency have a great section on their website which is much more comprehensive and lists about actions for artists, songwriters, producers, a label, publisher, a venue, festival live music promoter, manager, agent and fan. So we are going to support them.

15
Dec

Artist Focus: Giack Bazz - A Royalty Revolutionary

In just five short years, Giack Bazz has crafted a spectrum of ideas and concepts with his discography that a lot artists don’t get around to in their lifetime. Although Giack has expanded his sound to stylistic corners that he even had to create himself, his sound has typically always been centred around alternative, experimental rock, inspired by the likes of David Bowie, Thom Yorke and Devendra Banhart.  Giack studied songwriting at BIMM London where he honed his already present skills as a singer-songwriter. Jeeni is always on the lookout for exciting, new talent that deserves a wider outreach and so, BIMM alumni, Ella Venvell, Jeeni’s artist liaison specialist remembered Giack as a unique and layered act and introduced him to Jeeni’s mission. As well as working with BIMM students, Jeeni has recently become partners with ACM to be at the source of new talent and help to uplift them in their careers. Hailing from Modena, Italy, the london-based Giack Bazz began his musical journey in 2016 with the sentimental and heart-aching ‘Childhood Dream'. The stunning debut was a means of processing the wave of emotions that came with the passing of his mother when he was just nine. Giack was also lucky enough to be picked up by his region’s arts council to fund a grand rock opera based off the impressive debut.  By kicking off his musical path with such a challenging and maturely profound project, Giack set up a powerful origin, with which he has used to launch into increasingly fascinating works, the likes of which I have never heard before.  As a fairly straightforward 9-track project, ‘Childhood Dreams’ is so far the only vanilla tracklist in Giack’s discography. Giack went on in 2018 to make a long-redundant 2-disc split with his second album, ‘Giack Bazz Is Not Famous’. This album had a more light-hearted, yet angsty indie rock tone which featured more full band arrangements compared to his first. The disc openers, ‘Beetle’ and ‘Forgotten Media’ are certainly two focal points of the project.  The year after came the Japan inspired ‘Haikufy’ which, despite containing 30 tracks, clocked in at under 20 minutes long. This project is the clearest first sign of Giacks experimental tendencies. Ranging from twinkling, dreamy moments to thrashing noise and yelling, the weird and wonderful ‘Haikufy’ still can’t help but feel cohesive as an experimental project due to clear vision and production. ‘Haikufy’ proved to be a vital stepping stone for Giack’s future as an artist and not just experimentally, as it was here where Giack first initiated his “personal protest against the unfair paying scheme of streaming platforms.”  Giack explained to me that “streams are only paid after the first 31 seconds clock in, the rest of the song is worthless for streaming platforms.” And so, by releasing an album that has densely packed in tracks that meet the bare minimum length to gain royalties from streaming services, Giack exploits a system just as they do. It was this concept that gave birth to Giack’s most recent project which is a kind of sibling to ‘Haikufy’ except, instead of 30 short songs, last year’s ‘Impression A.I.’ contained 366 written, mixed and mastered songs in a 6.5-hour timeframe!  Released under the name ‘The Royalty Instrumentality Project’ as a collaboration with partner and producer, Deborah Verrascina, ‘Impression A.I.’ is an inspiring and righteous protest against the unethical operations of streaming services, “By creating a vast album of short songs, we effectively use their system against them.”   With concepts like this; born of passion, research and justice, Giack makes for such a formidable force in the music industry. With Deobrah’s production to polish Giack’s ambitious projects and equally in-depth, albeit sinister marketing campaigns from manager, Marta Teolato, the team of three are a force to be reckoned with when it comes to music royalty justice. Fortunately, the trio are currently planning a similar protest project, fulled by extensive collaboration. Watch this space.  Giack is performing live at The Beehive, Empson Street on the 21st of January, tickets are available now: https://www.eventbrite.co.uk/e/the-beehive-underground-sound-tickets-211275650157?aff=GiackBazz  How can Jeeni support artists like Giack Bazz?   JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.   • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team.  Check out Giack’s Jeeni showcase here: https://jeeni.com/showcase/giack-bazz 

16
Mar

Prettyboyface – ‘HighSkool’ Single Review

With a throwback boom bap beat and laid-back hooks, London’s Prettyboyface makes a splash with his first 2022 single, ‘HighSkool’.  Prettyboyface is a rising power in London’s underground rap scene and is brand new to Jeeni’s mission. He has so far contributed eight tracks to Jeeni’s hip-hop and rap channels, including three music videos, ‘Goddess’, ‘Escargot’ and the single in discussion, ‘HighSkool’. Seeing that Face is yet another Jeeni artist that is at the very early stages of their discography, Jeeni can’t wait to see what other projects Face releases in the future.  ‘HighSkool’ opens with a sparkling sample that lays down the main foundation of the instrumental before the beat enters and completes it. When the percussion does enter, the composition falls into place in a satisfying and impactful fashion, ready for Face to contribute his formidable vocal talent. He opens with a title-based wordplay for the repeating, “you man went to high school, I went school, high’ hook.   Face’s rapping delivery is quickly becoming a recognisable and unique hallmark of his. His voice is recorded very close to the microphone, resulting in intense, clear and intentional performances. His voice is heard well over all other parts of the track, especially when he double-tracks his rapping when the hook re-enters. His delivery is unquestionable, commanding and confident which is refreshing when compared to other rappers who opt to slur and mumble their rapping, which although certainly has its place in corners of rap music, hasn’t got a patch on lucid and accessible alternatives, heard here in full-force from Prettyboyface.  This being the first single from Face certainly makes certain promises for the near-future of his craft and has no-doubt inspired hope in his growing fanbase. Check out Prettyboyface’s showcase on Jeeni here: https://jeeni.com/showcase/prettyboyface/ How can Jeeni support artists like Prettyboyface?  album review album review album review  JEENI is a multi-channel platform for original entertainment on demand. We’re a direct service between creatives and the global audience.  • We give creatives, independent artists and performers a showcase for their talent and services. And they keep 100% of everything they make.  • We empower our audience and reward them every step of the way.  • We promise to treat our members ethically, fairly, honestly and with respect.  • Access to artist liaison and a supportive marketing team. 

12
Mar

Crunch Time for Festivals

January 2021 is going to be crunch time for festivals. In this still, uncertain time, the organisers of the UK's biggest events remain on a knife edge about festivals being able to go-ahead. Michael Eavis has pinned his hopes on mass vaccination of the country, so Glastonbury can still happen this year. He received his jab, just before new year. Whilst Emily Eavis has been countering claims their festival has already been cancelled and confirming tickets will be rolled over to 2022. Micheal Eavis at Glastonbury - Photo: Getty UK Music have shared a new report, Let the Music Play: Save Our Summer 2021, outlining their recommendations for how to restart the UK’s live music industry. As MPs on the Digital, Culture, Media and Sport Select Committee open their inquiry into ‘The future of UK music festivals’ today (January 5), UK Music – whose CEO Jamie Njoku-Goodwin is among those set to give evidence to the inquiry stating the document “outlines a clear strategy to protect and support the multi-billion pound live music industry so it is ready to restart when safe to do so later this year”. Read the report below: https://www.ukmusic.org/assets/general/Let_The_Music_Play_Save_Our_Summer_2021.pdf “The music industry has worked hard to make event spaces as safe as they can possibly be,” UK Music said in a statement accompanying the new report. “This includes launching testing pilots to be able to hold mass events safely, working with government to develop guidance for how to hold events safely, and looking at new ventilation and air purification systems that would dramatically reduce the risk of transmission. “But there is no certainty about when the industry will be allowed to hold mass events once again.” The report warns that the lack of coronavirus cancellation insurance is “the biggest barrier to major events happening in 2021”, and calls on the UK Government to implement an insurance scheme as it has done for the film and TV sector. Key action points in the report are, “an indicative date for a full capacity restart” for venues and festivals, a government-backed indemnity scheme and targeted financial support for the live music industry. UK Music are also calling for an extension to the VAT rate reduction on tickets, a rollover of the paid 2020 Local Authority licence fees for festivals to 2021 and an extension to business rates relief. Up to 50% of the festival workforce faces possible redundancy if the 2021 season is cancelled and a report by the Musicians' Union stated 71% of musicians were considering leaving the sector or were unsure if they would continue. According to Steve Heap, the general secretary of the Association of Festival Organisers (AFO), major music festivals would have to make a decision about their 2021 editions this month. Smaller festivals, however, could put off cancelling until April. Though the pandemic is still wreaking havoc across the UK the crunch time is definitely, now. The industry and the fans need to know!